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    • Branding

    Branding Courses Online

    Explore branding principles for creating a strong brand presence. Learn to develop brand strategies, identities, and campaigns.

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    Explore the Branding Course Catalog

    • U

      Universidad de Palermo

      Dirección y Gestión de Negocios

      Skills you'll gain: Human Capital, Human Resource Strategy, Human Resources Management and Planning, Business Process Management, Business Process, Branding, IT Management, Marketing, Talent Management, Brand Management, Business Process Improvement, Technical Management, Business Economics, Strategic Marketing, Leadership Development, Value Propositions, Market Dynamics, Economics, Economic Development, Business

      4.8
      Rating, 4.8 out of 5 stars
      ·
      2.4K reviews

      Beginner · Specialization · 1 - 3 Months

    • U

      University of California, Irvine

      Corporate Communications

      Skills you'll gain: Internal Communications, Corporate Communications, Media Relations, Storytelling, Strategic Communication, Employee Engagement, Diversity Equity and Inclusion Initiatives, Target Audience, Public Relations, Crisis Management, Drive Engagement, Diversity and Inclusion, Social Media, Interpersonal Communications, Business Communication, Stakeholder Communications, Telecommuting, Customer Communications Management, Marketing Communications, Branding

      4.6
      Rating, 4.6 out of 5 stars
      ·
      82 reviews

      Beginner · Specialization · 1 - 3 Months

    • U

      Universidad de Palermo

      Administración de Recursos Humanos

      Skills you'll gain: Human Capital, Human Resource Strategy, Human Resources Management and Planning, Talent Management, Leadership Development, Workforce Development, Talent Acquisition, Organizational Strategy, Employee Retention, Recruitment Strategies, Employee Training, Culture Transformation, Organizational Development, Performance Management, Branding

      4.8
      Rating, 4.8 out of 5 stars
      ·
      1.7K reviews

      Beginner · Course · 1 - 4 Weeks

    • I

      IE Business School

      Implementación del Marketing Mix

      Skills you'll gain: Marketing Communications, Integrated Marketing Communications, Product Lifecycle Management, Customer experience strategy (CX), Advertising, Brand Strategy, Brand Management, Brand Loyalty, Branding, Revenue Management, Retail Management, Marketing Channel, Strategic Marketing, Marketing Psychology, Market Dynamics, Marketing Management, Peer Review, Presentations, Supply Chain Planning, Retail Sales

      4.8
      Rating, 4.8 out of 5 stars
      ·
      1.8K reviews

      Beginner · Specialization · 3 - 6 Months

    • M

      Macquarie University

      Leading: Human Resource Management and Leadership

      Skills you'll gain: People Management, Diversity and Inclusion, Organizational Leadership, Leadership and Management, Human Resource Strategy, Organizational Strategy, Team Building, Team Management, Leadership, Organizational Structure, Team Leadership, Business Leadership, Industrial and Organizational Psychology, Organizational Effectiveness, Leadership Development, Workforce Planning, Strategic Leadership, Branding, Employee Engagement, Storytelling

      4.8
      Rating, 4.8 out of 5 stars
      ·
      3.8K reviews

      Intermediate · Specialization · 3 - 6 Months

    • Status: Free
      Free
      U

      Universidad de los Andes

      Marketing Verde

      Skills you'll gain: Value Propositions, Environmental Issue, Marketing, Marketing Communications, Consumer Behaviour, Marketing Strategies, Branding, Market Analysis, Target Market, Sustainability Reporting, Corporate Sustainability, Marketing Channel, Brand Strategy, Product Development

      4.8
      Rating, 4.8 out of 5 stars
      ·
      2.2K reviews

      Mixed · Course · 1 - 3 Months

    • U

      University of Pennsylvania

      Fundamentos Empresariales

      Skills you'll gain: Operations Management, Balance Sheet, Process Analysis, Operational Efficiency, Financial Statement Analysis, Financial Statements, Finance, Financial Accounting, Business Process, Capital Budgeting, Branding, Financial Modeling, Financial Analysis, Brand Strategy, Strategic Marketing, Marketing, Analysis, Business Analysis, Operational Analysis, Business

      4.6
      Rating, 4.6 out of 5 stars
      ·
      439 reviews

      Beginner · Specialization · 3 - 6 Months

    • T

      The State University of New York

      Strategic Self-Marketing and Personal Branding

      Skills you'll gain: Marketing Communications, Advertising, Promotional Strategies, Branding, Presentations, Strategic Marketing, Marketing Strategies, LinkedIn, Self-Awareness, Professional Development, Professional Networking, Lifelong Learning, Public Relations, Constructive Feedback

      4.4
      Rating, 4.4 out of 5 stars
      ·
      232 reviews

      Intermediate · Course · 1 - 4 Weeks

    • U

      Universidad de Palermo

      Administración de Empresas

      Skills you'll gain: Human Capital, Management Accounting, Human Resource Strategy, Human Resources Management and Planning, Branding, Cost Management, Cost Accounting, Marketing, Talent Management, Brand Management, Business Economics, Accounting, Strategic Marketing, Business Leadership, Organizational Strategy, Market Dynamics, Decision Making, Business Management, Economics, Economic Development

      4.8
      Rating, 4.8 out of 5 stars
      ·
      2.3K reviews

      Beginner · Specialization · 3 - 6 Months

    • T

      Tecnológico de Monterrey

      ¿Cómo funcionan las marcas?

