Consumer behavior courses can help you learn market segmentation, buyer decision processes, and the impact of culture on purchasing habits. You can build skills in analyzing consumer data, creating effective marketing strategies, and understanding psychological triggers that influence buying decisions. Many courses introduce tools like surveys, analytics software, and customer relationship management systems, that support gathering insights and tailoring marketing efforts to meet consumer needs.

Coursera
Skills you'll gain: Generative AI Agents, Customer Insights, AI Personalization, Customer Analysis, ChatGPT, Customer experience strategy (CX), AI Enablement, Real Time Data, Persona Development, Design Thinking, Consumer Behaviour, Analysis, Design
Intermediate · Course · 1 - 4 Weeks
University of Illinois Urbana-Champaign
Skills you'll gain: Innovation, Marketing, Digital Advertising, Marketing Strategies, New Product Development, Digital Marketing, Consumer Behaviour, MarTech, Marketing Channel, Product Promotion, Digital Transformation, Customer Engagement, Branding, Price Negotiation
Beginner · Course · 1 - 4 Weeks

Board Infinity
Skills you'll gain: Marketing Budgets, Stakeholder Engagement, Data-Driven Decision-Making, Marketing Effectiveness, Marketing Planning, Analytics, Data Presentation, Predictive Modeling, Trend Analysis, Presentations, Dashboard, Performance Reporting, Data Quality
Beginner · Course · 1 - 4 Weeks
University of Michigan
Skills you'll gain: Data Ethics, Informed Consent, Information Privacy, Personally Identifiable Information, Data Security, Data Governance, Ethical Standards And Conduct, Big Data, Responsible AI, Intellectual Property, Data Analysis, Social Studies, Sampling (Statistics)
Beginner · Course · 1 - 3 Months
University of Pennsylvania
Skills you'll gain: Goal Setting, Empathy & Emotional Intelligence, Emotional Intelligence, Smart Goals, Personal Development, Overcoming Obstacles, Productivity, Positive Behavior Support, Optimism, Self-Awareness, Self-Motivation, Growth Mindedness, Cognitive flexibility, Psychology, Creativity, Curiosity
Beginner · Course · 1 - 4 Weeks

Skills you'll gain: Logo Design, Adobe Express, Branding, Brand Strategy, Marketing Design, Graphic Design, Style Guides, Brand Management, Typography, Visual Design, Asset Management, Color Theory, Storytelling
Beginner · Course · 1 - 4 Weeks

MedCerts
Skills you'll gain: Working With Children, Applied Behavior Analysis, Communication Disorders, Language Disorders, Non-Verbal Communication, Human Learning
Beginner · Course · 1 - 4 Weeks

Northwestern University
Skills you'll gain: Digital Signal Processing, Image Analysis, Computer Vision, Visualization (Computer Graphics), Matlab, Mathematical Modeling, Color Theory, Applied Mathematics
Mixed · Course · 1 - 3 Months

University of Toronto
Skills you'll gain: Gerontology, Long Term Care, Geriatrics, Caregiving, Nursing Homes, Dignity in Care, Home Health Care, Mental and Behavioral Health, Psychiatric And Mental Health Nursing, Psychosocial Assessments, Care Management, Substance Abuse, Patient-centered Care, Informed Consent, Cultural Sensitivity, Behavior Management, Needs Assessment
Beginner · Course · 1 - 3 Months

University of California, Davis
Skills you'll gain: Social Network Analysis, Network Analysis, Data Wrangling, Natural Language Processing, Web Scraping, Social Sciences, Data Ethics, Databases, Artificial Intelligence, Research, Simulations, Data Processing, Big Data, Systems Thinking, Social Studies, Trend Analysis, Data Science, AI Enablement, Research Methodologies, Agentic systems
Beginner · Specialization · 3 - 6 Months

University of Pennsylvania
Skills you'll gain: FinTech, Portfolio Management, Consumer Lending, Return On Investment, Lending and Underwriting, Financial Services, Risk Analysis, Investments, Fundraising and Crowdsourcing, Financial Market, Asset Management, Case Studies, Wealth Management
Beginner · Course · 1 - 4 Weeks

American Psychological Association
Skills you'll gain: Self-Awareness, Relationship Building, Personal Development, Psychology, Relationship Management, Self-Motivation, Emotional Intelligence, Cultural Diversity, Behavior Management, Human Relations Movement, Decision Making, Goal Setting, Sociology, Social Sciences, Interpersonal Communications, Cognitive flexibility, Critical Thinking, Mindfulness, Research, Case Studies
Beginner · Specialization · 3 - 6 Months