Marketing analytics courses can help you learn data analysis, customer segmentation, campaign performance measurement, and return on investment calculations. You can build skills in interpreting marketing metrics, optimizing digital strategies, and leveraging consumer insights to drive decisions. Many courses introduce tools like Google Analytics, Tableau, and Excel, that support analyzing data and visualizing trends, enabling you to apply your skills in real marketing scenarios.

Google Cloud
Skills you'll gain: Looker (Software), SQL, Big Data, Data Manipulation, Data Warehousing, Data Cleansing, Data Transformation, Data Visualization Software, Data Import/Export, Google Sheets, Data Analysis, Data Pipelines, Google Cloud Platform
Intermediate · Course · 1 - 3 Months

Skills you'll gain: Multimodal Prompts, Embeddings, Metadata Management, Image Analysis, LLM Application, Text Mining, Generative AI, Large Language Modeling, Vector Databases
Intermediate · Project · Less Than 2 Hours

Skills you'll gain: Supervised Learning, Data Preprocessing, Machine Learning, Machine Learning Algorithms, Time Series Analysis and Forecasting, Data Quality, Unsupervised Learning, Data Cleansing, Data Analysis, Feature Engineering, Data Transformation, Data Manipulation, Model Evaluation, Exploratory Data Analysis, Classification Algorithms, Regression Analysis
Beginner · Course · 1 - 4 Weeks

Google Cloud
Skills you'll gain: Looker (Software), Data Storytelling, Data Visualization, Data Presentation, Data Cleansing, Data Analysis, Data Manipulation, Google Cloud Platform, Dashboard, Analytics, Big Data, Data Storage, Data Preprocessing, Data-Driven Decision-Making, SQL, Data Warehousing
Mixed · Course · 1 - 3 Months

Skills you'll gain: Adobe After Effects, Animations, Motion Graphics, Musical Composition, Video Editing, Video Production, Timelines, Typography, Scripting, Performance Tuning
Intermediate · Course · 1 - 3 Months

Google Cloud
Skills you'll gain: Data Lakes, Cloud API, Google Cloud Platform, Metadata Management, Data Dictionary, Data Mapping, Data Governance, Cloud Computing, Data Analysis
Beginner · Project · Less Than 2 Hours

University of Illinois Urbana-Champaign
Skills you'll gain: Data Literacy, Data Presentation, Microsoft Excel, Sampling (Statistics), Statistics, Descriptive Statistics, Statistical Analysis, Data Analysis, Statistical Inference, Probability & Statistics, Probability Distribution, Influencing
Beginner · Course · 1 - 3 Months

Skills you'll gain: Strategic Communication, Strategic Leadership, Strategic Planning, Business Planning, Performance Measurement, Employee Engagement, Organizational Strategy, Key Performance Indicators (KPIs), Planning, Business Leadership, Dashboard, Goal Setting, Storytelling, Virtual Teams, Business Strategy, Data Storytelling, Stakeholder Engagement, Leadership Development, Team Building, Teamwork
Intermediate · Course · 1 - 3 Months

Skills you'll gain: Model Evaluation, Supervised Learning, Data Preprocessing, Random Forest Algorithm, Applied Machine Learning, Decision Tree Learning, Feature Engineering, Machine Learning Algorithms, Classification Algorithms, Predictive Modeling, Data Analysis, Python Programming
Mixed · Course · 1 - 4 Weeks

Skills you'll gain: Photo Editing, Photography, Design, Design Elements And Principles, Layout Design, Graphic and Visual Design, Content Creation, Storytelling
Beginner · Course · 1 - 4 Weeks

Skills you'll gain: Pivot Tables And Charts, Data Visualization, Data Analysis, Data Transformation, Data Preprocessing, Exploratory Data Analysis, Data Cleansing, Data Import/Export
Intermediate · Course · 1 - 4 Weeks

Skills you'll gain: Model Evaluation, Dimensionality Reduction, Classification Algorithms, Text Mining, Applied Machine Learning, Statistical Machine Learning, Machine Learning Algorithms, Unstructured Data, Python Programming, Algorithms
Intermediate · Course · 1 - 3 Months