CRO Excellence: Leading High-Performance Sales Teams is an intermediate-level course designed for Chief Revenue Officers (CROs), senior sales leaders, and business executives responsible for driving revenue growth through leadership, strategy, and team performance. In today’s competitive markets, success requires more than hitting short-term numbers—it depends on scaling strong teams, building resilient systems, and fostering trust across the sales organization.
CRO Excellence: Leading High-Performance Sales Teams
Enjoy unlimited growth with a year of Coursera Plus for $199 (regularly $399). Save now.
Gain insight into a topic and learn the fundamentals.
Intermediate level
Recommended experience
3 hours to complete
Flexible schedule
Learn at your own pace
Skills you'll gain
Details to know
Shareable certificate
Add to your LinkedIn profile
Recently updated!
December 2025
Taught in English
See how employees at top companies are mastering in-demand skills
There are 3 modules in this course
This introductory lesson explores how CROs craft and implement sales strategies that align with broader business objectives. Learners will examine frameworks for translating corporate goals into actionable sales initiatives, balancing short-term revenue with long-term sustainability, and adapting strategies to changing markets.
What's included
3 videos2 readings1 assignment
This lesson dives into the leadership practices that enable CROs to attract, develop, and retain top sales talent. Learners will explore how to design scalable team structures, foster motivation, and create a coaching culture that drives performance across diverse markets.
What's included
2 videos1 reading1 assignment
This lesson focuses on how CROs leverage data-driven insights and customer relationship strategies to evaluate and continuously improve sales performance. Learners will examine which metrics matter most, how to distinguish signal from noise, and how to embed customer-centric practices that fuel sustainable growth.
What's included
3 videos1 reading3 assignments
Instructor
Offered by
Why people choose Coursera for their career
Felipe M.
Learner since 2018
"To be able to take courses at my own pace and rhythm has been an amazing experience. I can learn whenever it fits my schedule and mood."
Jennifer J.
Learner since 2020
"I directly applied the concepts and skills I learned from my courses to an exciting new project at work."
Larry W.
Learner since 2021
"When I need courses on topics that my university doesn't offer, Coursera is one of the best places to go."
Chaitanya A.
"Learning isn't just about being better at your job: it's so much more than that. Coursera allows me to learn without limits."
Frequently asked questions
To access the course materials, assignments and to earn a Certificate, you will need to purchase the Certificate experience when you enroll in a course. You can try a Free Trial instead, or apply for Financial Aid. The course may offer 'Full Course, No Certificate' instead. This option lets you see all course materials, submit required assessments, and get a final grade. This also means that you will not be able to purchase a Certificate experience.
When you purchase a Certificate you get access to all course materials, including graded assignments. Upon completing the course, your electronic Certificate will be added to your Accomplishments page - from there, you can print your Certificate or add it to your LinkedIn profile.
Yes. In select learning programs, you can apply for financial aid or a scholarship if you can’t afford the enrollment fee. If fin aid or scholarship is available for your learning program selection, you’ll find a link to apply on the description page.
More questions
Financial aid available,
¹ Some assignments in this course are AI-graded. For these assignments, your data will be used in accordance with Coursera's Privacy Notice.