• For Individuals
  • For Businesses
  • For Universities
  • For Governments
Coursera
Log In
Join for Free
Coursera
  • Browse
  • Marketing Analytics

Marketing Analytics Courses

Master marketing analytics for data-driven decision-making. Learn to analyze marketing data, measure performance, and optimize campaigns.

Skip to search results

Filter by

Subject
Required
 *

Language
Required
 *

The language used throughout the course, in both instruction and assessments.

Learning Product
Required
 *

Build job-relevant skills in under 2 hours with hands-on tutorials.
Learn from top instructors with graded assignments, videos, and discussion forums.
Learn a new tool or skill in an interactive, hands-on environment.
Get in-depth knowledge of a subject by completing a series of courses and projects.
Earn career credentials from industry leaders that demonstrate your expertise.
Earn career credentials while taking courses that count towards your Master’s degree.
Earn your Bachelor’s or Master’s degree online for a fraction of the cost of in-person learning.
Complete graduate-level learning without committing to a full degree program.
Earn a university-issued career credential in a flexible, interactive format.
Graduate level learning within reach.

Level
Required
 *

Duration
Required
 *

Skills
Required
 *

Subtitles
Required
 *

Educator
Required
 *

Find the best Marketing Analytics course for your goals

  • Status: New
    New
    Status: Preview
    Preview
    P

    Packt

    Ace the Salesforce Certified Tableau Data Analyst Exam

    Skills you'll gain: Salesforce, Data Mapping, Advanced Analytics, Data Integration

    Intermediate · Course · 3 - 6 Months

  • G

    Google Cloud

    Answering Complex Questions Using Native Derived Tables with LookML

    Skills you'll gain: Looker (Software), Business Intelligence, Data Analysis Expressions (DAX), Dashboard, Ad Hoc Analysis, SQL, Data Analysis, Google Cloud Platform

    Intermediate · Project · Less Than 2 Hours

  • Status: New
    New
    P

    Packt

    Microsoft Sentinel Advanced Course - Secure Azure Like a Pro

    Skills you'll gain: Microsoft Azure, Infrastructure as Code (IaC), Azure DevOps, DevSecOps, Infrastructure As A Service (IaaS), Continuous Integration, CI/CD, Security Information and Event Management (SIEM), Windows PowerShell, GitHub, Git (Version Control System)

    Advanced · Course · 1 - 4 Weeks

  • Status: Preview
    Preview
    G

    Google Cloud

    Crea embeddings, búsqueda de vectores y RAG con BigQuery

    Skills you'll gain: Generative AI, Google Gemini, Prompt Engineering, Large Language Modeling, Big Data, Responsible AI, Google Cloud Platform, Database Development, Scalability

    Advanced · Course · 1 - 4 Weeks

  • H

    H2O.ai

    DataPrep for H2O Driverless AI

    Skills you'll gain: Supervised Learning, Machine Learning, Machine Learning Algorithms, Time Series Analysis and Forecasting, Data Quality, Unsupervised Learning, Data Cleansing, Data Analysis, Feature Engineering, Pandas (Python Package), Data Transformation, Exploratory Data Analysis, Classification And Regression Tree (CART), Regression Analysis

    Beginner · Course · 1 - 4 Weeks

  • Status: New
    New
    Status: Preview
    Preview
    M

    Microsoft

    Mastering Data Wrangling with dplyr

    Skills you'll gain: Data Manipulation, Data Transformation, Tidyverse (R Package), Data Wrangling, R Programming, Data Analysis, Data Cleansing

    Beginner · Course · 1 - 4 Weeks

  • Status: Preview
    Preview
    U

    University of Illinois Urbana-Champaign

    Untersuchen und Erstellen von Daten für Unternehmen

    Skills you'll gain: Descriptive Statistics, Statistical Inference, Sampling (Statistics), Histogram, Data Analysis, Probability & Statistics, Data Presentation, Statistical Analysis, Quantitative Research, Microsoft Excel, Statistical Methods, Probability Distribution, Graphing, Influencing

    Beginner · Course · 1 - 3 Months

  • G

    Google Cloud

    透過 BigQuery 機器學習執行推論作業

    Skills you'll gain: Predictive Analytics, Big Data, Predictive Modeling, Advanced Analytics, Analytics, Applied Machine Learning, Google Cloud Platform, MLOps (Machine Learning Operations), Data Analysis, Machine Learning Methods, Data Modeling

    Beginner · Course · 1 - 4 Weeks

  • G

    Google Cloud

    Use Data Canvas to Visualize and Design Queries

    Skills you'll gain: Data Presentation, Data Visualization Software, Query Languages, Data Integration, Data Analysis

