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    • Marketing Analytics

    Marketing Analytics Courses Online

    Master marketing analytics for data-driven decision-making. Learn to analyze marketing data, measure performance, and optimize campaigns.

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    Explore the Marketing Analytics Course Catalog

    • Status: Free Trial
      Free Trial
      R

      Rice University

      Python Data Analysis

      Skills you'll gain: Data Processing, Data Manipulation, Data Structures, Scripting, Data Import/Export, Data Analysis, Python Programming, Data Storage

      4.7
      Rating, 4.7 out of 5 stars
      ·
      890 reviews

      Beginner · Course · 1 - 4 Weeks

    • Status: Free Trial
      Free Trial
      U

      University of Michigan

      Data Analytics in the Public Sector with R

      Skills you'll gain: Data Visualization, Exploratory Data Analysis, Plot (Graphics), Statistical Analysis, Data Presentation, Ggplot2, Program Evaluation, Policy Analysis, Surveys, Data Ethics, Data Analysis, Tidyverse (R Package), Statistical Visualization, R Programming, Statistical Methods, Public Policies, Data Visualization Software, Statistical Hypothesis Testing, Policy Development, Political Sciences

      4.8
      Rating, 4.8 out of 5 stars
      ·
      80 reviews

      Intermediate · Specialization · 3 - 6 Months

    • Status: Free Trial
      Free Trial
      J

      Johns Hopkins University

      Data Literacy

      Skills you'll gain: Surveys, Survey Creation, Data Literacy, Data Visualization, Data Analysis, Peer Review, Research Design, Statistics, Sampling (Statistics), Regression Analysis, Descriptive Statistics, Research, Probability, Quantitative Research, Analytics, Probability Distribution, Analysis, Correlation Analysis, Statistical Inference, Statistical Hypothesis Testing

      4.6
      Rating, 4.6 out of 5 stars
      ·
      252 reviews

      Beginner · Specialization · 3 - 6 Months

    • Status: Free Trial
      Free Trial
      E

      Emory University

      Consulting Approach to Problem Solving

      Skills you'll gain: Data Cleansing, Lean Six Sigma, Six Sigma Methodology, Consulting, Problem Solving, Management Consulting, Data Quality, Analytical Skills, Complex Problem Solving, Business Consulting, Data-Driven Decision-Making, Data Analysis, Data Collection, Consultative Approaches, Project Scoping, Client Services

      4.8
      Rating, 4.8 out of 5 stars
      ·
      380 reviews

      Beginner · Course · 1 - 3 Months

    • Status: Free Trial
      Free Trial
      D

      Duke University

      Java Programming: Build a Recommendation System

      Skills you'll gain: Software Design, Software Design Patterns, Java, Java Programming, AI Personalization, Object Oriented Programming (OOP), Data Processing, Data Wrangling, Data Analysis, Data Structures, Algorithms, Hypertext Markup Language (HTML)

      4.7
      Rating, 4.7 out of 5 stars
      ·
      648 reviews

      Intermediate · Course · 1 - 3 Months

    • Status: Free Trial
      Free Trial
      U

      University of Colorado Boulder

      Introduction to Digital Advertising

      Skills you'll gain: Digital Advertising, Online Advertising, Advertising, Advertising Campaigns, Pay Per Click Advertising, Paid media, Digital Marketing, Data Ethics, Business Metrics, Return On Investment, Augmented Reality, Consumer Behaviour

      4.5
      Rating, 4.5 out of 5 stars
      ·
      418 reviews

      Beginner · Course · 1 - 3 Months

    • Status: Free Trial
      Free Trial
      U

      University of California, Irvine

      Database Design and Operational Business Intelligence

      Skills you'll gain: Extract, Transform, Load, Decision Support Systems, Data Warehousing, Data Mining, Database Design, Business Intelligence, Dashboard, Star Schema, Relational Databases, Database Management, Snowflake Schema, Data Visualization Software, Data Visualization, Business Reporting, Database Management Systems, SAS (Software), Data Modeling, Interactive Data Visualization, SQL, Data Mart

