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    • Strategic Planning

    Strategic Planning Courses Online

    Learn strategic planning for organizational growth. Understand how to set goals, allocate resources, and measure performance.

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    Explore the Strategic Planning Course Catalog

    • C

      Coursera Project Network

      Introduction to Python

      Skills you'll gain: Data Science, Web Development, Python Programming, Programming Principles, Artificial Intelligence, Computational Thinking, Computer Programming, Application Development, Scientific Visualization

      4.5
      Rating, 4.5 out of 5 stars
      ·
      2.2K reviews

      Beginner · Guided Project · Less Than 2 Hours

    • E

      EDHEC Business School

      Introduction to Portfolio Construction and Analysis with Python

      Skills you'll gain: Investment Management, Portfolio Management, Asset Management, Risk Analysis, Financial Modeling, Risk Management, Financial Analysis, NumPy, Probability Distribution, Python Programming, Simulations, Pandas (Python Package), Matplotlib, Data Manipulation

      4.8
      Rating, 4.8 out of 5 stars
      ·
      1.4K reviews

      Mixed · Course · 1 - 4 Weeks

    • U

      University of Colorado Boulder

      Concepts, Strategies, and Analytics in Performance Marketing and Digital Advertising

      Skills you'll gain: Google Ads, Digital Advertising, Online Advertising, Advertising, Contextual Advertising, Pay Per Click Advertising, Advertising Campaigns, Paid media, Social Media, Search Engine Marketing, Keyword Research, Search Engine Optimization, Social Media Marketing, Digital Marketing, Social Media Strategy, Data Ethics, Web Analytics and SEO, Media Planning, Web Analytics, Content Performance Analysis

      4.6
      Rating, 4.6 out of 5 stars
      ·
      765 reviews

      Beginner · Specialization · 3 - 6 Months

    • U

      University of Minnesota

      Integrative Nursing

      Skills you'll gain: Contraindication, Nursing Practices, Nursing Management, Clinical Leadership, Patient Evaluation, Nursing, Nursing Process, Clinical Nursing, Nursing and Patient Care, Patient Education And Counseling, Mindfulness, Patient Referral, Health Assessment, Treatment Planning, Nursing Care, Personal Care, Patient Treatment, Stress Management, Music, Education Software and Technology

      4.8
      Rating, 4.8 out of 5 stars
      ·
      886 reviews

      Beginner · Specialization · 3 - 6 Months

    • U

      University of California, Davis

      Equine Welfare and Management

      Skills you'll gain: Nutrition and Diet, Preventative Care, Injury Prevention, Vital Signs, Safety Assurance, Environment Health And Safety, Accident Prevention, Health Assessment, Behavior Management, Emergency Response, Anatomy

      4.9
      Rating, 4.9 out of 5 stars
      ·
      392 reviews

      Beginner · Course · 1 - 3 Months

    • T

      The Hong Kong University of Science and Technology

      FinTech: Finance Industry Transformation and Regulation

      Skills you'll gain: FinTech, Financial Regulation, Business Continuity Planning, Compliance Management, Disaster Recovery, Financial Regulations, Operational Risk, Bank Regulations, Financial Services, Risk Management, Business Risk Management, Financial Industry Regulatory Authorities, Information Technology, Law, Regulation, and Compliance, Market Trend, Banking Services, Emerging Technologies, Workforce Development, Banking, Mobile Banking

      4.7
      Rating, 4.7 out of 5 stars
      ·
      870 reviews

      Beginner · Specialization · 3 - 6 Months

    • Status: Free
      Free
      F

      Fundação Instituto de Administração

      Budgeting essentials and development

      Skills you'll gain: Budget Management, Budgeting, Financial Management, Cost Control, Performance Management, Business Strategy, Variance Analysis, Cross-Functional Collaboration, Resource Allocation, Financial Reporting, Forecasting

      4.5
      Rating, 4.5 out of 5 stars
      ·
      290 reviews

      Intermediate · Course · 1 - 3 Months

    • J

      Johns Hopkins University

      Strategic Communications in Technical Organizations

      Skills you'll gain: Request for Proposal, Conflict Management, Presentations, Teamwork, Technical Communication, Storytelling, Persuasive Communication, Communication Strategies, Organizational Strategy, Non-Verbal Communication, Proposal Writing, Business Communication, Interpersonal Communications, Intercultural Competence, Target Audience, Business Writing, Strategic Communication, Ethical Standards And Conduct, Communication, Negotiation

