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    • Strategic Planning

    Strategic Planning Courses Online

    Learn strategic planning for organizational growth. Understand how to set goals, allocate resources, and measure performance.

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    Explore the Strategic Planning Course Catalog

    • I

      IBM

      Malware Analysis and Introduction to Assembly Language

      Skills you'll gain: Malware Protection, Cyber Threat Hunting, Cyber Security Assessment, Application Security, Threat Detection, Network Analysis, Virtual Machines, Code Review, Debugging, System Programming, Microsoft Windows, Windows PowerShell, Programming Principles, Computer Architecture, Excel Macros, Linux

      4.5
      Rating, 4.5 out of 5 stars
      ·
      79 reviews

      Beginner · Course · 1 - 3 Months

    • T

      Technical University of Munich (TUM)

      Basics of Cost Accounting: Product Costing

      Skills you'll gain: Cost Accounting, Management Accounting, Cost Management, Accounting, Product Planning, Resource Allocation, Depreciation, Production Process, Financial Accounting, Operating Expense

      4.6
      Rating, 4.6 out of 5 stars
      ·
      154 reviews

      Beginner · Course · 1 - 4 Weeks

    • I

      IE Business School

      Gestión de marca y producto

      Skills you'll gain: Product Lifecycle Management, Customer experience strategy (CX), Brand Strategy, Brand Management, Branding, Brand Awareness, Product Management, Product Strategy, Brand Loyalty, Product Planning, New Product Development, Product Improvement, Customer Engagement, Business Strategies, Internal Communications, Customer Analysis, Consumer Behaviour, Portfolio Management, Integrated Marketing Communications, Competitive Analysis

      4.8
      Rating, 4.8 out of 5 stars
      ·
      740 reviews

      Beginner · Course · 1 - 3 Months

    • S

      SAP

      SAP Customer Engagement and Discovery

      Skills you'll gain: Stakeholder Engagement, Customer Engagement, Consultative Approaches, Stakeholder Communications, SAP Applications, Solution Selling, Technical Consulting, Customer Insights, Technology Roadmaps, Process Analysis, Business Analysis, Project Management, Business Requirements

      4.7
      Rating, 4.7 out of 5 stars
      ·
      103 reviews

      Beginner · Course · 1 - 3 Months

    • Status: New
      New
      S

      SkillUp EdTech

      Product Owner Certification [PSPO I] Preparation

      Skills you'll gain: Backlogs, Agile Product Development, Stakeholder Communications, Product Roadmaps, Virtual Teams, Stakeholder Management, Agile Project Management, Product Strategy, Product Planning, Agile Methodology, User Story, Communication, Cross-Functional Collaboration, Strategic Planning, Product Management, Negotiation, Sprint Planning, Conflict Management, Product Requirements, Sprint Retrospectives

      4.6
      Rating, 4.6 out of 5 stars
      ·
      75 reviews

      Beginner · Specialization · 3 - 6 Months

    • B

      Board Infinity

      Mastering Laravel Framework and PHP

      Skills you'll gain: PHP (Scripting Language), Object-Relational Mapping, Web Applications, Web Development, Model View Controller, Application Frameworks, Database Management, Relational Databases, Back-End Web Development, Application Security, Server Side, Middleware, Application Programming Interface (API), Authentications

      4.2
      Rating, 4.2 out of 5 stars
      ·
      157 reviews

      Intermediate · Course · 1 - 4 Weeks

    • I

      IE Business School

      Comunicaciones integradas de marketing: Publicidad, Relaciones Públicas, Marketing Digital y más

      Skills you'll gain: Marketing Communications, Integrated Marketing Communications, Advertising, Brand Loyalty, Brand Management, Marketing, Brand Strategy, Public Relations, Marketing Planning, Marketing Budgets, Social Media Marketing, Digital Marketing, Search Engine Optimization, Communication Strategies, Crisis Management, Consumer Behaviour

