Marketing analytics courses can help you learn data analysis, customer segmentation, campaign performance measurement, and return on investment calculations. You can build skills in interpreting marketing metrics, optimizing digital strategies, and leveraging consumer insights to drive decisions. Many courses introduce tools like Google Analytics, Tableau, and Excel, that support analyzing data and visualizing trends, enabling you to apply your skills in real marketing scenarios.

Skills you'll gain: Model Evaluation, Big Data, Predictive Modeling, Google Cloud Platform, Applied Machine Learning, Predictive Analytics, Machine Learning Software, Forecasting, Data Management, Machine Learning
Intermediate · Project · Less Than 2 Hours

Skills you'll gain: Data Visualization, Data Presentation, Regression Analysis, Predictive Modeling, Statistical Modeling, Forecasting, Financial Modeling, SPSS, Predictive Analytics, Risk Modeling, Statistical Analysis, Scatter Plots, Microsoft Excel
Mixed · Course · 1 - 4 Weeks

Board Infinity
Skills you'll gain: Web Components, Cascading Style Sheets (CSS), HTML and CSS, Angular, Hypertext Markup Language (HTML), Responsive Web Design, Frontend Performance, Front-End Web Development, Bootstrap (Front-End Framework), Web Content Accessibility Guidelines, Web Design, Web Design and Development, React.js, UI Components, Web Analytics and SEO, JavaScript Frameworks, Web Development, Semantic Web, Browser Compatibility, User Interface and User Experience (UI/UX) Design
Beginner · Specialization · 1 - 3 Months

Skills you'll gain: SAS (Software), Data Import/Export, Data Manipulation, Predictive Modeling, Statistical Analysis, SQL, Logistic Regression, Regression Analysis, R (Software), Data Analysis, Pandas (Python Package), Excel Macros, Statistical Hypothesis Testing, Software Installation, Data Cleansing, System Configuration
Beginner · Course · 3 - 6 Months

Coursera
Skills you'll gain: Excel Formulas, Microsoft Excel, Spreadsheet Software, Data Entry, Data Analysis Software, Text Mining
Beginner · Guided Project · Less Than 2 Hours

Skills you'll gain: Salesforce, Salesforce Development, Customer Relationship Management, Data Security, Security Controls, No-Code Development, Automation, Identity and Access Management
Intermediate · Course · 1 - 4 Weeks

Skills you'll gain: Retail Management, Case Studies, Retail Store Operations, Competitive Analysis, Market Analysis, Strategic Planning, Market Intelligence, Business Strategy, Business, Business Management, Organizational Strategy, Analysis, Geographic Information Systems
Mixed · Course · 1 - 4 Weeks

Coursera
Skills you'll gain: Collaborative Software, Data Sharing, Organizational Skills, User Accounts, Telecommuting, Teamwork, Graphic Design, Productivity, Content Marketing, Business Communication, Marketing Communications
Beginner · Guided Project · Less Than 2 Hours

Google Cloud
Skills you'll gain: Looker (Software), Data Analysis, Dashboard, Analytics, Data Cleansing, Data Presentation, Data Storytelling, Data Visualization Software, Big Data, Data Manipulation, Data Preprocessing, Data Processing, Exploratory Data Analysis, Cloud Storage, Data-Driven Decision-Making, Google Cloud Platform, SQL, Data Storage, Data Warehousing, Data Storage Technologies
Beginner · Course · 1 - 3 Months

Johns Hopkins University
Skills you'll gain: Data Science, Data Management, Organizational Effectiveness, Data Analysis, Data-Driven Decision-Making, Project Design, Data Presentation, Exploratory Data Analysis, Machine Learning, Predictive Modeling, Statistical Inference
Mixed · Course · 1 - 4 Weeks

Skills you'll gain: Matplotlib, Data Preprocessing, Box Plots, E-Commerce, Business Analytics, Data Visualization Software, Histogram, Data Analysis, Scatter Plots, Exploratory Data Analysis, Pandas (Python Package), Jupyter, Software Installation
Mixed · Course · 1 - 4 Weeks

Skills you'll gain: Simulations, Resource Management, Call Center Experience, Process Management, Workflow Management, Data Analysis, Process Analysis, Plot (Graphics), R Programming, Statistical Analysis, Statistical Modeling
Beginner · Guided Project · Less Than 2 Hours