    Beginner · Project · Less Than 2 Hours

  • Status: New
    New
    Status: Preview
    Preview
    N

    Northeastern University

    Engineering Probability and Statistics Part 2

    Skills you'll gain: Statistical Hypothesis Testing, Statistical Inference, Sampling (Statistics), Statistical Reporting, Statistical Methods, Probability & Statistics, Statistical Analysis, Experimentation, Data Analysis, Data Presentation, Estimation

    Mixed · Course · 1 - 3 Months

  • G

    Google Cloud

    Creating and Populating a Bigtable Instance

    Skills you'll gain: Dataflow, Data Validation, Google Cloud Platform, Data Import/Export, Data Infrastructure, Database Development, Big Data, Cloud Storage

    Beginner · Project · Less Than 2 Hours

  • G

    Google Cloud

    Cómo utilizar BigQuery ML para ejecutar inferencias

    Skills you'll gain: Big Data, Analytics, Data Analysis, Applied Machine Learning, MLOps (Machine Learning Operations), Google Cloud Platform, Machine Learning, Predictive Modeling, SQL

    Beginner · Course · 1 - 4 Weeks

Marketing Analytics learners also search

customer analytics
business analytics
analytics
data analytics
google analytics
web analytics
social media analytics
digital analytics
1…361362363…371

In summary, here are 10 of our most popular marketing analytics courses

  • Ace the Salesforce Certified Tableau Data Analyst Exam: Packt
  • Answering Complex Questions Using Native Derived Tables with LookML: Google Cloud
  • Microsoft Sentinel Advanced Course - Secure Azure Like a Pro: Packt
  • Crea embeddings, búsqueda de vectores y RAG con BigQuery: Google Cloud
  • DataPrep for H2O Driverless AI: H2O.ai
  • Mastering Data Wrangling with dplyr: Microsoft
  • Untersuchen und Erstellen von Daten für Unternehmen: University of Illinois Urbana-Champaign
  • 透過 BigQuery 機器學習執行推論作業: Google Cloud
  • Use Data Canvas to Visualize and Design Queries: Google Cloud
  • Engineering Probability and Statistics Part 2: Northeastern University

Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

Other topics to explore

Arts and Humanities
338 courses
Business
1095 courses
Computer Science
668 courses
Data Science
425 courses
Information Technology
145 courses
Health
471 courses
Math and Logic
70 courses
Personal Development
137 courses
Physical Science and Engineering
413 courses
Social Sciences
401 courses
Language Learning
150 courses

Coursera Footer

Skills

  • Artificial Intelligence (AI)
  • Cybersecurity
  • Data Analytics
  • Digital Marketing
  • English Speaking
  • Generative AI (GenAI)
  • Microsoft Excel
  • Microsoft Power BI
  • Project Management
  • Python

Certificates & Programs

  • Google Cybersecurity Certificate
  • Google Data Analytics Certificate
  • Google IT Support Certificate
  • Google Project Management Certificate
  • Google UX Design Certificate
  • IBM Data Analyst Certificate
  • IBM Data Science Certificate
  • Machine Learning Certificate
  • Microsoft Power BI Data Analyst Certificate
  • UI / UX Design Certificate

Industries & Careers

  • Business
  • Computer Science
  • Data Science
  • Education & Teaching
  • Engineering
  • Finance
  • Healthcare
  • Human Resources (HR)
  • Information Technology (IT)
  • Marketing

Career Resources

  • Career Aptitude Test
  • Examples of Strengths and Weaknesses for Job Interviews
  • High-Income Skills to Learn
  • How Does Cryptocurrency Work?
  • How to Highlight Duplicates in Google Sheets
  • How to Learn Artificial Intelligence
  • Popular Cybersecurity Certifications
  • Preparing for the PMP Certification
  • Signs You Will Get the Job After an Interview
  • What Is Artificial Intelligence?

Coursera

  • About
  • What We Offer
  • Leadership
  • Careers
  • Catalog
  • Coursera Plus
  • Professional Certificates
  • MasterTrack® Certificates
  • Degrees
  • For Enterprise
  • For Government
  • For Campus
  • Become a Partner
  • Social Impact
  • Free Courses
  • Share your Coursera learning story

Community

  • Learners
  • Partners
  • Beta Testers
  • Blog
  • The Coursera Podcast
  • Tech Blog

More

  • Press
  • Investors
  • Terms
  • Privacy
  • Help
  • Accessibility
  • Contact
  • Articles
  • Directory
  • Affiliates
  • Modern Slavery Statement
  • Do Not Sell/Share
Learn Anywhere
Download on the App Store
Get it on Google Play
Logo of Certified B Corporation
© 2025 Coursera Inc. All rights reserved.
  • Coursera Facebook
  • Coursera Linkedin
  • Coursera Twitter
  • Coursera YouTube
  • Coursera Instagram
  • Coursera TikTok