      4.9
      Rating, 4.9 out of 5 stars
      ·
      15 reviews

      Intermediate · Specialization · 3 - 6 Months

    • R

      Rice University

      Leadership Development for Engineers

      Skills you'll gain: Conflict Management, Professional Networking, Team Motivation, Creative Problem-Solving, Team Management, Prioritization, Stress Management, Meeting Facilitation, Relationship Management, Goal Setting, Time Management, Relationship Building, Leadership Development, Team Leadership, Self-Awareness, Communication, Professional Development, Mentorship, Teamwork, Leadership

      4.7
      Rating, 4.7 out of 5 stars
      ·
      1.1K reviews

      Beginner · Specialization · 3 - 6 Months

    • Status: Free
      Free
      P

      Pontificia Universidad Católica de Chile

      Gestión de organizaciones efectivas

      Skills you'll gain: Organizational Change, Organizational Structure, Organizational Strategy, Change Management, Business Strategy, Organizational Effectiveness, Strategic Decision-Making, Innovation, Knowledge Transfer, Leadership, Influencing

      4.8
      Rating, 4.8 out of 5 stars
      ·
      2.4K reviews

      Mixed · Course · 1 - 3 Months

    • I

      IE Business School

      Brand and Product Management

      Skills you'll gain: Product Lifecycle Management, Brand Strategy, Brand Management, Customer experience strategy (CX), Branding, Brand Awareness, Product Management, Brand Loyalty, Product Strategy, Product Planning, New Product Development, Employee Engagement, Customer Engagement, Portfolio Management, Competitive Analysis

      4.7
      Rating, 4.7 out of 5 stars
      ·
      2.7K reviews

      Beginner · Course · 1 - 3 Months

    • U

      Universidad de Palermo

      Administración de Empresas

      Skills you'll gain: Human Capital, Management Accounting, Human Resource Strategy, Human Resources Management and Planning, Branding, Cost Management, Cost Accounting, Marketing, Talent Management, Brand Management, Business Economics, Accounting, Strategic Marketing, Business Leadership, Organizational Strategy, Market Dynamics, Decision Making, Business Management, Economics, Economic Development

      4.8
      Rating, 4.8 out of 5 stars
      ·
      2.4K reviews

      Beginner · Specialization · 3 - 6 Months

    Strategic Planning learners also search

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    1…373839…289

    In summary, here are 10 of our most popular strategic planning courses

    • Introduction to Python: Coursera Project Network
    • Introduction to Portfolio Construction and Analysis with Python: EDHEC Business School
    • Concepts, Strategies, and Analytics in Performance Marketing and Digital Advertising: University of Colorado Boulder
    • Integrative Nursing: University of Minnesota
    • Equine Welfare and Management: University of California, Davis
    • FinTech: Finance Industry Transformation and Regulation: The Hong Kong University of Science and Technology
    • Budgeting essentials and development: Fundação Instituto de Administração
    • Strategic Communications in Technical Organizations: Johns Hopkins University
    • Leadership Development for Engineers: Rice University
    • Gestión de organizaciones efectivas: Pontificia Universidad Católica de Chile

    Skills you can learn in Business Strategy

    Modeling (25)
    Market (economics) (21)
    Plan (19)
    Planning (16)
    Strategic Management (16)
    Business Model (13)
    Operations Management (13)
    Analytics (12)
    Evaluation (12)
    Project Management (11)
    Supply Chain (10)
    Decision-making (9)

    Frequently Asked Questions about Strategic Planning

    Strategic planning is the process by which an organization sets its goals, defines its path for achieving them, and allocates required resources accordingly. This process of creating a business strategy is important because it establishes agreement around the common goals of an enterprise and provides a shared framework for evaluating progress. Thus, beyond simply helping to guide the annual budget, strategic planning is an important leadership and management tool.

