• For Individuals
  • For Businesses
  • For Universities
  • For Governments
Degrees
Log In
Join for Free
  • Browse
  • Market Research

Market Research Courses

Market research courses can help you learn data collection techniques, survey design, consumer behavior analysis, and competitive landscape assessment. You can build skills in interpreting market trends, segmenting target audiences, and conducting focus groups. Many courses introduce tools like SPSS, Tableau, and Google Analytics, that support analyzing data and visualizing insights to inform business strategies.


Popular Market Research Courses and Certifications


  • Status: Preview
    Preview
    E

    Eindhoven University of Technology

    Improving Your Statistical Questions

    Skills you'll gain: Science and Research, Research Design, Research, Quantitative Research, Experimentation, Sample Size Determination, Data Sharing, Statistical Inference, Statistical Methods, Statistical Analysis, Data Synthesis, R Programming

    4.9
    Rating, 4.9 out of 5 stars
    ·
    112 reviews

    Intermediate · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    U

    University of Minnesota

    Integrative Health and Medicine

    Skills you'll gain: Drug Interaction, Contraindication, Patient Education And Counseling, Mindfulness, Patient Referral, Pharmacology, Treatment Planning, Health Care Procedure and Regulation, Pain Management, Patient Safety, Clinical Assessment, Health Care, Clinical Practices, Nursing Practices, Pharmacotherapy, Health Promotion, Health And Wellness Coaching, Mental and Behavioral Health, Patient-centered Care, Music

    4.8
    Rating, 4.8 out of 5 stars
    ·
    1.8K reviews

    Beginner · Specialization · 3 - 6 Months

  • Status: Free Trial
    Free Trial
    Y

    Yonsei University

    International Hospitality & Healthcare Services Marketing

    Skills you'll gain: Hospitality Management, Hospitality, Customer Service, Customer experience strategy (CX), Healthcare Industry Knowledge, Expectation Management, Product Marketing, Service Management, Innovation, Customer experience improvement, Revenue Management, Business Marketing, Marketing, Patient-centered Care, Capacity Management

    4.7
    Rating, 4.7 out of 5 stars
    ·
    549 reviews

    Mixed · Course · 1 - 4 Weeks

  • Status: New
    New
    Status: Free Trial
    Free Trial
    R

    Real Madrid Graduate School Universidad Europea

    Maximum Performance and Technology in Sports

    Skills you'll gain: Data Presentation, Matplotlib, Data Synthesis, Probability Distribution, Data Processing, Data Integration, Data Literacy, Performance Analysis, Exploratory Data Analysis, Statistical Analysis, Probability, Applied Machine Learning, Analysis, Image Analysis, Descriptive Analytics, AI Enablement, Business Analytics, Statistical Methods, Data Collection, Machine Learning

    Beginner · Specialization · 3 - 6 Months

  • Status: Free Trial
    Free Trial
    N

    Novartis

    Pharmacokinetics

    Skills you'll gain: Drug Interaction, Pharmacology, Pharmaceuticals, Pre-Clinical Development, Drug Development, Medication Administration, Pharmaceutical Terminology, Clinical Research, Laboratory Research

    4.9
    Rating, 4.9 out of 5 stars
    ·
    67 reviews

    Intermediate · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    E

    EDHEC Business School

    Investment Management with Python and Machine Learning

    Skills you'll gain: Investment Management, Portfolio Management, Text Mining, Portfolio Risk, Asset Management, Network Analysis, Data Visualization Software, Investments, Machine Learning Methods, Return On Investment, Unstructured Data, Predictive Modeling, Web Scraping, Machine Learning, Social Network Analysis, Financial Statements, Applied Machine Learning, Financial Market, Financial Modeling, Risk Management

    4.6
    Rating, 4.6 out of 5 stars
    ·
    1.8K reviews

    Beginner · Specialization · 3 - 6 Months

  • Status: Free Trial
    Free Trial
    U

    University of Illinois Urbana-Champaign

    Global Challenges in Business

    Skills you'll gain: Global Marketing, Sustainable Business, Virtual Teams, Business Ethics, Diversity Marketing, Corporate Sustainability, Cultural Sensitivity, Cultural Diversity, Environmental Social And Corporate Governance (ESG), Workplace inclusivity, Intercultural Competence, Consumer Behaviour, Product Development, Market Analysis, Diversity Awareness, Cultural Responsiveness, Sustainable Development, Marketing Planning, Culture, Brand Strategy

    Build toward a degree

    4.8
    Rating, 4.8 out of 5 stars
    ·
    542 reviews

    Beginner · Specialization · 3 - 6 Months

  • Status: Free Trial
    Free Trial
    I

    Imperial College London

    Mathematics for Machine Learning: Multivariate Calculus

    Skills you'll gain: Regression Analysis, Calculus, Advanced Mathematics, Machine Learning Algorithms, Linear Algebra, Artificial Neural Networks, Mathematical Modeling, Python Programming, Derivatives

    4.7
    Rating, 4.7 out of 5 stars
    ·
    5.8K reviews

    Beginner · Course · 1 - 3 Months

  • Status: Preview
    Preview
    C

    Coursera

    Financial Analysis: Portfolios, Risks, Strategic Decisions

    Skills you'll gain: Portfolio Management, Risk Management, Wealth Management, Finance, Financial Market, Investments, Financial Planning, Financial Analysis, Asset Management, Business Valuation, Investment Banking, Market Trend, Quantitative Research, Case Studies

