Name: Digital Marketing
Brand: Illinois Tech
Availability: OnlineOnly
Rating: 4.6 (11 reviews)

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Learner Reviews & Feedback for Digital Marketing by Illinois Tech

4.6

stars

38 ratings

About the Course

The course examines digital marketing strategy, implementation and executional considerations for BtoB and BtoC brands and provides a
detailed understanding of all digital channels and platforms. Participants will complete the course with a comprehensive knowledge of and
experience with how to develop an integrated digital marketing strategy, from formulation to implementation. Using a variety of practical tools
and techniques in practical exercises and projects, students will understand using digital channels to achieve their marketing goals. Students will
gain practical experience in usage of channels such as Search – SEO and SEA, Optimization and Marketing Display – Banners,... ...

Top reviews

Apr 21, 2025

Great course which covers all the advanced aspects of Digital Marketing. This course can enhance your DM skills to a master level

Feb 7, 2025

The course is very informative and comprehensive! Highly recommended!

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1 - 11 of 11 Reviews for Digital Marketing

By Finantio F

•

Apr 22, 2025

Latest update of 2024 provides a lot of improvement compared to the previous edition. While it is still quite a basic one/foundational level, it does good job on providing all of the material available for the learner and nothing is behind a paywall. If you are looking for an advanced or intermediate knowledge and highly technical course about digital marketing, then sadly this might not satisfied you. One of the best course in terms of course structure, thoroughness and transparency. For now (April 2025), it is also the most up-to-date marketing course. One of the downsides of this course is, some video lectures did not have any transcript/subtitles, even in English. Fortunately the lecturer speaks clearly.

By Muhammad A F

•

Feb 11, 2025

Overall, this Digital Marketing course by Illinois Tech is a great investment for anyone looking to build or enhance their skills in digital marketing. It provides a solid foundation with actionable insights that can be applied in real-world scenarios. I’d highly recommend it to marketers, business owners, and students exploring digital marketing.