Web Analytics and SEO

Web Analytics and SEO (Search Engine Optimization) involves the use and understanding of tools and techniques to track, analyze, measure and improve web traffic and visibility through search engines. Coursera's Web Analytics and SEO catalogue teaches you about the critical aspects of website performance analysis and enhancing search engine rankings. You'll learn everything from the basics of web analytics, understanding key metrics and data collection methods, to the principles of SEO including keyword research, link building, and website optimization. Additionally, you'll grasp the intricacies of Google Analytics, SEO strategies, and other tools to drive traffic, measure results, and ensure higher visibility for your website in the digital landscape.
18credentials
74courses

Filter by

Subject
Required

Language
Required

The language used throughout the course, in both instruction and assessments.

Learning Product
Required

Build job-relevant skills in under 2 hours with hands-on tutorials.
Learn from top instructors with graded assignments, videos, and discussion forums.
Learn a new tool or skill in an interactive, hands-on environment.
Get in-depth knowledge of a subject by completing a series of courses and projects.
Earn career credentials from industry leaders that demonstrate your expertise.

Level
Required

Duration
Required

Subtitles
Required

Educator
Required

Results for "web analytics and seo"

  • Status: New
    Status: Preview

    Skills you'll gain: Prompt Engineering, Generative AI, Marketing, AI Personalization, ChatGPT, Strategic Marketing, Content Marketing, Web Analytics and SEO, Artificial Intelligence and Machine Learning (AI/ML), Digital Marketing, Persona Development, Social Media Campaigns, Content Creation, Automation, Ethical Standards And Conduct, Analytics, Graphic and Visual Design, Creativity, Natural Language Processing, Personal Development

  • Skills you'll gain: Generative AI, Web Content, Web Analytics and SEO, Prompt Engineering, Large Language Modeling, Google Cloud Platform, Content Management, User Experience Design

  • Skills you'll gain: Semantic Web, Generative AI, LLM Application, Prompt Engineering, Artificial Intelligence, Web Analytics and SEO, Algorithms

  • Skills you'll gain: Generative AI, AI Personalization, Prompt Engineering Tools, Web Content, Web Analytics and SEO, Google Cloud Platform, Information Architecture, User Interface and User Experience (UI/UX) Design, User Experience, Web Development

  • Status: New
    Status: Free Trial

    Skills you'll gain: Development Environment, Web Applications, Software Development Tools, Web Analytics and SEO

  • Skills you'll gain: Generative AI, Web Content, AI Personalization, Web Analytics and SEO, Prompt Engineering, Google Cloud Platform, Large Language Modeling

  • Status: Free Trial

    University of California, Irvine

    Skills you'll gain: Search Engine Marketing, Keyword Research, Digital Marketing, Online Advertising, Search Engine Optimization, Content Marketing, Social Media Strategy, Social Media, Web Analytics and SEO, Storytelling, Marketing Strategies, Pay Per Click Advertising, Marketing Communications, Customer Relationship Management, Brand Management, Consumer Behaviour

  • Status: Free Trial

    Digital Marketing Institute

    Skills you'll gain: Data-Driven Decision-Making, Marketing Strategies, Data Ethics, Customer Analysis, Strategic Marketing, Strategic Decision-Making, Digital Marketing, Business Analytics, Marketing Analytics, Performance Measurement, MarTech, Data Analysis, Pay Per Click Advertising, Data Management, Web Analytics and SEO, Marketing Automation, Cross-Channel Marketing, Target Audience, Smart Goals

  • Skills you'll gain: Generative AI, AI Personalization, Web Analytics and SEO, Web Content, Prompt Engineering, Google Cloud Platform, User Experience

  • Skills you'll gain: Web Analytics and SEO, Google Cloud Platform, Enterprise Application Management, Generative AI, Data Compilation, Analytics, Data Capture, Data Store, Web Applications

  • Status: New
    Status: Free Trial

    Skills you'll gain: Cascading Style Sheets (CSS), HTML and CSS, Angular, Hypertext Markup Language (HTML), Responsive Web Design, Front-End Web Development, Bootstrap (Front-End Framework), Web Content Accessibility Guidelines, Web Design, Web Design and Development, React.js, UI Components, Web Analytics and SEO, JavaScript Frameworks, Semantic Web, Performance Tuning, Browser Compatibility, User Interface and User Experience (UI/UX) Design, Web Applications, Web Development

  • Status: Free Trial

    Skills you'll gain: Pay Per Click Advertising, Search Engine Marketing, Customer Retention, Digital Marketing, Search Engine Optimization, Keyword Research, Digital Advertising, Marketing Strategies, Marketing, Customer Acquisition Management, Web Analytics and SEO, Lead Generation, Target Audience, Web Content

Most popular

Trending now

New releases

What brings you to Coursera today?

Leading partners

  • Google Cloud
  • EDUCBA
  • University of California, Davis
  • Packt
  • Tecnológico de Monterrey
  • IBM
  • Simplilearn
  • Skillshare