• For Individuals
  • For Businesses
  • For Universities
  • For Governments
Degrees
Log In
Join for Free
  • Browse
  • Marketing Strategy

Marketing Strategy Courses

Marketing strategy courses can help you learn customer segmentation, brand positioning, competitive analysis, and campaign planning. You can build skills in data interpretation, digital marketing tactics, and content creation strategies. Many courses introduce tools like Google Analytics, social media management platforms, and email marketing software, showing how these resources can enhance your marketing efforts and track performance effectively.


Popular Marketing Strategy Courses and Certifications


  • Status: New
    New
    P

    Packt

    Workplace Communication Skills for Managers

    Skills you'll gain: Leadership Development, Leadership, Professional Development, Leadership and Management, Conflict Management, Strategic Leadership, Communication, Collaboration, Communication Strategies, People Management, Interpersonal Communications, Business Communication, Emotional Intelligence, Team Management, Corporate Communications, Strategic Communication, Self-Awareness, Relationship Building, Business Management

    Intermediate · Course · 3 - 6 Months

  • Status: New
    New
    P

    Packt

    Stay Interviews

    Skills you'll gain: Drive Engagement, Trustworthiness, Organizational Development, Safety Culture, Communication

    Intermediate · Course · 1 - 4 Weeks

  • Status: New
    New
    Status: Preview
    Preview
    U

    Universidad Nacional Autónoma de México

    Negociar con sentido: ¿Competir, colaborar o ceder?

    Skills you'll gain: Negotiation, Game Theory, Conflict Management, Behavioral Economics, Psychology, Decision Making, Communication, Cultural Sensitivity, Business Ethics, Social Justice, Empathy & Emotional Intelligence

    Beginner · Course · 1 - 3 Months

  • Status: Preview
    Preview
    U

    University of Virginia

    إستراتيجية الأعمال المتقدمة

    Skills you'll gain: Business Strategy, Competitive Analysis, Strategic Thinking, Stakeholder Analysis, Corporate Strategy, Strategic Decision-Making, Business Analysis, Organizational Strategy, Market Analysis, Case Studies, Product Lifecycle Management, International Finance, Risk Analysis, Global Marketing, Innovation, Diversity and Inclusion

    4.9
    Rating, 4.9 out of 5 stars
    ·
    42 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Preview
    Preview
    D

    DeepLearning.AI

    AI For Everyone (すべての人のためのAIリテラシー講座)

    Skills you'll gain: AI Product Strategy, Artificial Intelligence, Artificial Neural Networks, Digital Transformation, Deep Learning, Technical Management, Machine Learning, Responsible AI, Data Ethics, Data Science

    4.8
    Rating, 4.8 out of 5 stars
    ·
    301 reviews

    Beginner · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    U

    University of Maryland, College Park

    Developing Innovative Ideas for New Companies: The First Step in Entrepreneurship

    Skills you'll gain: Business Modeling, Strategic Decision-Making, Entrepreneurship, Market Opportunities, Ideation, Innovation, Business Strategies, Customer Insights, Market Analysis, New Business Development, Competitive Analysis, Value Propositions

    4.7
    Rating, 4.7 out of 5 stars
    ·
    1.5K reviews

    Mixed · Course · 1 - 4 Weeks

  • Status: Preview
    Preview
    I

    IMD - International Institute for Management Development

    Sustainability for Business: ESG Fundamentals

    Skills you'll gain: Environmental Social And Corporate Governance (ESG), Corporate Sustainability, Sustainable Business, Sustainable Development, Business Ethics, Compliance Management, Sustainability Reporting, Environmental Management Systems, Stakeholder Management, Governance, Stakeholder Engagement, Leadership, Social Impact, Stakeholder Communications, Risk Management, Business Strategy, Organizational Change

    4.8
    Rating, 4.8 out of 5 stars
    ·
    117 reviews

    Beginner · Course · 1 - 3 Months

  • Status: Preview
    Preview
    S

    Starweaver

    Launching Your Online Business: Strategies for Success

    Skills you'll gain: Business Planning, Customer Support, Strategic Planning, Business Strategy, E-Commerce, Business Modeling, Digital Marketing, Entrepreneurship, New Business Development, Marketing Strategies, Competitive Analysis, Operations Management

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    R

    Rutgers the State University of New Jersey

    Supply Chain Planning

    Skills you'll gain: Demand Planning, Forecasting, Supply Chain Planning, Sales Management, Time Series Analysis and Forecasting, Supply Chain Management, Planning, Estimation, Trend Analysis, Decision Making, Performance Measurement, Microsoft Excel

    4.7
    Rating, 4.7 out of 5 stars
    ·
    3K reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    V

    Vanderbilt University

    ChatGPT Advanced Data Analysis

    Skills you'll gain: Prompt Engineering, Data Presentation, ChatGPT, Document Management, Artificial Intelligence, AI Enablement, Problem Solving, Data Analysis, Information Management, Creativity, Data Processing, Automation

