Marketing analytics courses can help you learn data analysis, customer segmentation, campaign performance measurement, and return on investment calculations. You can build skills in interpreting marketing metrics, optimizing digital strategies, and leveraging consumer insights to drive decisions. Many courses introduce tools like Google Analytics, Tableau, and Excel, that support analyzing data and visualizing trends, enabling you to apply your skills in real marketing scenarios.

Skills you'll gain: Canva (Software), Social Media Content, Social Media Marketing, Marketing Design, Social Media, Content Creation, Graphic Design, Graphic and Visual Design, Color Matching, Brand Awareness, Marketing, Branding
Beginner · Guided Project · Less Than 2 Hours

Fundação Instituto de Administração
Skills you'll gain: Global Marketing, Consumer Behaviour, Marketing Management, Marketing, Target Market, Cultural Sensitivity, Brand Management, Marketing Strategies, Innovation, Cultural Diversity, Demography
Beginner · Course · 1 - 4 Weeks

Skills you'll gain: Digital Marketing, Market Analysis, Branding, Product Lifecycle Management
Mixed · Course · 1 - 3 Months

Skills you'll gain: Content Creation, Instagram, Branding, Digital Advertising, Advertising Campaigns, Facebook, Google Gemini, AI Product Strategy, Marketing Automation, ChatGPT
Beginner · Course · 1 - 4 Weeks

Northeastern University
Skills you'll gain: Exploratory Data Analysis, Data Wrangling, Data Structures, Time Series Analysis and Forecasting, Pandas (Python Package), Unsupervised Learning, Data Analysis, Machine Learning Algorithms, Computational Thinking, Data Preprocessing, Data Cleansing, Data Visualization, Python Programming, Algorithms
Beginner · Course · 1 - 3 Months

University of Maryland, College Park
Skills you'll gain: Contract Review, Intellectual Property, Marketing, Brand Awareness, Contract Negotiation, Social Media Content, Branding, Brand Management, Brand Marketing, Legal Strategy, Business Marketing, Marketing Strategies, Digital Assets, Market Opportunities, Case Studies
Beginner · Course · 1 - 4 Weeks

Skills you'll gain: Data Storytelling, Email Marketing, Google Ads, Digital Advertising, Paid media, Social Media Marketing, Search Engine Optimization, Google Analytics, Customer Retention, Digital Marketing, Marketing Budgets, Loyalty Programs, Order Fulfillment, Search Engine Marketing, Web Analytics, Marketing Analytics, Online Advertising, Email Automation, Marketing, E-Commerce
Beginner · Professional Certificate · 3 - 6 Months

Northeastern University
Skills you'll gain: Time Series Analysis and Forecasting, Correlation Analysis, Probability & Statistics, Text Mining, Statistical Analysis, Probability Distribution, Data Analysis, Network Analysis, Exploratory Data Analysis, Feature Engineering, Data Structures, Unstructured Data, Data Cleansing, Data Preprocessing, Natural Language Processing
Beginner · Course · 1 - 3 Months

Tecnológico de Monterrey
Skills you'll gain: Persona Development, Performance Metric, Smart Goals, Key Performance Indicators (KPIs), Social Media Strategy, Target Audience, Social Media, Active Listening, B2B Sales, Marketing Strategies, Marketing, Content Strategy, Content Creation, Calendar Management
Beginner · Course · 1 - 3 Months

Skills you'll gain: Relational Databases, Data Visualization, Data Modeling, Cloud Security, Databases, Database Management, Data Analysis Expressions (DAX), Advanced Analytics, Data Management, Data Governance, Data Preprocessing, Microsoft Excel, Amazon Web Services, Data Integration, Data Security, Cost Control, Cloud Computing, Spreadsheet Software, Excel Formulas, Predictive Modeling
Intermediate · Specialization · 3 - 6 Months

IE Business School
Skills you'll gain: Product Lifecycle Management, Market Trend, Product Strategy, Product Management, Market Analysis, Competitive Analysis, New Product Development, Brand Management, Marketing Strategies, Growth Strategies
Beginner · Course · 1 - 4 Weeks

University of Pittsburgh
Skills you'll gain: Statistical Analysis, NumPy, Probability Distribution, Matplotlib, Statistics, Pandas (Python Package), Data Science, Probability & Statistics, Probability, Statistical Modeling, Predictive Modeling, Data Analysis, Linear Algebra, Predictive Analytics, Statistical Methods, Mathematics and Mathematical Modeling, Applied Mathematics, Python Programming, Machine Learning, Logical Reasoning
Build toward a degree
Beginner · Specialization · 1 - 3 Months