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  • Consumer Behavior

Consumer Behavior Courses

Consumer behavior courses can help you learn market segmentation, buyer decision processes, and the impact of culture on purchasing habits. You can build skills in analyzing consumer data, creating effective marketing strategies, and understanding psychological triggers that influence buying decisions. Many courses introduce tools like surveys, analytics software, and customer relationship management systems, that support gathering insights and tailoring marketing efforts to meet consumer needs.


More to explore:

Popular Consumer Behavior Courses and Certifications


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    U

    Universidad de Palermo

    Introduction to ADHD: What It Is and How It’s Treated

    Skills you'll gain: Autism Spectrum Disorders, Clinical Psychology, Psychiatry, Mental Health Diseases and Disorders, Mental and Behavioral Health, Activities of Daily Living (ADLs), Cognitive Behavioral Therapy, Behavioral Health, Neurology, Diagnostic Tests, Working With Children

    4.5
    Rating, 4.5 out of 5 stars
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    17 reviews

    Beginner · Course · 1 - 4 Weeks

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    C

    Coursera

    GenAI for Digital Marketing Specialists

    Skills you'll gain: Generative AI, Marketing Analytics, Data Ethics, Brand Strategy, Content Creation, Content Marketing, Responsible AI, Brand Management, Brand Awareness, Prompt Engineering, Analytics, AI Personalization, Data Analysis

    4.6
    Rating, 4.6 out of 5 stars
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    44 reviews

    Intermediate · Course · 1 - 4 Weeks

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    U

    University of Virginia Darden School Foundation

    Advertising in the Age of Generative AI

    Skills you'll gain: Branding, Brand Awareness, Brand Strategy, Marketing Design, Advertising, Brand Management, Brand Loyalty, Generative AI Agents, Digital Advertising

    4.6
    Rating, 4.6 out of 5 stars
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    33 reviews

    Beginner · Course · 1 - 4 Weeks

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    U

    University of Colorado System

    Data Science for Marketing

    Skills you'll gain: Marketing Analytics, Classification And Regression Tree (CART), Probability & Statistics, AI Personalization, Statistical Software, Statistical Methods, Regression Analysis, Model Evaluation, Data-Driven Decision-Making, Data Ethics, Unsupervised Learning, Statistical Modeling, Data Visualization, Customer Analysis, Statistical Analysis, Predictive Analytics, Anomaly Detection, Advanced Analytics, Bayesian Network, Machine Learning

    4.8
    Rating, 4.8 out of 5 stars
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    15 reviews

    Intermediate · Specialization · 3 - 6 Months

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    N

    NIIT

    Frontend Development using React

    Skills you'll gain: Responsive Web Design, HTML and CSS, JSON, React.js, Jest (JavaScript Testing Framework), Hypertext Markup Language (HTML), Javascript, Bootstrap (Front-End Framework), Ajax, Web Design, Web Development Tools, Web Design and Development, Cascading Style Sheets (CSS), Web Components, UI Components, Web Development, Front-End Web Development, Mobile Development, JavaScript Frameworks, Test Case

    3.4
    Rating, 3.4 out of 5 stars
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    82 reviews

    Beginner · Specialization · 3 - 6 Months

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    U

    University of Colorado System

    Regression Modeling for Marketers

    Skills you'll gain: Statistical Software, Marketing Analytics, Model Evaluation, Regression Analysis, Statistical Modeling, Data Visualization, Statistical Analysis, Advanced Analytics, Strategic Marketing, Market Analysis, Marketing Effectiveness, Predictive Analytics, Marketing Strategies, Predictive Modeling, Logistic Regression, Customer Insights, Target Market, Statistical Hypothesis Testing, A/B Testing, Variance Analysis

    Intermediate · Course · 1 - 4 Weeks

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    R

    Rutgers the State University of New Jersey

    Soul Beliefs: Causes and Consequences - Unit 3: How Does It All End?

    Skills you'll gain: Anthropology, Social Sciences, Cultural Diversity, Sociology, Psychology, Education and Training, Science and Research, Ancient History, Neurology, Legal Proceedings

    4.4
    Rating, 4.4 out of 5 stars
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    94 reviews

    Mixed · Course · 1 - 3 Months

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    L

    L&T EduTech

    VLSI chip design with CPS for Industrial Applications

    Skills you'll gain: Embedded Systems, Embedded Software, Robotics, Electronic Systems, Computer Systems, Internet Of Things, Automation, Control Systems, C (Programming Language), Power Electronics, Peripheral Devices, Wireless Networks, Medical Equipment and Technology, Medical Devices, Electric Power Systems, Computer Architecture, Civil Engineering, Health Technology, Cybersecurity, Biomedical Engineering

    4.3
    Rating, 4.3 out of 5 stars
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    15 reviews

    Intermediate · Specialization · 3 - 6 Months

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    S

    Simplilearn

    Digital Marketing Landscape

    Skills you'll gain: Marketing, Digital Marketing, UI/UX Strategy, Digital Advertising, Marketing Strategy and Techniques, E-Commerce, Social Media Marketing, Content Marketing, Search Engine Optimization, Video Production, Business Strategy, Brand Awareness, Web Analytics and SEO, Consumer Behaviour

    4.8
    Rating, 4.8 out of 5 stars
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    6 reviews

    Beginner · Course · 1 - 4 Weeks

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    J

    Johns Hopkins University

    Social Computing

    Skills you'll gain: Social Network Analysis, Network Analysis, Responsible AI, Graph Theory, Machine Learning, Applied Machine Learning, Research, Model Evaluation, Social Sciences, Statistical Analysis, Amazon Web Services, R Programming, Tensorflow, Data Ethics, Artificial Intelligence and Machine Learning (AI/ML), Research Design, Sociology, Driving engagement, Machine Learning Methods, Behavioral Economics

    4.3
    Rating, 4.3 out of 5 stars
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    12 reviews

    Intermediate · Specialization · 3 - 6 Months

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    U

    Universidades Anáhuac

    Ciencia de Datos Aplicada al Marketing

    Skills you'll gain: Regression Analysis, Marketing Analytics, Data Mining, Data-Driven Decision-Making, Business Intelligence, Statistical Methods, Target Market, Customer Analysis, SPSS, Data Analysis, Statistical Analysis, Market Research, Consumer Behaviour, Microsoft Excel

    Beginner · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    M

    MathWorks

    Introduction to Deep Learning for Computer Vision

    Skills you'll gain: Model Evaluation, Computer Vision, Convolutional Neural Networks, Image Analysis, Transfer Learning, Matlab, Artificial Neural Networks, Deep Learning, Applied Machine Learning, Classification Algorithms, Performance Tuning

    4.9
    Rating, 4.9 out of 5 stars
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    18 reviews

    Beginner · Course · 1 - 4 Weeks

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In summary, here are 10 of our most popular consumer behavior courses

  • Introduction to ADHD: What It Is and How It’s Treated: Universidad de Palermo
  • GenAI for Digital Marketing Specialists: Coursera
  • Advertising in the Age of Generative AI : University of Virginia Darden School Foundation
  • Data Science for Marketing: University of Colorado System
  • Frontend Development using React: NIIT
  • Regression Modeling for Marketers: University of Colorado System
  • Soul Beliefs: Causes and Consequences - Unit 3: How Does It All End?: Rutgers the State University of New Jersey
  • VLSI chip design with CPS for Industrial Applications: L&T EduTech
  • Digital Marketing Landscape: Simplilearn
  • Social Computing: Johns Hopkins University

Skills you can learn in Marketing

Market (economics) (28)
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Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

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