The language used throughout the course, in both instruction and assessments.

Unilever
Skills you'll gain: Web Analytics, Digital Marketing, Google Analytics, Social Media Marketing, Search Engine Marketing, Social Media Strategy, Marketing Strategies, Search Engine Optimization, Keyword Research, Marketing Analytics, A/B Testing, Advertising Campaigns, Smart Goals, Performance Analysis, Key Performance Indicators (KPIs), Value Propositions
Beginner · Course · 1 - 4 Weeks

Skills you'll gain: Social Media Campaigns, Social Media Management, Social Media Content, Instagram, Social Media Marketing, Social Media Strategy, Keyword Research, Content Creation, Scheduling, Target Market, Driving engagement, User Accounts
Beginner · Guided Project · Less Than 2 Hours

O.P. Jindal Global University
Skills you'll gain: Digital Marketing, Web Analytics, Digital Advertising, Search Engine Marketing, Online Advertising, Google Analytics, Search Engine Optimization, Web Analytics and SEO, Google Ads, Marketing Channel, Social Media Marketing, Marketing Strategies, Keyword Research, Marketing Planning, Paid media, Marketing Analytics, Social Media, Advertising, Blogs, Emerging Technologies
Beginner · Course · 1 - 3 Months

Skills you'll gain: Canva (Software), Presentations, Animations, Social Media Content, LinkedIn, Marketing Design, Social Media, Instagram, Graphic and Visual Design Software, Social Media Marketing, Facebook, Marketing Materials, Marketing Budgets, Graphic Design, Marketing
Beginner · Guided Project · Less Than 2 Hours

Skills you'll gain: Prompt Engineering, Responsible AI, Prompt Patterns, Generative AI, ChatGPT, Digital Advertising, Email Marketing, Digital Marketing, Marketing Automation, AI Personalization, Advertising Campaigns, Marketing, Marketing Strategies, Content Creation, Keyword Research, Social Media Marketing, Copywriting, Artificial Intelligence and Machine Learning (AI/ML), Search Engine Optimization, Machine Learning
Beginner · Specialization · 1 - 3 Months

Coursera
Skills you'll gain: Digital Advertising, Brand Management, Marketing Strategies, Brand Awareness, Digital Media Strategy, MarTech, Customer Engagement, Social Media Marketing, Marketing, Digital Marketing, Consumer Behaviour, Content Creation, Market Trend, Strategic Planning, Social Media Management, Trend Analysis
Beginner · Course · 1 - 4 Weeks

Skillshare
Skills you'll gain: Canva (Software), Web Content Accessibility Guidelines, Social Media Content, Content Creation, Social Media, Social Media Marketing, Productivity, Drive Engagement, Creative Design, Video Production, Animations, Design, Branding, Collaboration
Mixed · Course · 1 - 3 Months

Illinois Tech
Skills you'll gain: Pay Per Click Advertising, Digital Marketing, Web Analytics, Email Marketing, Paid media, Digital Advertising, Google Ads, Social Media Campaigns, Marketing Strategies, Online Advertising, Social Media Marketing, Google Analytics, Web Analytics and SEO, Web Design and Development, Marketing, Marketing Analytics, Search Engine Optimization, Social Media, Campaign Management, Search Engine Marketing
Build toward a degree
Advanced · Course · 1 - 3 Months

Birla Institute of Technology & Science, Pilani
Skills you'll gain: Social Media, Social Media Strategy, Social Media Marketing, Social Media Management, Professional Networking, LinkedIn, Ethical Standards And Conduct, Facebook, Trustworthiness, Instagram, Digital Media Strategy, Social Network Analysis, Professional Development, Safety and Security, Personally Identifiable Information, Digital Marketing, Cybersecurity, Content Creation, Digital Communications, Communication
Beginner · Course · 1 - 3 Months

Skills you'll gain: Promotional Strategies, Marketing Planning, Social Media Content, Responsible AI, Digital Marketing, Cross-Channel Marketing, Logo Design, Digital Design, Content Marketing, Creative Design, Target Audience, Generative AI, Marketing Strategies, Campaign Management, Content Creation, Social Media Marketing, Graphic Design, Content Strategy, Advertising, Market Research
Beginner · Professional Certificate · 3 - 6 Months

Unilever
Skills you'll gain: Data Storytelling, Marketing Automation, Web Analytics, Marketing Effectiveness, Marketing Analytics, Customer Insights, Digital Marketing, Market Analysis, Google Analytics, Digital Advertising, Social Media Marketing, Customer Analysis, Search Engine Marketing, Advertising Campaigns, Marketing Strategies, Social Media Strategy, Customer experience strategy (CX), Marketing, Online Advertising, MarTech
Beginner · Professional Certificate · 3 - 6 Months

Universidad Austral
Skills you'll gain: Social Media, Social Media Strategy, Social Media Marketing, Google Ads, Digital Marketing, Customer Relationship Management, Media Buying, Social Media Campaigns, Marketing Analytics, Campaign Management, LinkedIn, Facebook, Web Analytics, Digital Media Strategy, Pay Per Click Advertising, Digital Advertising, Marketing Strategies, Marketing, Paid media, Analytics
Beginner · Specialization · 3 - 6 Months
Gain the knowledge and skills you need to advance.

This role has a $67,968 median salary ¹.

A Digital Marketing Specialist manages campaigns, optimizing SEO, SEM, and social media with tools like Google Analytics to increase engagement.
This role has a $67,968 median salary ¹.
Offered by




This role has a $53,120 median salary ¹.

A Social Media Strategist develops and executes campaigns to boost brand awareness and engagement while analyzing metrics and optimizing content.
This role has a $53,120 median salary ¹.
Offered by




Build toward a degree
Professional Certificate

Course

Build toward a degree
Professional Certificate

Specialization

Build toward a degree
Professional Certificate

Specialization

Course

Build toward a degree
Professional Certificate

University of California, Davis
Course

SkillUp
Course

Illinois Tech
Course

Specialization