      4.8
      Rating, 4.8 out of 5 stars
      ·
      701 reviews

      Beginner · Course · 1 - 4 Weeks

    • S

      Stanford University

      Probabilistic Graphical Models 3: Learning

      Skills you'll gain: Bayesian Network, Applied Machine Learning, Machine Learning Algorithms, Markov Model, Machine Learning, Statistical Modeling, Network Analysis, Probability Distribution, Statistical Methods, Probability & Statistics, Algorithms

      4.6
      Rating, 4.6 out of 5 stars
      ·
      303 reviews

      Advanced · Course · 1 - 3 Months

    • N

      Northwestern University

      Leadership Through Design Innovation

      Skills you'll gain: Design Thinking, Innovation, Ideation, Human Centered Design, Organizational Leadership, Brainstorming, Strategic Leadership, Leadership, Storyboarding, User Experience Design, Customer Engagement, Creative Thinking, Design Research, Collaboration, Empathy

      4.2
      Rating, 4.2 out of 5 stars
      ·
      325 reviews

      Mixed · Course · 1 - 4 Weeks

    • U

      University of Michigan

      Django Features and Libraries

      Skills you'll gain: Application Deployment, Django (Web Framework), Application Development, Web Development, Web Applications, Object-Relational Mapping, Database Design, Data Modeling, Authentications, User Accounts, Relational Databases

      4.8
      Rating, 4.8 out of 5 stars
      ·
      394 reviews

      Intermediate · Course · 1 - 3 Months

    • I

      IMD - International Institute for Management Development

      Sustainability for Business: ESG Fundamentals

      Skills you'll gain: Environmental Social And Corporate Governance (ESG), Corporate Sustainability, Business Ethics, Compliance Management, Sustainability Reporting, Environmental Management Systems, Stakeholder Management, Governance, Stakeholder Engagement, Leadership, Risk Management, Business Strategy, Organizational Change, Simulation and Simulation Software

      4.9
      Rating, 4.9 out of 5 stars
      ·
      67 reviews

      Beginner · Course · 1 - 3 Months

    • U

      University of Illinois Urbana-Champaign

      Operations Management: Quality and Supply Chain

      Skills you'll gain: Process Improvement, Supply Chain, Supply Chain Management, Supply Chain Systems, Operations Management, Supply Chain Planning, Business Operations, Process Analysis, Statistical Process Controls, Materials Management, Continuous Improvement Process, Process Capability, Business Technologies, Emerging Technologies, Inventory Management System, Quality Management, Vendor Contracts, Supplier Relationship Management, Corporate Sustainability, Product Quality (QA/QC)

      Build toward a degree

      4.6
      Rating, 4.6 out of 5 stars
      ·
      1.2K reviews

      Intermediate · Course · 1 - 3 Months

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    In summary, here are 10 of our most popular strategic planning courses

    • Malware Analysis and Introduction to Assembly Language: IBM
    • Basics of Cost Accounting: Product Costing: Technical University of Munich (TUM)
    • Gestión de marca y producto: IE Business School
    • SAP Customer Engagement and Discovery: SAP
    • Product Owner Certification [PSPO I] Preparation: SkillUp EdTech
    • Mastering Laravel Framework and PHP: Board Infinity
    • Comunicaciones integradas de marketing: Publicidad, Relaciones Públicas, Marketing Digital y más: IE Business School
    • Probabilistic Graphical Models 3: Learning: Stanford University
    • Leadership Through Design Innovation: Northwestern University
    • Django Features and Libraries: University of Michigan

    Skills you can learn in Business Strategy

    Modeling (25)
    Market (economics) (21)
    Plan (19)
    Planning (16)
    Strategic Management (16)
    Business Model (13)
    Operations Management (13)
    Analytics (12)
    Evaluation (12)
    Project Management (11)
    Supply Chain (10)
    Decision-making (9)

    Frequently Asked Questions about Strategic Planning

    Strategic planning is the process by which an organization sets its goals, defines its path for achieving them, and allocates required resources accordingly. This process of creating a business strategy is important because it establishes agreement around the common goals of an enterprise and provides a shared framework for evaluating progress. Thus, beyond simply helping to guide the annual budget, strategic planning is an important leadership and management tool.

