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Learner Reviews & Feedback for The Strategy of Content Marketing by University of California, Davis

4.5
stars
5,275 ratings

About the Course

This course is a partnership between the leading content marketing authority, Copyblogger, and UC Davis Continuing and Professional Education. In this course, you will learn the core strategies content marketers use to acquire and retain customers profitably. Specifically, you will learn how to develop, organize and implement a content marketing strategy, analyze and measure the effectiveness of content marketing, write compelling copy, use a strategic framework when writing, and build your professional brand and authority through content marketing. You will also learn how to put the ideas presented to you into action and build your own personal brand through content marketing....

Top reviews

JC

May 25, 2020

For those who want to start your content marketing journey, you may want to take this course. It focuses on touch base points but also goes into further details on what you need as a content marketer.

SC

Nov 10, 2019

This was a great course although it was difficult to find some of the materials they reference during the course, I was able to wing it but it would have been nice to have the full content available.

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By Bích V N

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Aug 2, 2025

good

By Hòa M

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Jul 7, 2025

Good

By Lan M

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Jun 7, 2025

good

By HoaiTT14

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Apr 21, 2025

good

By Bagus K

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Apr 1, 2025

baik

By Duy A

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Mar 13, 2025

Good

By Bendenia A

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Feb 24, 2025

good

By Tamim A S

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Feb 22, 2025

Well

By salah m

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Dec 11, 2024

goog

By nipa m

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Oct 21, 2024

good

By Maria O

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Jul 30, 2024

Good

By Nguyễn P

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Jul 24, 2024

good

By youssef f . s

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Jun 28, 2024

Done

By Vaibhav S

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Aug 13, 2023

good

By Ajit P

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Jun 26, 2023

good

By Hoàng Đ

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Jan 14, 2023

good

By Anna P

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Nov 4, 2022

good

By Hamse H A

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Dec 15, 2021

good

By Sita P

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Aug 1, 2021

GOOD

By USAMA B S

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Mar 1, 2021

Nice

By Nithya B

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Nov 9, 2020

Good

By Shilpa.R

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Oct 5, 2020

Good

By ACKSA P A

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Oct 4, 2020

Good

By I P S A W

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Sep 20, 2020

good