Marketing analytics courses can help you learn data analysis, customer segmentation, campaign performance measurement, and return on investment calculations. You can build skills in interpreting marketing metrics, optimizing digital strategies, and leveraging consumer insights to drive decisions. Many courses introduce tools like Google Analytics, Tableau, and Excel, that support analyzing data and visualizing trends, enabling you to apply your skills in real marketing scenarios.

Skills you'll gain: Responsible AI, Data Analysis, Data Visualization Software, Model Evaluation, Artificial Intelligence, Machine Learning, Applied Machine Learning
Intermediate · Course · 1 - 4 Weeks

Skills you'll gain: Real Time Data, Kibana, Query Languages, Data Modeling, Distributed Computing, SQL, NoSQL, Scalability, JSON, Performance Tuning, Text Mining, System Configuration, Geospatial Information and Technology
Mixed · Course · 1 - 3 Months

University of Oxford
Skills you'll gain: Social Impact, Design Thinking, Organizational Leadership, Innovation, Strategic Planning, Community Development, Sustainable Development, Human Centered Design, Research and Design, Project Design, Business Planning, Growth Strategies, Risk Management, Marketing Strategies, Stakeholder Engagement, Qualitative Research
Mixed · Course · 1 - 3 Months

Northeastern University
Skills you'll gain: Statistical Hypothesis Testing, Statistical Inference, Sampling (Statistics), Statistical Reporting, Statistical Methods, Probability & Statistics, Statistical Analysis, Experimentation, Data Analysis, Data Presentation, Estimation
Mixed · Course · 1 - 3 Months

Skills you'll gain: Model Evaluation, Model Deployment, Data Preprocessing, Statistical Methods, Dimensionality Reduction, Performance Tuning, Version Control
Intermediate · Course · 1 - 4 Weeks

Google Cloud
Skills you'll gain: Recurrent Neural Networks (RNNs), Machine Learning Methods, Artificial Neural Networks, Large Language Modeling, Text Mining
Intermediate · Course · 1 - 4 Weeks

Google Cloud
Skills you'll gain: Google Gemini, Generative AI, Google Cloud Platform, SQL, Artificial Intelligence and Machine Learning (AI/ML), Big Data, Predictive Modeling, Customer Relationship Management
Intermediate · Course · 1 - 4 Weeks

Google Cloud
Skills you'll gain: Command-Line Interface, Data Lakes, Google Cloud Platform, Cloud Management, Metadata Management, Cloud API, Data Access, Data Analysis
Beginner · Project · Less Than 2 Hours
Universidad de Palermo
Skills you'll gain: Key Performance Indicators (KPIs), Human Capital, Human Resource Strategy, Business Process Management, Strategic Marketing, Human Resources Management and Planning, Organizational Strategy, Talent Management, Marketing, Strategic Leadership, Technology Strategies, Marketing Management, Consumer Behaviour, Business Process Improvement, Marketing Analytics, Marketing Planning, Technical Management, Business Strategy, Brand Strategy, Brand Management
Credit offered
Mastertrack · 6 - 12 Months

Skills you'll gain: Content Management Systems, Authentications, Authorization (Computing), Web Components, Content Management, TypeScript, Application Programming Interface (API), Web Analytics and SEO, Restful API, Web Applications, Role-Based Access Control (RBAC), Web Development Tools, Software Installation, Data Modeling
Intermediate · Course · 1 - 4 Weeks

Google Cloud
Skills you'll gain: Dataflow, Google Cloud Platform, NoSQL, Cloud Storage, Data Pipelines, Data Integration, Data Storage Technologies, Data Processing, Big Data, Data Validation
Beginner · Project · Less Than 2 Hours

Skills you'll gain: Jira (Software), User Story, Agile Software Development, Agile Project Management, Sprint Planning, Agile Methodology, Backlogs, Collaborative Software, Issue Tracking, GitHub, User Accounts
Mixed · Course · 1 - 4 Weeks