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    • Strategic Planning

    Strategic Planning Courses Online

    Learn strategic planning for organizational growth. Understand how to set goals, allocate resources, and measure performance.

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    Explore the Strategic Planning Course Catalog

    • N

      Northwestern University

      Social Marketing Capstone Project

      Skills you'll gain: Peer Review, Key Performance Indicators (KPIs), Social Media Marketing, Strategic Marketing, Marketing, Marketing Strategies, Budgeting, Social Media Strategy, Marketing Planning, Performance Measurement, Campaign Management, Business Planning, Market Analysis, Customer Engagement

      4.9
      Rating, 4.9 out of 5 stars
      ·
      355 reviews

      Mixed · Course · 1 - 3 Months

    • U

      University of Colorado Boulder

      Principles of Leadership: Leading Oneself

      Skills you'll gain: Goal Setting, Personal Development, Resilience, Self-Awareness, Stress Management, Mental Concentration, Self-Motivation, Persistence, Accountability, Productivity, Growth Mindedness, Emotional Intelligence, Time Management, Decision Making, Cognitive flexibility, Personal Attributes, Strategic Leadership, Leadership, Positivity, Leadership Development

      Build toward a degree

      4.7
      Rating, 4.7 out of 5 stars
      ·
      99 reviews

      Beginner · Specialization · 3 - 6 Months

    • I

      IE Business School

      Gestión del canal de distribución y retailing

      Skills you'll gain: Retail Management, Marketing Channel, Supply Chain Planning, Retail Sales, Merchandise Displays, Supply Chain, Product Assortment, Logistics Management, Business Strategy, Business Technologies, Competitive Analysis, Technology Strategies, Promotional Strategies, E-Commerce, Conflict Management, Growth Strategies, Customer experience improvement, Consumer Behaviour, Digital Transformation

      4.7
      Rating, 4.7 out of 5 stars
      ·
      437 reviews

      Beginner · Course · 1 - 4 Weeks

    • U

      University of California, Davis

      Social Network Analysis

      Skills you'll gain: Network Analysis, Data Wrangling, Social Sciences, Graph Theory, Statistical Visualization, Data Visualization Software, Predictive Analytics, Scientific Methods, Simulations

      4.7
      Rating, 4.7 out of 5 stars
      ·
      237 reviews

      Beginner · Course · 1 - 3 Months

    • E

      ESSEC Business School

      Managers du changement

      Skills you'll gain: Change Management, Organizational Change, Team Performance Management, Business Transformation, Leadership and Management, Behavior Management, Leadership Development, Professional Development, Collaboration, Strategic Leadership, Prioritization, Resource Allocation

      4.8
      Rating, 4.8 out of 5 stars
      ·
      179 reviews

      Beginner · Course · 1 - 4 Weeks

    • U
      S

      Multiple educators

      Applied Sustainability for Technical Managers

      Skills you'll gain: Sustainability Reporting, Corporate Sustainability, Environmental Social And Corporate Governance (ESG), Energy and Utilities, Business Reporting, Organizational Leadership, Strategic Leadership, Environmental Resource Management, Business Leadership, Product Engineering, Initiative and Leadership, Electrical Power, Business Ethics, Leadership Development, Product Development, Environment, Environmental Engineering, Industrial Design, Community Organizing, Waste Minimization

      Build toward a degree

      4.6
      Rating, 4.6 out of 5 stars
      ·
      86 reviews

      Intermediate · Specialization · 3 - 6 Months

    • C

      California Institute of the Arts

      Plan a Successful Freelancing Business

      Skills you'll gain: Competitive Analysis, Business Planning, Business Strategy, Market Analysis, Market Opportunities, Value Propositions, Peer Review, Entrepreneurship, Business Modeling, Service Design, Goal Setting, Target Audience

