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Consumer Behavior Courses

Consumer behavior courses can help you learn market segmentation, buyer decision processes, and the impact of culture on purchasing habits. You can build skills in analyzing consumer data, creating effective marketing strategies, and understanding psychological triggers that influence buying decisions. Many courses introduce tools like surveys, analytics software, and customer relationship management systems, that support gathering insights and tailoring marketing efforts to meet consumer needs.


More to explore:

Popular Consumer Behavior Courses and Certifications


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    N

    Northeastern University

    Introduction to Service Innovation and Management

    Skills you'll gain: Process Improvement, Data-Driven Decision-Making, Performance Improvement, Quality Improvement, Service Design, Health Systems, Process Design, Business Process Improvement, Patient Flow, Healthcare Industry Knowledge, Operations Management, Organizational Change, Organizational Effectiveness, Health Care, Customer experience improvement, Innovation, Change Management, Consumer Behaviour

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
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    N

    Northwestern University

    The Business of Social

    Skills you'll gain: Social Media Marketing, Social Media Strategy, Social Media, Marketing Effectiveness, Marketing, Performance Measurement, Business Metrics, Customer Engagement, Business-To-Consumer, Key Performance Indicators (KPIs), Integrated Marketing Communications, Program Management, Marketing Budgets, Law, Regulation, and Compliance, A/B Testing, Information Privacy, Data Security

    4.7
    Rating, 4.7 out of 5 stars
    ·
    821 reviews

    Mixed · Course · 1 - 4 Weeks

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    F

    Fundação Instituto de Administração

    Pesquisa de Mercado e a Gestão Estratégica de Marketing

    Skills you'll gain: Marketing Strategies, Market Research, Strategic Marketing, Marketing Management, Marketing Analytics, Market Intelligence, Data-Driven Decision-Making, Customer Insights, Consumer Behaviour, Target Market, A/B Testing, Digital Marketing, Statistical Hypothesis Testing

    5
    Rating, 5 out of 5 stars
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    6 reviews

    Beginner · Course · 1 - 4 Weeks

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    U

    University of Illinois Urbana-Champaign

    اللغة والمفاهيم التنظيمية

    Skills you'll gain: Product Lifecycle Management, Product Management, Business Strategy, Data Visualization Software, Business Analysis, Strategic Communication, Competitive Analysis, Organizational Strategy, Analytics, Accounting, Business Metrics, Corporate Strategy, Marketing, Innovation, Consumer Behaviour

    Beginner · Course · 1 - 3 Months

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    U

    Universidad de Palermo

    Estrategia de Canales

    Skills you'll gain: Marketing Channel, Consumer Behaviour, Point of Sale, Cross-Channel Marketing, Promotional Strategies, Marketing Strategies, Digital Marketing, Customer experience strategy (CX), Retail Store Operations, Merchandising, Sales Strategy, Customer Insights, Digital Transformation, Market Analysis

    4.8
    Rating, 4.8 out of 5 stars
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    10 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
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    T

    Tecnológico de Monterrey

    Fundamentos de la Psicología

    Skills you'll gain: Psychology, Personal Development, Oncology, Health Promotion, Behavioral Health, Mental and Behavioral Health Specialties, Public Health and Disease Prevention, Social Work, Empowerment, Health Care, Human Learning, Self-Awareness, Mental Health, Positive Behavior Support, Community Development, Resilience, Human Development, Scientific Methods, Social Sciences, Culture

    4.8
    Rating, 4.8 out of 5 stars
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    483 reviews

    Beginner · Specialization · 1 - 3 Months

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    J

    Johns Hopkins University

    Data – What It Is, What We Can Do With It

    Skills you'll gain: Data Literacy, Data Visualization, Data Analysis, Research Design, Descriptive Statistics, Analytics, Analysis, Statistics, Quantitative Research, Statistical Methods, Probability & Statistics

    4.6
    Rating, 4.6 out of 5 stars
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    182 reviews

    Beginner · Course · 1 - 4 Weeks

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    C

    Coursera

    Root Cause Analysis: Principles and Benefits

    Skills you'll gain: Root Cause Analysis, Operational Efficiency, Corrective and Preventive Action (CAPA), Continuous Improvement Process, Product Quality (QA/QC), Process Improvement, Operational Excellence, Proactivity, Complex Problem Solving

    4.5
    Rating, 4.5 out of 5 stars
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    93 reviews

    Beginner · Course · 1 - 4 Weeks

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    U

    University of Cape Town

    Teaching Children with Visual Impairment: Creating Empowering Classrooms

    Skills you'll gain: Visual Impairment Education, Differentiated Instruction, Teaching, Special Education, Curriculum Development, Adaptive Equipment, Disabilities, Working With Children, Empathy & Emotional Intelligence, Parent Communication

    4.9
    Rating, 4.9 out of 5 stars
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    195 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
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    U

    University of Pennsylvania

    Comparative Health Systems

    Skills you'll gain: Health Systems, Primary Care, Health Care Administration, Health Care, Health Policy, Healthcare Industry Knowledge, Health Disparities, Health Equity, Systems Thinking, Public Health, Governance, Organizational Strategy

    4.6
    Rating, 4.6 out of 5 stars
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    137 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    T

    Tecnológico de Monterrey

    Psicología Positiva

    Skills you'll gain: Personal Development, Social Work, Empowerment, Self-Awareness, Positive Behavior Support, Community Development, Resilience, Social Impact, Psychology, Mindfulness

    4.8
    Rating, 4.8 out of 5 stars
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    179 reviews

    Beginner · Course · 1 - 4 Weeks

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    U

    University of Manchester

    Water Supply and Sanitation Policy in Developing Countries Part 2: Developing Effective Interventions

    Skills you'll gain: Sanitation, Water Resource Management, Environmental Policy, Policy Analysis, Economics, Policy, and Social Studies, Public Health, Community Development, Health Equity, Behavioral Economics, Case Studies, Revenue Management, Regulatory Affairs, Innovation

    4.7
    Rating, 4.7 out of 5 stars
    ·
    78 reviews

    Intermediate · Course · 1 - 3 Months

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In summary, here are 10 of our most popular consumer behavior courses

  • Introduction to Service Innovation and Management: Northeastern University
  • The Business of Social: Northwestern University
  • Pesquisa de Mercado e a Gestão Estratégica de Marketing: Fundação Instituto de Administração
  • اللغة والمفاهيم التنظيمية: University of Illinois Urbana-Champaign
  • Estrategia de Canales: Universidad de Palermo
  • Fundamentos de la Psicología: Tecnológico de Monterrey
  • Data – What It Is, What We Can Do With It: Johns Hopkins University
  • Root Cause Analysis: Principles and Benefits: Coursera
  • Teaching Children with Visual Impairment: Creating Empowering Classrooms: University of Cape Town
  • Comparative Health Systems: University of Pennsylvania

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