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  • Marketing Analytics

Marketing Analytics Courses

Marketing analytics courses can help you learn data analysis, customer segmentation, campaign performance measurement, and return on investment calculations. You can build skills in interpreting marketing metrics, optimizing digital strategies, and leveraging consumer insights to drive decisions. Many courses introduce tools like Google Analytics, Tableau, and Excel, that support analyzing data and visualizing trends, enabling you to apply your skills in real marketing scenarios.


Popular Marketing Analytics Courses and Certifications


  • Status: New
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    Packt

    Python 101 - From Noob to Nerd

    Skills you'll gain: Analytics, Integrated Development Environments

    Beginner · Course · 1 - 4 Weeks

  • Status: New
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    Status: Free Trial
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    L

    LearnQuest

    No-Code Machine Learning and Data Science for Everyone

    Skills you'll gain: Responsible AI, Exploratory Data Analysis, Data Storytelling, Dashboard, Data Presentation, Model Evaluation, Data Literacy, No-Code Development, Business Analytics, Data Science, Business Analysis, Model Deployment, Applied Machine Learning, Data Ethics, Data Capture, MLOps (Machine Learning Operations), Machine Learning, Data Analysis, Predictive Modeling, Data Visualization

    Beginner · Specialization · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    E

    ESSEC Business School

    The fundamentals of hotel distribution

    Skills you'll gain: Hospitality Management, Hospitality, Marketing Channel, Business Modeling, Revenue Management, Direct Marketing, Booking (Sales), E-Commerce, Online Advertising, Web Analytics, Marketing Strategies, Web Design and Development

    4.7
    Rating, 4.7 out of 5 stars
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    1.5K reviews

    Mixed · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
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    Berklee

    The DIY Musician

    Skills you'll gain: Fundraising and Crowdsourcing, Music Theory, Musical Composition, Music, Peer Review, Brand Strategy, Professional Networking, Social Media, Branding, Sustainable Business, Music Performance, Leadership, Media Production, Campaign Management, Instrumental Music, Automation, Marketing, Relationship Building, Entrepreneurship, File Management

    4.7
    Rating, 4.7 out of 5 stars
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    3.6K reviews

    Beginner · Specialization · 3 - 6 Months

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    U

    University of Virginia

    تحليلات التسويق

    Skills you'll gain: Marketing Analytics, Marketing Effectiveness, Marketing Strategies, Marketing, Customer Analysis, Data-Driven Decision-Making, Analytics, Performance Measurement, Strategic Marketing, Brand Management, Regression Analysis, Consumer Behaviour, Return On Investment, A/B Testing, Statistical Analysis

    Beginner · Course · 1 - 3 Months

  • Status: Preview
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    U

    University of Colorado System

    Fundamentals of Global Energy Business

    Skills you'll gain: Energy and Utilities, Oil and Gas, Strategic Thinking, Global Marketing, Business Analysis, Business Economics, Supply And Demand, Stakeholder Analysis, Business Analytics, Economics, Political Sciences, Environment and Resource Management, Natural Resource Management, Emerging Technologies

    4.6
    Rating, 4.6 out of 5 stars
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    505 reviews

    Mixed · Course · 1 - 3 Months

  • Status: New
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    Status: Free Trial
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    E

    Edureka

    Generative Engine Content Optimization

    Skills you'll gain: Content Performance Analysis, Generative AI, AI Workflows, Web Content, Prompt Engineering, AI Product Strategy, Search Engine Optimization, Content Creation, Content Strategy, Content Marketing, Public Relations, ChatGPT

    Beginner · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    V

    Vanderbilt University

    ChatGPT + Excel: AI-Enhanced Data Analysis & Insight

    Skills you'll gain: Data Storytelling, Prompt Engineering, Data Presentation, ChatGPT, Prompt Patterns, Excel Macros, Excel Formulas, Data Synthesis, Microsoft Excel, LLM Application, Productivity, Infographics, OpenAI, Data Visualization, AI Enablement, Spreadsheet Software, Data Analysis, Generative AI, Artificial Intelligence, Data Cleansing

    4.8
    Rating, 4.8 out of 5 stars
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    7.6K reviews

    Beginner · Specialization · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    S

    SkillUp

    Digital Advertising

    Skills you'll gain: Google Ads, Online Advertising, Pay Per Click Advertising, Paid media, Keyword Research, Social Media Campaigns, Marketing Analytics

    4.9
    Rating, 4.9 out of 5 stars
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    14 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Preview
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    E

    Erasmus University Rotterdam

    Econometrics: Methods and Applications

    Skills you'll gain: Econometrics, Time Series Analysis and Forecasting, Regression Analysis, Logistic Regression, Data Analysis, Analytics, Statistical Analysis, Statistics, Case Studies, Forecasting, Model Evaluation, Probability, Linear Algebra, Peer Review

    4.6
    Rating, 4.6 out of 5 stars
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    1.2K reviews

    Mixed · Course · 1 - 3 Months

  • Status: New
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    Status: Preview
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    Coursera

    Mortgage for Underwriters

    Skills you'll gain: Regulatory Requirements, Lending and Underwriting, Compliance Management, Mortgage Loans, Commercial Lending, Credit Risk, Risk Management, Consumer Lending, Quality Control, AI Enablement, Decision Making, Predictive Analytics, Machine Learning, Artificial Intelligence

    Intermediate · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    R

    Rice University

    Business Statistics and Analysis

    Skills you'll gain: Statistical Hypothesis Testing, Microsoft Excel, Statistical Methods, Pivot Tables And Charts, Regression Analysis, Statistics, Descriptive Statistics, Probability & Statistics, Graphing, Spreadsheet Software, Probability Distribution, Business Analytics, Statistical Modeling, Statistical Analysis, Statistical Inference, Excel Formulas, Data Analysis, Data Presentation, Model Evaluation, Sample Size Determination

    4.7
    Rating, 4.7 out of 5 stars
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    13K reviews

    Beginner · Specialization · 3 - 6 Months

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In summary, here are 10 of our most popular marketing analytics courses

  • Python 101 - From Noob to Nerd: Packt
  • No-Code Machine Learning and Data Science for Everyone: LearnQuest
  • The fundamentals of hotel distribution: ESSEC Business School
  • The DIY Musician: Berklee
  • تحليلات التسويق: University of Virginia
  • Fundamentals of Global Energy Business: University of Colorado System
  • Generative Engine Content Optimization: Edureka
  • ChatGPT + Excel: AI-Enhanced Data Analysis & Insight: Vanderbilt University
  • Digital Advertising: SkillUp
  • Econometrics: Methods and Applications: Erasmus University Rotterdam

Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

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