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Market Research Courses

Market research courses can help you learn data collection techniques, survey design, consumer behavior analysis, and competitive landscape assessment. You can build skills in interpreting market trends, segmenting target audiences, and conducting focus groups. Many courses introduce tools like SPSS, Tableau, and Google Analytics, that support analyzing data and visualizing insights to inform business strategies.


More to explore:

Popular Market Research Courses and Certifications


  • Status: New
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    Coursera

    Optimize Persona-Based Content for Marketing Success

    Skills you'll gain: Content Performance Analysis, Persona Development, Content Marketing, Customer Insights, Target Audience, Content Strategy, Persona (User Experience), Social Media Content, Data Storytelling, Marketing Analytics, Performance Measurement, Scheduling, Drive Engagement, Key Performance Indicators (KPIs), Return On Investment, Strategic Decision-Making

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
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    INSEAD

    Blockchain Revolution

    Skills you'll gain: Blockchain, Digital Assets, Ledgers (Accounting), Peer Review, FinTech, Intellectual Property, Business Transformation, Financial Inclusion, Business Leadership, Governance, Market Opportunities, Strategic Leadership, Asset Management, Technology Strategies, Digital Transformation, Corporate Sustainability, Business Analysis, Business, Competitive Analysis, Emerging Technologies

    4.7
    Rating, 4.7 out of 5 stars
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    3.1K reviews

    Beginner · Specialization · 3 - 6 Months

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    DeepLearning.AI

    AI for Medical Diagnosis

    Skills you'll gain: Model Evaluation, Data Preprocessing, Convolutional Neural Networks, Image Analysis, Diagnostic Radiology, Predictive Modeling, Risk Modeling, Statistical Machine Learning, Artificial Intelligence, Tensorflow, Applied Machine Learning, Medical Imaging, Machine Learning Methods, Deep Learning, Natural Language Processing, Medical Science and Research, Machine Learning, Magnetic Resonance Imaging, Probability & Statistics

    4.7
    Rating, 4.7 out of 5 stars
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    2.1K reviews

    Intermediate · Course · 1 - 4 Weeks

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    University of Illinois Urbana-Champaign

    Microeconomics Principles

    Skills you'll gain: Supply And Demand, Economics, Market Dynamics, Behavioral Economics, Resource Allocation, Socioeconomics, Consumer Behaviour, Cost Benefit Analysis, Decision Making, Critical Thinking

    4.8
    Rating, 4.8 out of 5 stars
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    3.3K reviews

    Beginner · Course · 1 - 4 Weeks

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    University of Virginia

    Agile Meets Design Thinking

    Skills you'll gain: Agile Product Development, User Story, Design Thinking, Agile Methodology, Agile Software Development, Product Design, Product Development, User Centered Design, User Research, Persona Development, Innovation, Product Management, Discussion Facilitation, Software Development

    4.7
    Rating, 4.7 out of 5 stars
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    3.6K reviews

    Beginner · Course · 1 - 4 Weeks

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    Coursera

    Optimize Deep Learning: Tune PyTorch Models

    Skills you'll gain: Model Deployment, Model Evaluation, PyTorch (Machine Learning Library), Transfer Learning, Performance Tuning, Debugging, MLOps (Machine Learning Operations), Deep Learning, Scalability, Artificial Neural Networks

    Intermediate · Course · 1 - 4 Weeks

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    AI CERTs

    AI in Finance Agent

    Skills you'll gain: Responsible AI, Agentic Workflows, Risking, Generative AI Agents, AI Enablement, Artificial Intelligence and Machine Learning (AI/ML), Power BI, AI Workflows, Accounting and Finance Software, Regulatory Compliance, Automation, Financial Data, Wealth Management, Compliance Management, Generative AI, Financial Forecasting, Data Processing, Finance, Workflow Management, General Finance

    Intermediate · Course · 1 - 3 Months

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    Macquarie University

    Structure, Funding and Negotiation For Startups

    Skills you'll gain: Intellectual Property, Governance, Value Propositions, Entrepreneurship, Due Diligence, Business Valuation, Negotiation, User Research, Business Strategies, Customer Insights, Business Planning, Business Development, Strategic Partnership, Product Knowledge, Business Modeling, Regulation and Legal Compliance, Fundraising, Financial Analysis, Relationship Building, Stakeholder Management

    Beginner · Course · 1 - 3 Months

  • Status: Free Trial
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    Google

    Google Marketing Digital e E-Commerce

    Skills you'll gain: Email Marketing, Paid media, Target Audience, Data Storytelling, Social Media Marketing, Social Media Strategy, Content Creation, Search Engine Optimization, Marketing Budgets, Order Fulfillment, Media Planning, Search Engine Marketing, Google Ads, Social Media Management, Customer Retention, Customer Relationship Management, E-Commerce, Performance marketing, Email Automation, Marketing

    4.8
    Rating, 4.8 out of 5 stars
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    4.7K reviews

    Beginner · Professional Certificate · 3 - 6 Months

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    Alex Genadinik

    Time Management

    Skills you'll gain: Prioritization, Productivity, Time Management, Professional Development, Personal Development, Stress Management, Strategic Prioritization, Organizational Skills, Business Priorities, Scheduling, Self-Starter, Strong Work Ethic, Decision Making, Data-Driven Decision-Making

    Mixed · Course · 1 - 3 Months

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    University of London

    Narrative Foundations for Immersive Media and Video Games

    Skills you'll gain: Game Design, User Story, Storytelling, Interactive Design, Virtual Reality, Augmented and Virtual Reality (AR/VR), Storyboarding, User Experience Design, Virtual Environment, Experience Design

    Beginner · Course · 1 - 3 Months

  • Status: New
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    Coursera

    Sales Methodologies Applicable to Enterprise Sales

    Skills you'll gain: Enterprise Sales, Consultative Selling, B2B Sales, Selling Techniques, Stakeholder Engagement, Prospecting and Qualification, Sales Process, Stakeholder Management, Sales Training, Specialized Sales, Sales, Sales Strategy, Influencing

    Beginner · Course · 1 - 4 Weeks

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In summary, here are 10 of our most popular market research courses

  • Optimize Persona-Based Content for Marketing Success: Coursera
  • Blockchain Revolution: INSEAD
  • AI for Medical Diagnosis: DeepLearning.AI
  • Microeconomics Principles: University of Illinois Urbana-Champaign
  • Agile Meets Design Thinking: University of Virginia
  • Optimize Deep Learning: Tune PyTorch Models: Coursera
  • AI in Finance Agent: AI CERTs
  • Structure, Funding and Negotiation For Startups: Macquarie University
  • Google Marketing Digital e E-Commerce: Google
  • Time Management: Alex Genadinik

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