    4.4
    Rating, 4.4 out of 5 stars
    ·
    143 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    U

    University of California, Irvine

    Leverage Data Science for a More Agile Supply Chain

    Skills you'll gain: Supply Chain Planning, Demand Planning, Customer Demand Planning, Inventory Control, Inventory Management, Supply Chain Management, Supply Chain, Inventory Accounting, Capacity Planning, Production Planning, Materials Management, Inventory Management System, Process Optimization, Forecasting, Operations Management, Operations Research, Resource Allocation, Capacity Management, Microsoft Excel, Performance Measurement

    4.5
    Rating, 4.5 out of 5 stars
    ·
    534 reviews

    Intermediate · Specialization · 1 - 3 Months

  • Status: New
    New
    Status: Free Trial
    Free Trial
    U

    University of Illinois Urbana-Champaign

    The Future of Healthcare and Emerging Trends

    Skills you'll gain: Social Determinants Of Health, Community Health, Health Equity, Behavioral Economics, Health Administration, Consumer Behaviour, Business Modeling, Artificial Intelligence

    Build toward a degree

    Beginner · Course · 1 - 4 Weeks

  • Status: Preview
    Preview
    E

    ESSEC Business School

    L'entrepreneuriat social : de l'envie au projet

    Skills you'll gain: Social Impact, Entrepreneurship, Value Propositions, Sustainable Development, Business Modeling, Needs Assessment, Community Development, Business Planning, New Business Development, Innovation, Environmental Social And Corporate Governance (ESG), Professional Networking, Market Research

    4.7
    Rating, 4.7 out of 5 stars
    ·
    192 reviews

    Beginner · Course · 1 - 4 Weeks

Searches related to market research

market research and consumer behavior
market research and competitive analysis
market research methods and data analysis certificate
market research & business intelligence mastery
market research: analyze, forecast & apply
market research: analyze, apply & evaluate
market research essentials for marketing management
market research and analysis for tech industries
1…646566…340

In summary, here are 10 of our most popular market research courses

  • Improving Your Statistical Questions: Eindhoven University of Technology
  • Integrative Health and Medicine: University of Minnesota
  • International Hospitality & Healthcare Services Marketing: Yonsei University
  • Maximum Performance and Technology in Sports: Real Madrid Graduate School Universidad Europea
  • Pharmacokinetics: Novartis
  • Investment Management with Python and Machine Learning: EDHEC Business School
  • Global Challenges in Business: University of Illinois Urbana-Champaign
  • Mathematics for Machine Learning: Multivariate Calculus: Imperial College London
  • Financial Analysis: Portfolios, Risks, Strategic Decisions: Coursera
  • Leverage Data Science for a More Agile Supply Chain: University of California, Irvine

Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

Other topics to explore

Arts and Humanities
338 courses
Business
1095 courses
Computer Science
668 courses
Data Science
425 courses
Information Technology
145 courses
Health
471 courses
Math and Logic
70 courses
Personal Development
137 courses
Physical Science and Engineering
413 courses
Social Sciences
401 courses
Language Learning
150 courses

Coursera Footer

Skills

  • Artificial Intelligence (AI)
  • Cybersecurity
  • Data Analytics
  • Digital Marketing
  • English Speaking
  • Generative AI (GenAI)
  • Microsoft Excel
  • Microsoft Power BI
  • Project Management
  • Python

Certificates & Programs

  • Google Cybersecurity Certificate
  • Google Data Analytics Certificate
  • Google IT Support Certificate
  • Google Project Management Certificate
  • Google UX Design Certificate
  • IBM Data Analyst Certificate
  • IBM Data Science Certificate
  • Machine Learning Certificate
  • Microsoft Power BI Data Analyst Certificate
  • UI / UX Design Certificate

Industries & Careers

  • Business
  • Computer Science
  • Data Science
  • Education & Teaching
  • Engineering
  • Finance
  • Healthcare
  • Human Resources (HR)
  • Information Technology (IT)
  • Marketing

Career Resources

  • Career Aptitude Test
  • Examples of Strengths and Weaknesses for Job Interviews
  • High-Income Skills to Learn
  • How Does Cryptocurrency Work?
  • How to Highlight Duplicates in Google Sheets
  • How to Learn Artificial Intelligence
  • Popular Cybersecurity Certifications
  • Preparing for the PMP Certification
  • Signs You Will Get the Job After an Interview
  • What Is Artificial Intelligence?

Coursera

  • About
  • What We Offer
  • Leadership
  • Careers
  • Catalog
  • Coursera Plus
  • Professional Certificates
  • MasterTrack® Certificates
  • Degrees
  • For Enterprise
  • For Government
  • For Campus
  • Become a Partner
  • Social Impact
  • Free Courses
  • Share your Coursera learning story

Community

  • Learners
  • Partners
  • Beta Testers
  • Blog
  • The Coursera Podcast
  • Tech Blog

More

  • Press
  • Investors
  • Terms
  • Privacy
  • Help
  • Accessibility
  • Contact
  • Articles
  • Directory
  • Affiliates
  • Modern Slavery Statement
  • Do Not Sell/Share
Learn Anywhere
Download on the App Store
Get it on Google Play
Logo of Certified B Corporation
© 2025 Coursera Inc. All rights reserved.
  • Coursera Facebook
  • Coursera Linkedin
  • Coursera Twitter
  • Coursera YouTube
  • Coursera Instagram
  • Coursera TikTok