Social media marketing courses can help you learn content creation, audience engagement strategies, analytics interpretation, and campaign management. You can build skills in crafting compelling posts, optimizing ad spend, and measuring ROI on various platforms. Many courses introduce tools like Hootsuite for scheduling, Google Analytics for tracking performance, and Canva for designing eye-catching visuals, showing how these skills are applied in real campaigns.

Howard University
Skills you'll gain: Business Software, Information Systems, Business Systems, Business Technologies, Management Information Systems, Information Technology, Enterprise Resource Planning, E-Commerce, Systems Analysis, Computer Hardware, Data Warehousing, Disaster Recovery, Networking Hardware, Business Ethics, Operating Systems, Business Process Management, Customer Relationship Management, Security Management, Business-To-Consumer, Data Security
Intermediate · Course · 1 - 4 Weeks

Skills you'll gain: Canva (Software), Logo Design, Marketing Materials, Marketing Strategy and Techniques, Graphic Design, Branding, Color Theory, Product Design
Intermediate · Guided Project · Less Than 2 Hours

Skills you'll gain: Lead Generation, HubSpot CRM, Sales Prospecting, Campaign Management, Sales Pipelines, Sales Process, AI Personalization, Email Automation, Performance Analysis, B2B Sales, Anthropic Claude, Marketing Automation, LinkedIn, Customer Relationship Management (CRM) Software, Prompt Engineering, Artificial Intelligence
Intermediate · Guided Project · Less Than 2 Hours

Northeastern University
Skills you'll gain: Data Mining, Health Informatics, Acute Care, Emerging Technologies, Big Data, Health Technology, Analytics, Data Preprocessing, Clinical Informatics, Machine Learning, Health Care, Applied Machine Learning, Artificial Intelligence, Social Determinants Of Health, Home Health Care, Generative AI, Business Process Improvement
Mixed · Course · 1 - 4 Weeks

Coursera
Skills you'll gain: Fundraising, Goal Setting, Campaign Management, Project Design, Drive Engagement, Content Creation
Beginner · Guided Project · Less Than 2 Hours

University of Colorado Boulder
Skills you'll gain: Self-Awareness, Personal Development, Growth Mindedness, Initiative and Leadership, Personal Attributes, Accountability, Leadership, Resilience, Visionary, Goal Setting, Social Impact
Build toward a degree
Beginner · Course · 1 - 3 Months

University of Virginia
Skills you'll gain: User Story, Agile Product Development, Product Development, Design Thinking, Product Design, Persona (User Experience), Team Management, Agile Methodology, Usability Testing, User Centered Design, Persona Development, Innovation, Customer experience strategy (CX), Value Propositions, Communication
Beginner · Course · 1 - 4 Weeks

The Chinese University of Hong Kong
Skills you'll gain: Cultural Diversity, Ancient History, Literacy, Culture, Language Learning, Political Sciences, Social Studies, Liberal Arts, Storytelling
Mixed · Course · 1 - 3 Months

AI Business School
Skills you'll gain: Prompt Engineering, Generative AI, Generative AI Agents, Tool Calling, Sales Training, AI Enablement, Artificial Intelligence, LLM Application, Ideation, Automation, Digital Transformation, Innovation
Intermediate · Course · 1 - 4 Weeks

ESSEC Business School
Skills you'll gain: Cultural Sensitivity, Intercultural Competence, Negotiation, Cultural Responsiveness, Cultural Diversity, Diplomacy, Verbal Communication Skills, Non-Verbal Communication, International Relations, Communication
Intermediate · Course · 1 - 4 Weeks
Starweaver
Skills you'll gain: Data Storytelling, Sales Presentation, Sales Strategy, Customer Relationship Management (CRM) Software, Storytelling, Sales, Data Literacy, B2B Sales, Data Visualization Software, Customer Analysis, Customer Insights, Target Audience, Presentations, Exploratory Data Analysis, Stakeholder Communications
Beginner · Course · 1 - 4 Weeks

Coursera
Skills you'll gain: Account Strategy, Account Management, Customer Success Management, Customer Engagement, Customer Relationship Building, Customer Relationship Management, Milestones (Project Management), Growth Strategies, Expectation Management, Relationship Management, Data-Driven Decision-Making, Drive Engagement, Goal Setting, Needs Assessment
Intermediate · Course · 1 - 4 Weeks