      4.5
      Rating, 4.5 out of 5 stars
      ·
      229 reviews

      Beginner · Specialization · 1 - 3 Months

    • Status: New
      New
      Status: Free Trial
      Free Trial
      S

      Starweaver

      Luxury Hospitality & Brand Innovation

      Skills you'll gain: Customer experience strategy (CX), Service Design, Change Management, Hospitality Management, Social Media Marketing, Process Mapping, Key Performance Indicators (KPIs), Hospitality Services, Social Media, Design Thinking, Brand Marketing, Service Management, Customer experience improvement, Digital Marketing, Design, Social Media Management, Prototyping, Content Marketing, Leadership, Search Engine Optimization

      4.4
      Rating, 4.4 out of 5 stars
      ·
      169 reviews

      Intermediate · Specialization · 1 - 3 Months

    • M

      Microsoft

      Introduction to Microsoft Dynamics 365

      Skills you'll gain: Marketing Automation, Sales Management, Customer Engagement, Customer Relationship Management (CRM) Software, Sales Process, Microsoft 365, Resource Allocation, Microsoft Teams, Sales Operations, Lead Generation, Service Management, Marketing, Customer Data Management, Power BI, Customer Service, Customer Insights, Scheduling

      4.5
      Rating, 4.5 out of 5 stars
      ·
      72 reviews

      Beginner · Course · 1 - 3 Months

    • Status: Free Trial
      Free Trial
      U

      University of Virginia

      Customer Value in Pricing Strategy

      Skills you'll gain: Revenue Management, Global Marketing, Consumer Behaviour, Marketing Psychology, Customer Insights, Customer Analysis, Value Propositions, Market Dynamics, Customer Demand Planning, Market Research, Behavioral Economics, Competitive Analysis, Decision Making, Analysis

      4.8
      Rating, 4.8 out of 5 stars
      ·
      367 reviews

      Beginner · Course · 1 - 4 Weeks

    • É

      École Polytechnique Fédérale de Lausanne

      Economie du sol et de l'immobilier I

      Skills you'll gain: Property and Real Estate, Real Estate, Market Dynamics, Commercial Real Estate, Real Estate Transactions, Business Valuation, Financial Analysis, Return On Investment, Economics, Capital Budgeting, Investments, Price Negotiation, Market Analysis, Finance, Consumer Behaviour, Competitive Analysis, Depreciation

      4.7
      Rating, 4.7 out of 5 stars
      ·
      260 reviews

      Intermediate · Course · 1 - 3 Months

    • C

      Coursera Project Network

      Create a Marketing Analysis dashboard using G-Spreadsheets

      Skills you'll gain: Dashboard, Data Visualization, Data Entry, Excel Formulas, Data Presentation, Google Sheets, Spreadsheet Software, Data Literacy, Management Reporting, Business Reporting, Marketing Analytics, Market Analysis, Productivity Software

      4.6
      Rating, 4.6 out of 5 stars
      ·
      15 reviews

      Beginner · Guided Project · Less Than 2 Hours

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    In summary, here are 10 of our most popular marketing analytics courses

    • Python Data Analysis: Rice University
    • Data Analytics in the Public Sector with R: University of Michigan
    • Data Literacy: Johns Hopkins University
    • Consulting Approach to Problem Solving: Emory University
    • Java Programming: Build a Recommendation System: Duke University
    • Introduction to Digital Advertising: University of Colorado Boulder
    • Database Design and Operational Business Intelligence: University of California, Irvine
    • Luxury Hospitality & Brand Innovation: Starweaver
    • Introduction to Microsoft Dynamics 365: Microsoft
    • Customer Value in Pricing Strategy: University of Virginia

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    Brand (13)
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    Modeling (9)
    Social Media Marketing (9)
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