• For Individuals
  • For Businesses
  • For Universities
  • For Governments
Degrees
Log In
Join for Free
  • Browse
  • Marketing Strategy

Marketing Strategy Courses

Marketing strategy courses can help you learn customer segmentation, brand positioning, competitive analysis, and campaign planning. You can build skills in data interpretation, digital marketing tactics, and content creation strategies. Many courses introduce tools like Google Analytics, social media management platforms, and email marketing software, showing how these resources can enhance your marketing efforts and track performance effectively.


Popular Marketing Strategy Courses and Certifications


  • Status: Free Trial
    Free Trial
    U

    University of Michigan

    Navigating Disruption: Generative AI in the Workplace

    Skills you'll gain: Prompt Engineering, Large Language Modeling, Responsible AI, AI Security, Generative AI, Policy Development, AI Enablement, Data Ethics, Workplace Bullying Intervention, Regulatory Compliance, Labor Relations, Data Security, Law, Regulation, and Compliance, Workforce Management, Journalism, Artificial Intelligence, Risk Management, Regulatory Requirements, Risk Analysis, Education and Training

    4.7
    Rating, 4.7 out of 5 stars
    ·
    20 reviews

    Beginner · Specialization · 3 - 6 Months

  • Status: New
    New
    Status: Preview
    Preview
    S

    Simplilearn

    Generative AI in Product Development Training

    Skills you'll gain: AI Product Strategy, Generative AI, Miro AI, Product Management, Product Lifecycle Management, Marketing Materials, Product Roadmaps, Go To Market Strategy, ChatGPT, Product Improvement, User Feedback, Competitive Analysis, Customer Insights, Market Research, Marketing Strategies

    Beginner · Course · 1 - 4 Weeks

  • Status: New
    New
    Status: Free Trial
    Free Trial
    S

    Skillshare

    Leadership: Retain High Performers & Grow Team Talent

    Skills you'll gain: Employee Retention, Team Motivation, Talent Management, Drive Engagement, Team Building, People Development, Teamwork, Employee Engagement, Strategic Leadership, Constructive Feedback, Leadership Development, Performance Management, Workplace inclusivity

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    U

    Universitat Autònoma de Barcelona

    Competencias clave para profesionales de Recursos Humanos

    Skills you'll gain: Human Resources, Negotiation, Adaptability, Resilience, Human Resource Strategy, Telecommuting, Organizational Change, Leadership and Management, Leadership, Virtual Teams, Workforce Management, Digital Transformation, Diversity and Inclusion, Emerging Technologies

    5
    Rating, 5 out of 5 stars
    ·
    11 reviews

    Beginner · Course · 1 - 4 Weeks

  • C

    Coursera

    How to find audience interests with Meta Business Suite

    Skills you'll gain: Facebook, Target Audience, Customer Insights, Online Advertising, Advertising Campaigns, Digital Advertising, Customer Analysis, Advertising, Market Opportunities, Business Metrics, Content Performance Analysis, Data Import/Export

    4.3
    Rating, 4.3 out of 5 stars
    ·
    6 reviews

    Beginner · Guided Project · Less Than 2 Hours

  • Status: Free Trial
    Free Trial
    P

    Packt

    CompTIA Security+ (SY0-701)

    Skills you'll gain: IT Security Architecture, Incident Response, Endpoint Security, Zero Trust Network Access, Risk Analysis, Network Security, Risk Mitigation, Cyber Governance, Compliance Auditing, Event Monitoring, Application Security, Cyber Security Policies, Cyber Risk, Computer Security, Governance, Data Security, Information Systems Security, Infrastructure Security, Mobile Security, Risk Management

    4.9
    Rating, 4.9 out of 5 stars
    ·
    10 reviews

    Intermediate · Specialization · 1 - 3 Months

  • Status: Preview
    Preview
    C

    Coursera

    Databricks Mosaic AI

    Skills you'll gain: AI Workflows, AI Enablement, Databricks, Scalability, AI Orchestration, Workflow Management, MLOps (Machine Learning Operations), Strategic Thinking, Responsible AI, Model Deployment, Business Strategy, Automation, Real Time Data, Model Evaluation

    Beginner · Course · 1 - 4 Weeks

  • Status: New
    New
    Status: Free Trial
    Free Trial
    M

    Macquarie University

    Cyber Security: Security of AI

    Skills you'll gain: AI Security, Responsible AI, Cyber Security Strategy, Cyber Attacks, Cyber Threat Intelligence, Cybersecurity, Data Security, DevSecOps, Security Engineering, Artificial Intelligence, Threat Modeling, Cyber Governance, Artificial Intelligence and Machine Learning (AI/ML), Risk Management, Encryption, Application Programming Interface (API), Machine Learning, Governance, Regulation and Legal Compliance, Applied Machine Learning

    4.5
    Rating, 4.5 out of 5 stars
    ·
    11 reviews

    Beginner · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    U

    University of Michigan

    Human Capital: Teams, Unions, and Change Management

    Skills you'll gain: Human Resources, Human Capital, Labor Relations, People Management, Diversity and Inclusion, Team Building, Workplace inclusivity, Change Management, Organizational Change, Team Management, Employee Engagement, Negotiation, Talent Management, Conflict Management

