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Market Research Courses

Learn market research techniques for business strategy. Understand how to gather, analyze, and interpret market data for informed decision-making.

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Find the best Market Research course for your goals

  • C

    Coursera Project Network

    Using Google Forms to Analyze User Research Data

    Skills you'll gain: User Research, User Feedback, Project Scoping, Data Presentation, Analysis, Data Analysis, Mobile Banking, Data Collection

    4.7
    Rating, 4.7 out of 5 stars
    ·
    269 reviews

    Beginner · Guided Project · Less Than 2 Hours

  • Status: Free Trial
    Free Trial
    I

    Indian Institute of Technology Guwahati

    User Research Methods and Practices

    Skills you'll gain: User Research, UI/UX Research, Competitive Analysis, Qualitative Research, User Experience, Usability Testing, User Centered Design, Research Methodologies, Focus Group, Interviewing Skills, Surveys, Data Collection, Stakeholder Analysis

    Beginner · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    U

    University of Colorado System

    Regression Modeling for Marketers

    Skills you'll gain: Statistical Software, Marketing Analytics, Regression Analysis, Statistical Modeling, Data Visualization, Statistical Analysis, Advanced Analytics, Strategic Marketing, Market Analysis, Marketing Effectiveness, Predictive Analytics, Marketing Strategies, Predictive Modeling, Customer Insights, Target Market, Statistical Hypothesis Testing, A/B Testing, Variance Analysis

    Intermediate · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    U

    University of Colorado System

    Customer Data Analytics for Marketers

    Skills you'll gain: Marketing Analytics, Probability & Statistics, Statistical Methods, Regression Analysis, Data-Driven Decision-Making, Data Ethics, Statistical Analysis, Marketing Effectiveness, Statistical Hypothesis Testing, Customer Insights, Customer Analysis, Correlation Analysis, Descriptive Statistics, Data Analysis, Analytics, Marketing Strategies, Exploratory Data Analysis, Statistical Visualization, Statistical Modeling

    4.9
    Rating, 4.9 out of 5 stars
    ·
    10 reviews

    Intermediate · Course · 1 - 4 Weeks

  • Status: New
    New
    Status: Free Trial
    Free Trial
    U

    University of Glasgow

    Strategic Business Leadership

    Skills you'll gain: Strategic Leadership, Business Transformation, Digital Transformation, Business Leadership, Innovation, Market Research, Cross-Functional Collaboration, Leadership Development, Business Strategy, Leadership, Strategic Decision-Making, Organizational Strategy, Business Planning, Business Development, Leadership and Management, Competitive Analysis, Corporate Strategy, Organizational Leadership, Business Management, Organizational Change

    4.8
    Rating, 4.8 out of 5 stars
    ·
    9 reviews

    Intermediate · Specialization · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    U

    University of Colorado Boulder

    Building Your Artistic Brand

    Skills you'll gain: Brand Strategy, Market Research, Branding, Target Audience, Social Media, Competitive Analysis, Marketing, Customer Engagement, Professional Networking, Marketing Strategies, Social Media Strategy, Performing Arts, Content Strategy, Marketing Channel, Entrepreneurship

    4.8
    Rating, 4.8 out of 5 stars
    ·
    11 reviews

    Intermediate · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    C

    Coursera Instructor Network

    GenAI for Product Managers

    Skills you'll gain: AI Product Strategy, Agile Product Development, Product Management, Generative AI, Responsible AI, Product Development, AI Personalization, Product Lifecycle Management, Ideation, Product Automation, Market Analysis, Prototyping

    3.8
    Rating, 3.8 out of 5 stars
    ·
    25 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    C

    Coursera Instructor Network

    Enhancing Customer Insights with Generative AI

    Skills you'll gain: Big Data, Generative AI, Case Studies, Customer Insights, Market Research, Market Analysis, Marketing Analytics, Data Analysis, Data-Driven Decision-Making, Data Visualization Software, Consumer Behaviour, Predictive Analytics, Business Strategy

    Intermediate · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    A

    Arizona State University

    商务英语课程:市场与营销英语 Marketing & Sales

    Skills you'll gain: Marketing Materials, Verbal Communication Skills, Presentations, Marketing, Persuasive Communication, Advertising, Marketing Communications, Business Writing, Influencing, Business Marketing, Graphic Design, Sales, Business Communication, Data Visualization, Market Research, Brainstorming

    5
    Rating, 5 out of 5 stars
    ·
    8 reviews

    Intermediate · Course · 1 - 3 Months

  • Status: New
    New
    Status: Free Trial
    Free Trial
    S

    Starweaver

    ChatGPT (and other AI) for Product Management & Innovation

    Skills you'll gain: Google Gemini, ChatGPT, Product Management, Generative AI, Agile Product Development, Microsoft Copilot, Innovation, Competitive Analysis, Market Research, User Story, Product Strategy, Prompt Engineering, Business Modeling

    Intermediate · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    A

    Arizona State University

    Business English: Marketing and Sales

    Skills you'll gain: Sales Presentations, Brainstorming, Selling Techniques, Marketing Communications, Business Correspondence, Advertising, Business Marketing, Promotional Strategies, Presentations, Consultative Selling, Persuasive Communication, Employee Surveys, Product Promotion, Communication Strategies, Vocabulary

    4.7
    Rating, 4.7 out of 5 stars
    ·
    686 reviews

    Intermediate · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    U

    University of Colorado Boulder

    Creating a Technology Startup Company

    Skills you'll gain: Performance Measurement, Competitive Analysis, Business Modeling, Leadership and Management, Market Research, Operational Analysis, Entrepreneurship, Target Market, Product Development, Systems Thinking, Business Strategies, Technology Strategies, Business Strategy, Organizational Leadership, Market Analysis, Product Management, Leadership, Engineering Management, Engineering

    Build toward a degree

    4.8
    Rating, 4.8 out of 5 stars
    ·
    10 reviews

    Beginner · Course · 1 - 3 Months

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1…91011…327

In summary, here are 10 of our most popular market research courses

  • Using Google Forms to Analyze User Research Data: Coursera Project Network
  • User Research Methods and Practices: Indian Institute of Technology Guwahati
  • Regression Modeling for Marketers: University of Colorado System
  • Customer Data Analytics for Marketers: University of Colorado System
  • Strategic Business Leadership: University of Glasgow
  • Building Your Artistic Brand: University of Colorado Boulder
  • GenAI for Product Managers: Coursera Instructor Network
  • Enhancing Customer Insights with Generative AI: Coursera Instructor Network
  • 商务英语课程:市场与营销英语 Marketing & Sales: Arizona State University
  • ChatGPT (and other AI) for Product Management & Innovation: Starweaver

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