      Skills you'll gain: Brand Management, Branding, Brand Strategy, Brand Awareness, Brand Loyalty, Marketing Management, Consumer Behaviour, Internal Communications, Marketing and Public Relations, Customer experience strategy (CX), Target Audience

      4.9
      Rating, 4.9 out of 5 stars
      ·
      125 reviews

      Beginner · Course · 1 - 4 Weeks

    • C

      California Institute of the Arts

      Ideas from the History of Graphic Design

      Skills you'll gain: Graphic Design, Graphic and Visual Design, Art History, Design, Design Strategies, Typography, Branding, Advertising, Aesthetics, Creativity

      4.7
      Rating, 4.7 out of 5 stars
      ·
      2.5K reviews

      Beginner · Course · 1 - 4 Weeks

    • U

      University of Pennsylvania

      Trademark Law

      Skills you'll gain: Intellectual Property, Brand Awareness, Legal Strategy, Brand Management, Asset Protection, Packaging and Labeling, Legal Risk, Registration

      4.8
      Rating, 4.8 out of 5 stars
      ·
      262 reviews

      Mixed · Course · 1 - 4 Weeks

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    In summary, here are 10 of our most popular branding courses

    • Dirección y Gestión de Negocios: Universidad de Palermo
    • Corporate Communications: University of California, Irvine
    • Administración de Recursos Humanos: Universidad de Palermo
    • Implementación del Marketing Mix: IE Business School
    • Leading: Human Resource Management and Leadership: Macquarie University
    • Marketing Verde: Universidad de los Andes
    • Fundamentos Empresariales: University of Pennsylvania
    • Strategic Self-Marketing and Personal Branding: The State University of New York
    • Administración de Empresas: Universidad de Palermo
    • ¿Cómo funcionan las marcas?: Tecnológico de Monterrey

    Skills you can learn in Marketing

    Market (economics) (28)
    Social Media (15)
    Marketing Strategy (14)
    Analytics (13)
    Brand (13)
    Digital Marketing (13)
    Marketing Analytics (11)
    Plan (11)
    Advertising (9)
    Modeling (9)
    Social Media Marketing (9)
    Brand Management (7)

    Frequently Asked Questions about Branding

    Coursera’s Branding courses provide essential skills for building and maintaining a strong brand identity:

    • Strategies for developing a unique brand voice and visual style
    • Techniques for effective brand communication across various media
    • Understanding of how to build brand loyalty and customer engagement
    • Insights into brand audits and continuous improvement processes
    • Skills for leveraging social media and digital platforms for brand enhancement
    • Methods for crisis management and maintaining brand integrity‎

    Branding courses on Coursera are accessible to learners at all levels:

    • Beginners can start with introductory courses to learn the basics of branding concepts and practices.
    • Intermediate learners can focus on enhancing specific branding skills such as digital branding or consumer psychology.
    • Advanced professionals can engage with complex topics like global branding strategies and brand innovation.‎

    Coursera offers several credential options for learners completing Branding courses:

    • Professional certificates that demonstrate your ability to craft and manage a brand
    • Specializations that focus on areas such as personal branding, corporate branding, or sustainable branding
    • Certificates that can help you stand out to employers by showcasing your specialized skills in branding‎

    Skills in branding are crucial for a variety of roles within marketing and communications:

    • Brand Strategist, planning and executing branding initiatives
    • Creative Director, leading the creative vision for branding campaigns
    • Marketing Executive, integrating branding strategies with marketing goals
    • Brand Ambassador, representing and promoting a brand to the public
    • Content Creator, developing content that aligns with and enhances the brand’s identity‎

    Looking to enhance your team's branding skills? Coursera provides tailored enterprise solutions for teams ranging of 5-125 employees. Our offerings include advanced analytics, customized learning paths, and collaborative tools. To explore our branding training options and make a purchase, please visit our Coursera for Teams page.‎

    This FAQ content has been made available for informational purposes only. Learners are advised to conduct additional research to ensure that courses and other credentials pursued meet their personal, professional, and financial goals.

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