Aprende a identificar y formular problemas relevantes que pueden abordarse con Design Thinking. Este módulo está dirigido a profesionales que buscan aplicar un enfoque estructurado y centrado en el usuario para definir retos complejos.

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Parte 2: Design Thinking para la formulación de problemas
This course is part of Design Thinking Specialization

Instructor: Joaquim Vilà Vilar
Included with
Recommended experience
What you'll learn
• Analizar problemas reales usando la matriz de idoneidad para Design Thinking
Skills you'll gain
Details to know

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July 2025
2 assignments
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There are 2 modules in this course
Este módulo abre la fase de descubrimiento en Design Thinking, centrado en observar, entrevistar e interactuar con usuarios. Su objetivo es entender mejor el contexto y las necesidades del público objetivo, iniciando así una investigación que permitirá generar hallazgos clave para las siguientes etapas del proceso.
What's included
3 videos7 readings1 assignment
En este módulo desarrollarás habilidades clave para comprender mejor a tus usuarios y enfocar el reto de diseño desde una perspectiva más empática y estratégica.
What's included
2 videos9 readings1 assignment1 plugin
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IESE Business School
IESE Business School
IESE Business School
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