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Marketing Analytics Courses

Marketing analytics courses can help you learn data analysis, customer segmentation, campaign performance measurement, and return on investment calculations. You can build skills in interpreting marketing metrics, optimizing digital strategies, and leveraging consumer insights to drive decisions. Many courses introduce tools like Google Analytics, Tableau, and Excel, that support analyzing data and visualizing trends, enabling you to apply your skills in real marketing scenarios.


More to explore:

Popular Marketing Analytics Courses and Certifications


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    EDUCBA

    Hadoop Projects: Analyze Big Data with Hive & Pig

    Skills you'll gain: Apache Hadoop, Apache Hive, Big Data, Data Warehousing, Data Integration, Data Processing, Enterprise Application Management, Performance Tuning, Data Manipulation, Data Analysis, Distributed Computing, Data Import/Export, SQL, Data Transformation

    Mixed · Course · 1 - 3 Months

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    EDUCBA

    Sentiment Analysis with RNNs in Keras

    Skills you'll gain: Keras (Neural Network Library), Recurrent Neural Networks (RNNs), Model Evaluation, Natural Language Processing, Text Mining, Data Preprocessing, Deep Learning, Tensorflow, Google Cloud Platform, Matplotlib

    Mixed · Course · 1 - 4 Weeks

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    Packt

    Advanced Development, Python, and Deployment

    Skills you'll gain: Search Engine Optimization, Application Deployment, Cloud Hosting, Program Development, Object Oriented Programming (OOP), Servers, Web Servers

    Intermediate · Course · 1 - 4 Weeks

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    Coursera

    Facebook Watch: Create Engaging Videos

    Skills you'll gain: Video Production, Storyboarding, Videography, Storytelling, Video Editing, Facebook, Content Creation

    Beginner · Course · 1 - 4 Weeks

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    Coursera

    TikTok Effects: Sound & Visuals

    Skills you'll gain: TikTok, Video Editing, Media Production, Photo/Video Production and Technology, Videography, Storytelling, Content Creation, Multimedia

    Beginner · Course · 1 - 4 Weeks

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    Packt

    Emotional Intelligence for Leaders and Managers

    Skills you'll gain: Active Listening, Compassion, Diversity and Inclusion, Strategic Leadership, Emotional Intelligence, Empathy, Self-Awareness, Leadership, Cultural Diversity, Collaboration, Employee Engagement

    Mixed · Course · 3 - 6 Months

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    EDUCBA

    Logistic Regression with R: Build & Predict

    Skills you'll gain: Logistic Regression, Model Evaluation, Data Preprocessing, Predictive Modeling, R Programming, Feature Engineering, Statistical Modeling, Risk Modeling, Classification And Regression Tree (CART), Applied Machine Learning, Regression Analysis, Predictive Analytics, Advanced Analytics, Machine Learning Methods, Data Manipulation, Supervised Learning, Performance Measurement, Credit Risk, Dimensionality Reduction

    Mixed · Course · 1 - 4 Weeks

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    Google Cloud

    Dataplex: Qwik Start - Command Line

    Skills you'll gain: Command-Line Interface, Data Lakes, Google Cloud Platform, Cloud Management, Metadata Management, Cloud API, Data Access, Data Analysis

    Beginner · Project · Less Than 2 Hours

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    EDUCBA

    Customer Segmentation with K-Means: Model & Visualize

    Skills you'll gain: Customer Analysis, Statistical Visualization, Unsupervised Learning, Customer Insights, Correlation Analysis, Data Preprocessing, Pandas (Python Package), Heat Maps, Data Manipulation, Seaborn, Histogram, Scatter Plots, Matplotlib, Exploratory Data Analysis, Applied Machine Learning, Data Visualization Software

    Mixed · Course · 1 - 4 Weeks

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    EDUCBA

    Python: Master House Price Prediction with Linear Regression

    Skills you'll gain: Model Evaluation, Feature Engineering, Exploratory Data Analysis, Data Preprocessing, Predictive Modeling, Predictive Analytics, Regression Analysis, Supervised Learning, Data Analysis, Applied Machine Learning, Scikit Learn (Machine Learning Library), Data Cleansing, Statistical Modeling, Data Transformation, Correlation Analysis, Seaborn, Pandas (Python Package), Matplotlib

    Mixed · Course · 1 - 4 Weeks

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    Google Cloud

    Attention Mechanism - בעברית

    Skills you'll gain: Recurrent Neural Networks (RNNs), Machine Learning Methods, Artificial Neural Networks, Large Language Modeling, Text Mining

    Intermediate · Course · 1 - 4 Weeks

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    Google Cloud

    Gemini for Data Scientists and Analysts - 日本語版

    Skills you'll gain: Google Gemini, Marketing Analytics, Generative AI, Customer Analysis, Customer Insights, Big Data, Forecasting, Predictive Analytics, Data Analysis, Artificial Intelligence and Machine Learning (AI/ML)

    Beginner · Course · 1 - 4 Weeks

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In summary, here are 10 of our most popular marketing analytics courses

  • Hadoop Projects: Analyze Big Data with Hive & Pig: EDUCBA
  • Sentiment Analysis with RNNs in Keras: EDUCBA
  • Advanced Development, Python, and Deployment: Packt
  • Facebook Watch: Create Engaging Videos: Coursera
  • TikTok Effects: Sound & Visuals: Coursera
  • Emotional Intelligence for Leaders and Managers: Packt
  • Logistic Regression with R: Build & Predict: EDUCBA
  • Dataplex: Qwik Start - Command Line: Google Cloud
  • Customer Segmentation with K-Means: Model & Visualize: EDUCBA
  • Python: Master House Price Prediction with Linear Regression: EDUCBA

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