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Learner Reviews & Feedback for Media Relations and Crisis Management by Microsoft
14 ratings
About the Course
This course will provide you with the essential skills to handle media relations effectively and manage crises with confidence. In this course, you
will: • Identify the core principles, frameworks, and strategies for effective crisis communication, describing different types of crises and their
corresponding communication approaches. • Formulate media engagement strategies specifically for crisis situations by aligning media and
internal messages with the needs of stakeholders. • Develop a plan to cultivate and maintain positive relationships with media professionals and
leverage those relationships for brand building. • Identify how to use AI tools to augment and improve crisis communication ...
will: • Identify the core principles, frameworks, and strategies for effective crisis communication, describing different types of crises and their
corresponding communication approaches. • Formulate media engagement strategies specifically for crisis situations by aligning media and
internal messages with the needs of stakeholders. • Develop a plan to cultivate and maintain positive relationships with media professionals and
leverage those relationships for brand building. • Identify how to use AI tools to augment and improve crisis communication ...
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1 - 2 of 2 Reviews for Media Relations and Crisis Management
By Rose
•Nov 29, 2024
Useful and presented in an clear and concise manner
By M. R A F
•Jan 31, 2025
The Best