LearnKartS
Search Engine Optimization Course

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LearnKartS

Search Engine Optimization Course

LearnKartS
Tanmoy Kumar Das

Instructors: LearnKartS

Included with Coursera Plus

Gain insight into a topic and learn the fundamentals.
Beginner level
No prior experience required
2 weeks to complete
at 10 hours a week
Flexible schedule
Learn at your own pace
Gain insight into a topic and learn the fundamentals.
Beginner level
No prior experience required
2 weeks to complete
at 10 hours a week
Flexible schedule
Learn at your own pace

What you'll learn

  • Master keyword research, on-page, and off-page SEO strategies.

  • Optimize website performance and user experience for higher rankings.

  • Use analytics tools to measure, monitor, and improve SEO success.

  • Build SEO strategies that boost traffic and long-term visibility.

Details to know

Shareable certificate

Add to your LinkedIn profile

Recently updated!

November 2025

Assessments

66 assignments

Taught in English

See how employees at top companies are mastering in-demand skills

 logos of Petrobras, TATA, Danone, Capgemini, P&G and L'Oreal

Build your subject-matter expertise

This course is part of the Full Digital Marketing Specialization
When you enroll in this course, you'll also be enrolled in this Specialization.
  • Learn new concepts from industry experts
  • Gain a foundational understanding of a subject or tool
  • Develop job-relevant skills with hands-on projects
  • Earn a shareable career certificate

There are 6 modules in this course

Learn the fundamentals of SEO, including on-page and off-page SEO, and discover how to conduct keyword research using tools like SEMRush and Mozbar. Gain a strong foundation for building a successful SEO campaign.

What's included

31 videos14 assignments

Understand the critical role of content in SEO and learn strategies for creating optimized content. Master link-building techniques, including guest posting and backlink analysis, to boost your website’s authority.

What's included

36 videos18 assignments

Explore how website speed, user experience (UX), and user behavior metrics impact SEO rankings. Learn how to optimize your website’s performance and improve key metrics like bounce rate and dwell time.

What's included

12 videos6 assignments

Learn how to track your SEO performance using tools like Google Analytics and Search Console. Discover how to conduct SEO audits, monitor backlinks, and continuously improve your strategy for better results.

What's included

18 videos10 assignments

Dive deeper into Google Analytics 4 and Search Console to track SEO progress. Learn how to optimize page indexing, fix duplicate content, and resolve indexing issues to enhance your site’s performance.

What's included

21 videos8 assignments

Master advanced link-building strategies such as acquiring .edu links and optimizing for local SEO. Learn how to rank higher in local search results and use local business directories to attract nearby customers.

What's included

23 videos10 assignments

Earn a career certificate

Add this credential to your LinkedIn profile, resume, or CV. Share it on social media and in your performance review.

Instructors

LearnKartS
114 Courses135,746 learners
Tanmoy Kumar Das
LearnKartS
11 Courses69 learners

Offered by

LearnKartS

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