    4.8
    Rating, 4.8 out of 5 stars
    ·
    934 reviews

    Beginner · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    C

    Coursera

    Introduction to Market Research

    Skills you'll gain: Market Research, Analytical Skills, Data Collection, Data-Driven Decision-Making, Market Analysis, Market Dynamics, Marketing, Business Research, Quantitative Research, Data Analysis, Customer Insights, Marketing Strategies, Market Trend, Consumer Behaviour, Focus Group, Trend Analysis, Competitive Analysis, Strategic Decision-Making

    4.6
    Rating, 4.6 out of 5 stars
    ·
    45 reviews

    Intermediate · Course · 1 - 3 Months

  • Status: New
    New
    P

    Packt

    Hands-On Microsoft 365 and SharePoint Training

    Skills you'll gain: Microsoft 365, Microsoft Power Automate/Flow, Microsoft Power Platform, Data Governance, Data Migration, Business Process Automation, Content Management, Microsoft Teams, Microsoft Office, Trend Analysis, Document Management, Strategic Thinking, Strategic Planning, System Configuration, Compliance Management, Technology Roadmaps, DevOps, Microsoft Copilot, Data Security

    Intermediate · Course · 1 - 3 Months

Searches related to marketing strategy

marketing strategy and techniques
marketing strategy for entrepreneurs
marketing strategy for engineers and technologists
marketing strategy capstone project
the "who" of the marketing strategy:segmentation & targeting
retail marketing strategy
influencer marketing strategy
fundamentals of marketing strategy
1…949596…365

In summary, here are 10 of our most popular marketing strategy courses

  • Workplace Communication Skills for Managers: Packt
  • Stay Interviews: Packt
  • Negociar con sentido: ¿Competir, colaborar o ceder?: Universidad Nacional Autónoma de México
  • إستراتيجية الأعمال المتقدمة: University of Virginia
  • AI For Everyone (すべての人のためのAIリテラシー講座): DeepLearning.AI
  • Developing Innovative Ideas for New Companies: The First Step in Entrepreneurship: University of Maryland, College Park
  • Sustainability for Business: ESG Fundamentals: IMD - International Institute for Management Development
  • Launching Your Online Business: Strategies for Success: Starweaver
  • Supply Chain Planning: Rutgers the State University of New Jersey
  • ChatGPT Advanced Data Analysis: Vanderbilt University

Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

Other topics to explore

Arts and Humanities
338 courses
Business
1095 courses
Computer Science
668 courses
Data Science
425 courses
Information Technology
145 courses
Health
471 courses
Math and Logic
70 courses
Personal Development
137 courses
Physical Science and Engineering
413 courses
Social Sciences
401 courses
Language Learning
150 courses

Coursera Footer

Skills

  • Artificial Intelligence (AI)
  • Cybersecurity
  • Data Analytics
  • Digital Marketing
  • English Speaking
  • Generative AI (GenAI)
  • Microsoft Excel
  • Microsoft Power BI
  • Project Management
  • Python

Certificates & Programs

  • Google Cybersecurity Certificate
  • Google Data Analytics Certificate
  • Google IT Support Certificate
  • Google Project Management Certificate
  • Google UX Design Certificate
  • IBM Data Analyst Certificate
  • IBM Data Science Certificate
  • Machine Learning Certificate
  • Microsoft Power BI Data Analyst Certificate
  • UI / UX Design Certificate

Industries & Careers

  • Business
  • Computer Science
  • Data Science
  • Education & Teaching
  • Engineering
  • Finance
  • Healthcare
  • Human Resources (HR)
  • Information Technology (IT)
  • Marketing

Career Resources

  • Career Aptitude Test
  • Examples of Strengths and Weaknesses for Job Interviews
  • High-Income Skills to Learn
  • How Does Cryptocurrency Work?
  • How to Highlight Duplicates in Google Sheets
  • How to Learn Artificial Intelligence
  • Popular Cybersecurity Certifications
  • Preparing for the PMP Certification
  • Signs You Will Get the Job After an Interview
  • What Is Artificial Intelligence?

Coursera

  • About
  • What We Offer
  • Leadership
  • Careers
  • Catalog
  • Coursera Plus
  • Professional Certificates
  • MasterTrack® Certificates
  • Degrees
  • For Enterprise
  • For Government
  • For Campus
  • Become a Partner
  • Social Impact
  • Free Courses
  • Share your Coursera learning story

Community

  • Learners
  • Partners
  • Beta Testers
  • Blog
  • The Coursera Podcast
  • Tech Blog

More

  • Press
  • Investors
  • Terms
  • Privacy
  • Help
  • Accessibility
  • Contact
  • Articles
  • Directory
  • Affiliates
  • Modern Slavery Statement
  • Do Not Sell/Share
Learn Anywhere
Download on the App Store
Get it on Google Play
Logo of Certified B Corporation
© 2025 Coursera Inc. All rights reserved.
  • Coursera Facebook
  • Coursera Linkedin
  • Coursera Twitter
  • Coursera YouTube
  • Coursera Instagram
  • Coursera TikTok