Marketing

Marketing connects customers with businesses every day. Whether you're beginning your marketing journey or looking to take your career to the next level, we have the resources you need.

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Status: New AI skills

Skills you'll gain: Media Planning, Search Engine Marketing, Email Marketing, Data Storytelling, Social Media Strategy, Search Engine Optimization, Social Media Marketing, Content Creation, Order Fulfillment, Google Ads, Online Advertising, A/B Testing, Social Media Campaigns, Target Audience, Digital Marketing, E-Commerce, Loyalty Programs, Customer Retention, Customer experience strategy (CX), Campaign Management

Status: AI skills

Skills you'll gain: Paid media, Social Media Marketing, Social Media Management, Social Media, Marketing Analytics, Target Audience, Marketing Budgets, Social Media Strategy, Social Media Campaigns, Instagram, Content Creation, Campaign Management, Marketing Effectiveness, Online Advertising, Marketing, Performance Analysis, Key Performance Indicators (KPIs), Goal Setting, Advertising, Facebook

Status: Free

University of California, Davis

Skills you'll gain: Content Marketing, Content Performance Analysis, Content Strategy, Marketing Strategies, Content Creation, Strategic Marketing, Social Media Strategy, Marketing, Multimedia, Copywriting, Branding, Target Audience, Persona Development, Business Ethics

Marketing is a broad career path with options in nearly every industry. Deciding how to begin your marketing career can be overwhelming. That's why we've gathered resources on several marketing and business topics, including:

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