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  • Marketing Analytics

Marketing Analytics Courses

Marketing analytics courses can help you learn data analysis, customer segmentation, campaign performance measurement, and return on investment calculations. You can build skills in interpreting marketing metrics, optimizing digital strategies, and leveraging consumer insights to drive decisions. Many courses introduce tools like Google Analytics, Tableau, and Excel, that support analyzing data and visualizing trends, enabling you to apply your skills in real marketing scenarios.


Popular Marketing Analytics Courses and Certifications


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    Coursera

    TikTok Growth: Boost Your Engagement

    Skills you'll gain: TikTok, Drive Engagement, Content Strategy, Social Media Management, Social Media Content, Strategic Partnership, Social Media Strategy, Content Management, Community Development, Content Creation, Video Editing, Scheduling

    Beginner · Course · 1 - 4 Weeks

  • G

    Google Cloud

    Sending and Scheduling Dashboards in Looker

    Skills you'll gain: Looker (Software), Dashboard, Data Presentation, Data Visualization, Data Visualization Software, Google Cloud Platform, Data Sharing, Data Analysis, Cloud Computing

    Beginner · Project · Less Than 2 Hours

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    Google Cloud

    Implementing Security in Dataplex

    Skills you'll gain: Identity and Access Management, Cloud Security, Google Cloud Platform, Data Lakes, Cloud Storage, Data Security, Data Access, Role-Based Access Control (RBAC), Cloud Computing, Big Data, Data Analysis

    Beginner · Project · Less Than 2 Hours

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    Coursera

    GenAI for Compensation Analysis in Law Firms

    Skills you'll gain: Compensation Management, Compensation Analysis, Compensation Strategy, Compensation and Benefits, Legal Technology, People Analytics, Data-Driven Decision-Making, Benchmarking, Labor Compliance, Generative AI, Employee Retention, Analysis, Operational Efficiency

    Intermediate · Course · 1 - 4 Weeks

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    Free Trial
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    EDUCBA

    Project on Recommendation Engine - Book Recommender

    Skills you'll gain: Data Preprocessing, Data Transformation, Feature Engineering, Pandas (Python Package), Text Mining, Predictive Modeling, Scikit Learn (Machine Learning Library), Python Programming, Data Analysis, Machine Learning

    4.7
    Rating, 4.7 out of 5 stars
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    11 reviews

    Intermediate · Course · 1 - 4 Weeks

  • Status: Free
    Free
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    Google Cloud

    Cost Optimization and Data Tiering with BigLake and Cloud Storage

    Skills you'll gain: Cloud Storage, Google Cloud Platform, Cloud Management, Data Lakes, Data Import/Export, Data Storage, Big Data, Data Migration

    Beginner · Project · Less Than 2 Hours

  • C

    Clemson University

    Applied Data Science

    Skills you'll gain: Dimensionality Reduction, Model Evaluation, Data Cleansing, Matplotlib, Regression Analysis, Unsupervised Learning, Data Science, Statistical Analysis, Anomaly Detection, Data Preprocessing, Statistical Methods, Data Analysis, Data Visualization Software, Pandas (Python Package), Exploratory Data Analysis, Machine Learning

    Build toward a degree

    Intermediate · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    A

    Arizona State University

    Value Creation with Dark Data

    Skills you'll gain: Data Transformation, Engineering Management, Data-Driven Decision-Making, Data Storytelling, Data Integration, Capacity Management, Data Analysis, Unstructured Data, Data Management, Business Intelligence, Data Governance, Management Reporting

    Beginner · Course · 1 - 4 Weeks

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    Google Cloud

    Preparing and Aggregating Data for Visualizations using Cloud Dataprep

    Skills you'll gain: Data Visualization Software, Data Wrangling, Data Manipulation, Google Cloud Platform, Data Import/Export, Data Transformation, Data Cleansing, Data Analysis, Sampling (Statistics), Course Development

    Beginner · Project · Less Than 2 Hours

  • Status: Free Trial
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    Whizlabs

    AWS: IoT, Machine Learning and Blockchain

    Skills you'll gain: AWS SageMaker, Amazon Web Services, Internet Of Things, Artificial Intelligence and Machine Learning (AI/ML), Blockchain, Image Analysis, Remote Access Systems, Text Mining, Computer Vision, Natural Language Processing

    Intermediate · Course · 1 - 4 Weeks

  • Status: Free
    Free
    J

    Johns Hopkins University

    Données au service de la santé de la population

    Skills you'll gain: Health Policy, Data Presentation, Data Quality, Data Literacy, Public Health, Health Equity, Health Care, Policy Development, Data Strategy, Health Disparities, Public Health and Disease Prevention, Policy Analysis, Data-Driven Decision-Making, Data Collection, Data Analysis, Data Management, Data Visualization Software

    Beginner · Course · 1 - 4 Weeks

  • G

    Google Cloud

    Cloud SQL for PostgreSQL Database Observability and Tuning

    Skills you'll gain: PostgreSQL, Performance Tuning, Database Management, Google Cloud Platform, Operational Databases, SQL, Database Application, Data Management, Data Analysis

    Beginner · Project · Less Than 2 Hours

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In summary, here are 10 of our most popular marketing analytics courses

  • TikTok Growth: Boost Your Engagement: Coursera
  • Sending and Scheduling Dashboards in Looker: Google Cloud
  • Implementing Security in Dataplex: Google Cloud
  • GenAI for Compensation Analysis in Law Firms: Coursera
  • Project on Recommendation Engine - Book Recommender: EDUCBA
  • Cost Optimization and Data Tiering with BigLake and Cloud Storage: Google Cloud
  • Applied Data Science: Clemson University
  • Value Creation with Dark Data: Arizona State University
  • Preparing and Aggregating Data for Visualizations using Cloud Dataprep: Google Cloud
  • AWS: IoT, Machine Learning and Blockchain: Whizlabs

Skills you can learn in Marketing

Market (economics) (28)
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Marketing Analytics (11)
Plan (11)
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Modeling (9)
Social Media Marketing (9)
Brand Management (7)

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