    The strategic planning process can be broken down in a variety of ways, but generally has three phases: strategic analysis, strategy formulation, and strategy implementation. The analysis phase requires a capabilities analysis of the business as well as consideration of its competitive position within the industry structure it operates in. Formulation takes these insights as a basis for setting achievable goals and deciding on appropriate courses of action to achieve them.

    Of course, the most challenging phase of strategic planning is implementation. As any manager knows, even the most careful planning process can never anticipate all the complexities the future holds - particularly considering the rapid changes occurring in our world today. Strategic management means knowing how to adapt to changing circumstances as the business moves forward while continuing to rely upon the goals set in the strategic planning process for guidance.‎

    Every manager in an organization must understand strategic planning, as this process is typically central to setting annual budgets and reporting for each department. Thus, Human resources (HR) managers, sales and marketing managers, financial managers, and other department heads need to be able to provide useful inputs into the planning process as well as participate in its ongoing implementation.

    Strategic planning skills are especially important for top-level executives, such as chief executive officers (CEOs), chief operating officers (COOs), chief financial officers (CFOs), and other “C-suite” positions in a company. These executives are responsible for devising the overarching strategy for the company, establishing the policies required to meet them, and ensuring that managers understand and follow through on their implementation. According to the Bureau of Labor Statistics, chief executives earned a median salary of $184,460 in May 2019, making this a very highly compensated skill set.‎

    Yes. Coursera offers a wide range of business courses as well as Specializations online, including opportunities to learn about strategic planning specifically from top-ranked schools like the University of Virginia and Copenhagen Business School. You can even learn about this skill as part of Coursera’s full-fledged online MBA programs offered by schools like the University of Illinois at Urbana Champaign and Macquarie University.

    Regardless of what your career goals are, or the educational strategy you’re pursuing to achieve them, Coursera lets you learn online on a flexible schedule. Thus, you can learn about strategic planning while continuing to work at your existing job, making this an excellent choice for mid-career professionals as well as business-minded students that want a high-level skill set as they begin their career.‎

    The skills and experience that you might need to already have before starting to learn strategic planning may include experience with organizational management work, assessing company practices and methods, and helping executives to make decisions that could help them guide their organizations in more focused ways. In much the same way that a financial planner helps people understand their investments and how to make the most of their return, strategic planners can help companies set corporate priorities, focus the company’s energy and resources into potentially high ROI activities, and help to strengthen overall operations. Being able to have these skills and experience before learning strategic planning may make you a valuable asset to a team.‎

    The kind of people that are best suited for work that involves strategic planning are those people who display good analytical characteristics for business vision, have leadership confidence, are strong with data and numbers, are computer literate, and can communicate well. People in strategic planning roles usually work in analyzing and assessing business environments to come up with a strategic formulation to organize business units. To do this high-level work, they often are smart, detail-oriented, have agreeable personalities, and can get the job done. These people may also have a bachelor's or master’s degree in accounting, business, finance, or economics.‎

    You might know if learning strategic planning is right for you if you have enthusiasm for directing the level of change in a group, a team, a business, or a corporate organization. Learning about strategic planning can take on many facets, from understanding the basics of a more human resources focus for employee changes to a more technology-based focus for a company-wide change to digital transformation methods. Learning strategic planning can be a strong stepping stone to staying abreast of changes in business processes and practices. Strategic planning is a large field of opportunity for a creative, detail-focused, innovative individual to take, and if this is interesting to you, you may find this to be a rewarding new career path.‎

    Online Strategic Planning courses offer a convenient and flexible way to enhance your knowledge or learn new Strategic Planning skills. Choose from a wide range of Strategic Planning courses offered by top universities and industry leaders tailored to various skill levels.‎

    When looking to enhance your workforce's skills in Strategic Planning, it's crucial to select a course that aligns with their current abilities and learning objectives. Our Skills Dashboard is an invaluable tool for identifying skill gaps and choosing the most appropriate course for effective upskilling. For a comprehensive understanding of how our courses can benefit your employees, explore the enterprise solutions we offer. Discover more about our tailored programs at Coursera for Business here.‎

    This FAQ content has been made available for informational purposes only. Learners are advised to conduct additional research to ensure that courses and other credentials pursued meet their personal, professional, and financial goals.

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