In this course, you'll dive into the essential practice of user persona development and journey mapping using Figma. We'll demystify the concepts behind user-centered research translation, exploring how to transform user insights into actionable design tools. You'll gain a clear understanding of how personas and journey maps fit within the broader UX design process, from research analysis to strategic design planning. You'll be introduced to the specific capabilities of Figma for creating compelling user personas and detailed journey maps within the UX design ecosystem. We'll showcase how Figma harnesses the power of collaborative design to revolutionize your productivity when developing and sharing user-centered design artifacts. From analyzing user research data to crafting detailed user journeys, you'll discover the myriad ways Figma can enhance your persona and journey mapping workflow.

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What you'll learn
Create personas and user journey maps with Figma.
Skills you'll gain
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June 2025
4 assignments
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