    4.9
    Rating, 4.9 out of 5 stars
    ·
    7 reviews

    Intermediate · Course · 1 - 4 Weeks

  • C

    Coursera

    Suivre les actions des visiteurs du site Web à l'aide de Facebook Pixel

    Skills you'll gain: Marketing Strategies, Facebook, Web Analytics, Marketing Analytics, Social Media Marketing, Online Advertising, Business Marketing, Target Audience, Digital Marketing, Business Communication

    Beginner · Guided Project · Less Than 2 Hours

  • Status: Preview
    Preview
    U

    Universidades Anáhuac

    Metodología Agile: la evolución de la mejora continua

    Skills you'll gain: Agile Methodology, Team Management, Conflict Management, Team Building, Agile Project Management, Team Leadership, Employee Coaching, Sprint Retrospectives, Organizational Leadership, Leadership and Management, Lean Methodologies, Continuous Improvement Process, Interpersonal Communications

    4.5
    Rating, 4.5 out of 5 stars
    ·
    38 reviews

    Beginner · Course · 1 - 3 Months

  • P

    Packt

    Negotiation Skills

    Skills you'll gain: Negotiation, Communication, Conflict Management, Interpersonal Communications, Collaboration, Assertiveness, Proposal Development, Problem Solving, Active Listening, Planning, Cognitive flexibility

    4.4
    Rating, 4.4 out of 5 stars
    ·
    7 reviews

    Intermediate · Course · 1 - 4 Weeks

Searches related to marketing strategy

marketing strategy and techniques
marketing strategy for entrepreneurs
marketing strategy for engineers and technologists
marketing strategy capstone project
the "who" of the marketing strategy:segmentation & targeting
retail marketing strategy
influencer marketing strategy
fundamentals of marketing strategy
1…290291292…366

In summary, here are 10 of our most popular marketing strategy courses

  • Navigating Disruption: Generative AI in the Workplace: University of Michigan
  • Generative AI in Product Development Training: Simplilearn
  • Leadership: Retain High Performers & Grow Team Talent: Skillshare
  • Competencias clave para profesionales de Recursos Humanos: Universitat Autònoma de Barcelona
  • How to find audience interests with Meta Business Suite: Coursera
  • CompTIA Security+ (SY0-701): Packt
  • Databricks Mosaic AI: Coursera
  • Cyber Security: Security of AI: Macquarie University
  • Human Capital: Teams, Unions, and Change Management: University of Michigan
  • Suivre les actions des visiteurs du site Web à l'aide de Facebook Pixel: Coursera

Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

Other topics to explore

Arts and Humanities
338 courses
Business
1095 courses
Computer Science
668 courses
Data Science
425 courses
Information Technology
145 courses
Health
471 courses
Math and Logic
70 courses
Personal Development
137 courses
Physical Science and Engineering
413 courses
Social Sciences
401 courses
Language Learning
150 courses

Coursera Footer

Skills

  • Artificial Intelligence (AI)
  • Cybersecurity
  • Data Analytics
  • Digital Marketing
  • English Speaking
  • Generative AI (GenAI)
  • Microsoft Excel
  • Microsoft Power BI
  • Project Management
  • Python

Certificates & Programs

  • Google Cybersecurity Certificate
  • Google Data Analytics Certificate
  • Google IT Support Certificate
  • Google Project Management Certificate
  • Google UX Design Certificate
  • IBM Data Analyst Certificate
  • IBM Data Science Certificate
  • Machine Learning Certificate
  • Microsoft Power BI Data Analyst Certificate
  • UI / UX Design Certificate

Industries & Careers

  • Business
  • Computer Science
  • Data Science
  • Education & Teaching
  • Engineering
  • Finance
  • Healthcare
  • Human Resources (HR)
  • Information Technology (IT)
  • Marketing

Career Resources

  • Career Aptitude Test
  • Examples of Strengths and Weaknesses for Job Interviews
  • High-Income Skills to Learn
  • How Does Cryptocurrency Work?
  • How to Highlight Duplicates in Google Sheets
  • How to Learn Artificial Intelligence
  • Popular Cybersecurity Certifications
  • Preparing for the PMP Certification
  • Signs You Will Get the Job After an Interview
  • What Is Artificial Intelligence?

Coursera

  • About
  • What We Offer
  • Leadership
  • Careers
  • Catalog
  • Coursera Plus
  • Professional Certificates
  • MasterTrack® Certificates
  • Degrees
  • For Enterprise
  • For Government
  • For Campus
  • Become a Partner
  • Social Impact
  • Free Courses
  • Share your Coursera learning story

Community

  • Learners
  • Partners
  • Beta Testers
  • Blog
  • The Coursera Podcast
  • Tech Blog

More

  • Press
  • Investors
  • Terms
  • Privacy
  • Help
  • Accessibility
  • Contact
  • Articles
  • Directory
  • Affiliates
  • Modern Slavery Statement
  • Do Not Sell/Share
Learn Anywhere
Download on the App Store
Get it on Google Play
Logo of Certified B Corporation
© 2026 Coursera Inc. All rights reserved.
  • Coursera Facebook
  • Coursera Linkedin
  • Coursera Twitter
  • Coursera YouTube
  • Coursera Instagram
  • Coursera TikTok