Understand digital transformation strategies for business innovation. Learn to leverage digital technologies to improve processes, products, and customer experiences.
University of Illinois Urbana-Champaign
Skills you'll gain: Data Storytelling, Marketing Analytics, Keyword Research, Email Marketing, Customer experience strategy (CX), Case Studies, Strategic Communication, Search Engine Marketing, Marketing Communications, Digital Marketing, Analytics, Data Visualization Software, Digital Media Strategy, Campaign Management, Business Analytics, Marketing, Web Analytics, Marketing Strategies, Data Analysis, Data Visualization
Beginner · Specialization · 3 - 6 Months

Illinois Tech
Skills you'll gain: Pay Per Click Advertising, Digital Marketing, Web Analytics, Email Marketing, Paid media, Digital Advertising, Google Ads, Social Media Campaigns, Marketing Strategies, Online Advertising, Social Media Marketing, Google Analytics, Web Analytics and SEO, Web Design and Development, Marketing, Marketing Analytics, Search Engine Optimization, Social Media, Campaign Management, Search Engine Marketing
Build toward a degree
Advanced · Course · 1 - 3 Months

Skills you'll gain: Blogs, Content Management Systems, Search Engine Optimization, Web Analytics and SEO, Keyword Research, Web Content
Beginner · Guided Project · Less Than 2 Hours

Digital Marketing Institute
Skills you'll gain: Social Media Marketing, Social Media, Social Media Strategy, Social Media Management, Digital Media Strategy, Facebook, Content Marketing, Instagram, LinkedIn, Digital Marketing, Social Media Campaigns, Marketing, Social Media Content, Target Audience, Content Creation, Marketing Strategies, Advertising Campaigns, Digital Content, Digital Advertising, Web Analytics
Beginner · Specialization · 3 - 6 Months

University of Virginia
Skills you'll gain: New Product Development, Product Management, Innovation, Technical Product Management, Product Improvement, Customer Insights, Design and Product, Product Roadmaps, Design Thinking, Customer Engagement, Agile Methodology, Data-Driven Decision-Making, Web Analytics, Stakeholder Management, Business Modeling
Beginner · Course · 1 - 4 Weeks

Skills you'll gain: Digital Marketing, Digital Media Strategy, Business Strategies, Digital Advertising, Growth Strategies, Social Media, Pay Per Click Advertising, Market Analysis, Market Opportunities
Beginner · Course · 1 - 4 Weeks

Skills you'll gain: Generative AI, Marketing Analytics, Data Ethics, Brand Strategy, Content Creation, Content Marketing, Brand Marketing, Responsible AI, Brand Management, Prompt Engineering, Analytics, AI Personalization, Data Analysis
Intermediate · Course · 1 - 4 Weeks
Universidad Austral
Skills you'll gain: Legal Technology, Blockchain, Legal Research, Legal Proceedings, Digital Transformation, Court Systems, Legal Writing, Artificial Intelligence, Automation, Innovation, Virtual Environment
Beginner · Course · 1 - 3 Months

University of Maryland, College Park
Skills you'll gain: Customer Retention, Loyalty Programs, Marketing Budgets, Brand Loyalty, Customer Acquisition Management, Competitive Analysis, Customer Analysis, Customer Relationship Management, Customer Insights, Marketing Channel, Marketing Analytics, Online Advertising, Customer Engagement, Marketing Effectiveness, Social Media Campaigns, Business-To-Consumer, AI Personalization, Data Ethics, Digital Marketing, Marketing Strategies
Intermediate · Specialization · 1 - 3 Months

Coursera
Skills you'll gain: Digital Advertising, Brand Management, Marketing Strategies, Brand Awareness, MarTech, Digital Media Strategy, Customer Engagement, Social Media Marketing, Marketing, Digital Marketing, Consumer Behaviour, Content Creation, Market Trend, Strategic Planning, Social Media Management, Trend Analysis
Beginner · Course · 1 - 4 Weeks

EIT Digital
Skills you'll gain: Data Integration, Digital Transformation, Internet Of Things, Product Lifecycle Management, Product Development, Real Time Data, Operational Efficiency, Communication Systems, Simulation and Simulation Software, Quality Improvement, Emerging Technologies, Business Operations
Beginner · Course · 1 - 4 Weeks

The Pennsylvania State University
Skills you'll gain: Creative Thinking, Creativity, Cultural Diversity, Open Mindset, Personal Development, Overcoming Obstacles, Tenacity, Collaboration, Experimentation
Mixed · Course · 1 - 4 Weeks