      4.7
      Rating, 4.7 out of 5 stars
      ·
      281 reviews

      Beginner · Course · 1 - 3 Months

    • U

      University of California, Irvine

      Project Planning

      Skills you'll gain: Project Schedules, Project Planning, Agile Methodology, Conflict Management, Stakeholder Management, Milestones (Project Management), Quality Assessment, Negotiation, Cost Estimation, Resource Planning, Project Risk Management, Contract Management, Kanban Principles

      4.6
      Rating, 4.6 out of 5 stars
      ·
      8 reviews

      Beginner · Course · 1 - 3 Months

    • U

      University of Colorado System

      Healthy Practices: Nutrition, Physical Activity, and Community and Family Participation

      Skills you'll gain: Nutrition Education, Community Health, Nutrition and Diet, Public Health, Public Health and Disease Prevention, Child Health, Working With Children, Student Engagement, Community Outreach, Parent Communication, Student Support and Services, Curriculum Planning

      4.7
      Rating, 4.7 out of 5 stars
      ·
      856 reviews

      Beginner · Course · 1 - 4 Weeks

    • U

      University of Minnesota

      Evaluating User Interfaces

      Skills you'll gain: Usability Testing, User Interface (UI), Usability, User Research, UI/UX Research, Human Computer Interaction, User Experience Design, User Centered Design, Test Planning

      4.7
      Rating, 4.7 out of 5 stars
      ·
      271 reviews

      Mixed · Course · 1 - 3 Months

    • S

      SAP

      SAP Technology Consultant Hands-on Project

      Skills you'll gain: Solution Design, Project Management, Technology Solutions, Project Implementation, Project Closure, Stakeholder Management, Technical Consulting, Requirements Analysis, Customer Engagement, Test Planning, Benchmarking, Peer Review, SAP Applications, Project Documentation, Business Requirements

      4.6
      Rating, 4.6 out of 5 stars
      ·
      67 reviews

      Beginner · Course · 1 - 3 Months

    • L

      L&T EduTech

      Electrical Power Distribution

      Skills you'll gain: Electrical Systems, Electrical Power, Electrical Substation, Electric Power Systems, Low Voltage, Three-Phase, High Voltage, Electrical Equipment, Electrical Safety, Control Systems, Construction, Programmable Logic Controllers, Automation Engineering, Network Protocols

      4.5
      Rating, 4.5 out of 5 stars
      ·
      132 reviews

      Beginner · Course · 1 - 3 Months

    Strategic Planning learners also search

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    In summary, here are 10 of our most popular strategic planning courses

    • Social Marketing Capstone Project: Northwestern University
    • Principles of Leadership: Leading Oneself: University of Colorado Boulder
    • Gestión del canal de distribución y retailing : IE Business School
    • Social Network Analysis: University of California, Davis
    • Managers du changement: ESSEC Business School
    • Applied Sustainability for Technical Managers: University of Colorado Boulder
    • Plan a Successful Freelancing Business : California Institute of the Arts
    • Project Planning: University of California, Irvine
    • Healthy Practices: Nutrition, Physical Activity, and Community and Family Participation: University of Colorado System
    • Evaluating User Interfaces: University of Minnesota

    Skills you can learn in Business Strategy

    Modeling (25)
    Market (economics) (21)
    Plan (19)
    Planning (16)
    Strategic Management (16)
    Business Model (13)
    Operations Management (13)
    Analytics (12)
    Evaluation (12)
    Project Management (11)
    Supply Chain (10)
    Decision-making (9)

    Frequently Asked Questions about Strategic Planning

    Strategic planning is the process by which an organization sets its goals, defines its path for achieving them, and allocates required resources accordingly. This process of creating a business strategy is important because it establishes agreement around the common goals of an enterprise and provides a shared framework for evaluating progress. Thus, beyond simply helping to guide the annual budget, strategic planning is an important leadership and management tool.

    The strategic planning process can be broken down in a variety of ways, but generally has three phases: strategic analysis, strategy formulation, and strategy implementation. The analysis phase requires a capabilities analysis of the business as well as consideration of its competitive position within the industry structure it operates in. Formulation takes these insights as a basis for setting achievable goals and deciding on appropriate courses of action to achieve them.

