Marketing analytics courses can help you learn data analysis, customer segmentation, campaign performance measurement, and return on investment calculations. You can build skills in interpreting marketing metrics, optimizing digital strategies, and leveraging consumer insights to drive decisions. Many courses introduce tools like Google Analytics, Tableau, and Excel, that support analyzing data and visualizing trends, enabling you to apply your skills in real marketing scenarios.

Skills you'll gain: Responsible AI, Data Ethics, Applied Machine Learning, Data Analysis, Artificial Intelligence, Machine Learning, Model Deployment
Intermediate · Course · 1 - 4 Weeks

Skills you'll gain: Generative AI, AI Personalization, Prompt Engineering Tools, AI Enablement, Web Content, Web Analytics and SEO, Google Cloud Platform, User Experience, Web Development
Beginner · Course · 1 - 4 Weeks

IIT Roorkee
Skills you'll gain: New Product Development, Mergers & Acquisitions, FinTech, Capital Budgeting, Brand Management, Supply Chain, Integrated Marketing Communications, Business Marketing, Sales Process, Business Valuation, Innovation, Succession Planning, Management Accounting, Business Process Management, Supply Chain Management, Statistical Process Controls, Product Management, Marketing Management, Cash Management, Revenue Management
Earn a degree
Degree · 1 - 4 Years

Coursera
Skills you'll gain: Infographics, Presentations, Data Visualization, Content Creation, User Accounts, Business Communication
Beginner · Guided Project · Less Than 2 Hours

Skills you'll gain: Google Gemini, Generative AI, Google Cloud Platform, Customer Relationship Management, Predictive Modeling, SQL, Big Data, Artificial Intelligence and Machine Learning (AI/ML), Artificial Intelligence, Model Evaluation, Python Programming
Intermediate · Course · 1 - 4 Weeks

Intermediate · Course · 1 - 3 Months

Google Cloud
Skills you'll gain: Generative AI, AI Personalization, Prompt Engineering, Web Content, User Experience, Web Analytics and SEO, Information Architecture, Google Cloud Platform
Beginner · Course · 1 - 4 Weeks

Skills you'll gain: Responsible AI, Data Analysis, Data Modeling, Model Evaluation, Artificial Intelligence, Data Visualization Software, Machine Learning, Technical Documentation
Intermediate · Course · 1 - 4 Weeks

Google Cloud
Skills you'll gain: Looker (Software), Data-Driven Decision-Making, Data Analysis, Analytics, Big Data, Business Analytics, Google Cloud Platform, Data Visualization Software, Data Transformation, Data Storytelling, Data Cleansing, Data Warehousing, Data Storage, SQL
Beginner · Course · 1 - 3 Months

Intermediate · Course · 1 - 4 Weeks

Indian Statistical Institute
Skills you'll gain: Sampling (Statistics), Time Series Analysis and Forecasting, Sample Size Determination, Surveys, Statistical Machine Learning, NumPy, Spatial Data Analysis, Statistical Hypothesis Testing, Probability, Database Management Systems, Economics, Statistical Modeling, SQL, Data Compilation, Probability & Statistics, Dimensionality Reduction, Statistical Methods, Lifelong Learning, Regression Analysis, International Finance
Postgraduate Diploma · 6 - 12 Months

Skills you'll gain: Innovation, User Feedback, Growth Mindedness, Resilience, Adaptability, Open Mindset, Entrepreneurship, Creative Problem-Solving, Strategic Thinking, Lifelong Learning, Market Research, Sustainable Business, Continuous Improvement Process, Business, Data-Driven Decision-Making
Intermediate · Course · 1 - 3 Months