    The strategic planning process can be broken down in a variety of ways, but generally has three phases: strategic analysis, strategy formulation, and strategy implementation. The analysis phase requires a capabilities analysis of the business as well as consideration of its competitive position within the industry structure it operates in. Formulation takes these insights as a basis for setting achievable goals and deciding on appropriate courses of action to achieve them.

    Of course, the most challenging phase of strategic planning is implementation. As any manager knows, even the most careful planning process can never anticipate all the complexities the future holds - particularly considering the rapid changes occurring in our world today. Strategic management means knowing how to adapt to changing circumstances as the business moves forward while continuing to rely upon the goals set in the strategic planning process for guidance.‎

    Every manager in an organization must understand strategic planning, as this process is typically central to setting annual budgets and reporting for each department. Thus, Human resources (HR) managers, sales and marketing managers, financial managers, and other department heads need to be able to provide useful inputs into the planning process as well as participate in its ongoing implementation.

    Strategic planning skills are especially important for top-level executives, such as chief executive officers (CEOs), chief operating officers (COOs), chief financial officers (CFOs), and other “C-suite” positions in a company. These executives are responsible for devising the overarching strategy for the company, establishing the policies required to meet them, and ensuring that managers understand and follow through on their implementation. According to the Bureau of Labor Statistics, chief executives earned a median salary of $184,460 in May 2019, making this a very highly compensated skill set.‎

    Yes. Coursera offers a wide range of business courses as well as Specializations online, including opportunities to learn about strategic planning specifically from top-ranked schools like the University of Virginia and Copenhagen Business School. You can even learn about this skill as part of Coursera’s full-fledged online MBA programs offered by schools like the University of Illinois at Urbana Champaign and Macquarie University.

    Regardless of what your career goals are, or the educational strategy you’re pursuing to achieve them, Coursera lets you learn online on a flexible schedule. Thus, you can learn about strategic planning while continuing to work at your existing job, making this an excellent choice for mid-career professionals as well as business-minded students that want a high-level skill set as they begin their career.‎

    The skills and experience that you might need to already have before starting to learn strategic planning may include experience with organizational management work, assessing company practices and methods, and helping executives to make decisions that could help them guide their organizations in more focused ways. In much the same way that a financial planner helps people understand their investments and how to make the most of their return, strategic planners can help companies set corporate priorities, focus the company’s energy and resources into potentially high ROI activities, and help to strengthen overall operations. Being able to have these skills and experience before learning strategic planning may make you a valuable asset to a team.‎

    The kind of people that are best suited for work that involves strategic planning are those people who display good analytical characteristics for business vision, have leadership confidence, are strong with data and numbers, are computer literate, and can communicate well. People in strategic planning roles usually work in analyzing and assessing business environments to come up with a strategic formulation to organize business units. To do this high-level work, they often are smart, detail-oriented, have agreeable personalities, and can get the job done. These people may also have a bachelor's or master’s degree in accounting, business, finance, or economics.‎

    You might know if learning strategic planning is right for you if you have enthusiasm for directing the level of change in a group, a team, a business, or a corporate organization. Learning about strategic planning can take on many facets, from understanding the basics of a more human resources focus for employee changes to a more technology-based focus for a company-wide change to digital transformation methods. Learning strategic planning can be a strong stepping stone to staying abreast of changes in business processes and practices. Strategic planning is a large field of opportunity for a creative, detail-focused, innovative individual to take, and if this is interesting to you, you may find this to be a rewarding new career path.‎

    Online Strategic Planning courses offer a convenient and flexible way to enhance your knowledge or learn new Strategic Planning skills. Choose from a wide range of Strategic Planning courses offered by top universities and industry leaders tailored to various skill levels.‎

    When looking to enhance your workforce's skills in Strategic Planning, it's crucial to select a course that aligns with their current abilities and learning objectives. Our Skills Dashboard is an invaluable tool for identifying skill gaps and choosing the most appropriate course for effective upskilling. For a comprehensive understanding of how our courses can benefit your employees, explore the enterprise solutions we offer. Discover more about our tailored programs at Coursera for Business here.‎

    This FAQ content has been made available for informational purposes only. Learners are advised to conduct additional research to ensure that courses and other credentials pursued meet their personal, professional, and financial goals.

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