    Of course, the most challenging phase of strategic planning is implementation. As any manager knows, even the most careful planning process can never anticipate all the complexities the future holds - particularly considering the rapid changes occurring in our world today. Strategic management means knowing how to adapt to changing circumstances as the business moves forward while continuing to rely upon the goals set in the strategic planning process for guidance.‎

    Every manager in an organization must understand strategic planning, as this process is typically central to setting annual budgets and reporting for each department. Thus, Human resources (HR) managers, sales and marketing managers, financial managers, and other department heads need to be able to provide useful inputs into the planning process as well as participate in its ongoing implementation.

    Strategic planning skills are especially important for top-level executives, such as chief executive officers (CEOs), chief operating officers (COOs), chief financial officers (CFOs), and other “C-suite” positions in a company. These executives are responsible for devising the overarching strategy for the company, establishing the policies required to meet them, and ensuring that managers understand and follow through on their implementation. According to the Bureau of Labor Statistics, chief executives earned a median salary of $184,460 in May 2019, making this a very highly compensated skill set.‎

    Yes. Coursera offers a wide range of business courses as well as Specializations online, including opportunities to learn about strategic planning specifically from top-ranked schools like the University of Virginia and Copenhagen Business School. You can even learn about this skill as part of Coursera’s full-fledged online MBA programs offered by schools like the University of Illinois at Urbana Champaign and Macquarie University.

    Regardless of what your career goals are, or the educational strategy you’re pursuing to achieve them, Coursera lets you learn online on a flexible schedule. Thus, you can learn about strategic planning while continuing to work at your existing job, making this an excellent choice for mid-career professionals as well as business-minded students that want a high-level skill set as they begin their career.‎

    The skills and experience that you might need to already have before starting to learn strategic planning may include experience with organizational management work, assessing company practices and methods, and helping executives to make decisions that could help them guide their organizations in more focused ways. In much the same way that a financial planner helps people understand their investments and how to make the most of their return, strategic planners can help companies set corporate priorities, focus the company’s energy and resources into potentially high ROI activities, and help to strengthen overall operations. Being able to have these skills and experience before learning strategic planning may make you a valuable asset to a team.‎

    The kind of people that are best suited for work that involves strategic planning are those people who display good analytical characteristics for business vision, have leadership confidence, are strong with data and numbers, are computer literate, and can communicate well. People in strategic planning roles usually work in analyzing and assessing business environments to come up with a strategic formulation to organize business units. To do this high-level work, they often are smart, detail-oriented, have agreeable personalities, and can get the job done. These people may also have a bachelor's or master’s degree in accounting, business, finance, or economics.‎

    You might know if learning strategic planning is right for you if you have enthusiasm for directing the level of change in a group, a team, a business, or a corporate organization. Learning about strategic planning can take on many facets, from understanding the basics of a more human resources focus for employee changes to a more technology-based focus for a company-wide change to digital transformation methods. Learning strategic planning can be a strong stepping stone to staying abreast of changes in business processes and practices. Strategic planning is a large field of opportunity for a creative, detail-focused, innovative individual to take, and if this is interesting to you, you may find this to be a rewarding new career path.‎

    Online Strategic Planning courses offer a convenient and flexible way to enhance your knowledge or learn new Strategic Planning skills. Choose from a wide range of Strategic Planning courses offered by top universities and industry leaders tailored to various skill levels.‎

    When looking to enhance your workforce's skills in Strategic Planning, it's crucial to select a course that aligns with their current abilities and learning objectives. Our Skills Dashboard is an invaluable tool for identifying skill gaps and choosing the most appropriate course for effective upskilling. For a comprehensive understanding of how our courses can benefit your employees, explore the enterprise solutions we offer. Discover more about our tailored programs at Coursera for Business here.‎

    This FAQ content has been made available for informational purposes only. Learners are advised to conduct additional research to ensure that courses and other credentials pursued meet their personal, professional, and financial goals.

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