Marketing analytics courses can help you learn data analysis, customer segmentation, campaign performance measurement, and return on investment calculations. You can build skills in interpreting marketing metrics, optimizing digital strategies, and leveraging consumer insights to drive decisions. Many courses introduce tools like Google Analytics, Tableau, and Excel, that support analyzing data and visualizing trends, enabling you to apply your skills in real marketing scenarios.

The Hong Kong University of Science and Technology
Skills you'll gain: FinTech, Mobile Banking, Financial Services, Technology Strategies, Banking, Commercial Lending, Financial Regulation, Blockchain, Business Strategies, Payment Systems, Market Opportunities, Emerging Technologies, Consumer Lending, Investments, Big Data, Fundraising and Crowdsourcing
Beginner · Course · 1 - 4 Weeks

Arizona State University
Skills you'll gain: Computational Thinking, Data Strategy, Small Data, Unstructured Data, Data Access, Data Literacy, Data Analysis, Data Integration, Data Management, Data-Driven Decision-Making, Data Collection
Beginner · Course · 1 - 3 Months

Skills you'll gain: Apache Spark, PySpark, Data Persistence, Big Data, Data Processing, Distributed Computing, Scala Programming, JSON, Data Transformation, Performance Tuning
Mixed · Course · 1 - 4 Weeks

Skills you'll gain: Recurrent Neural Networks (RNNs), Natural Language Processing, Embeddings, Hugging Face, Deep Learning, Large Language Modeling, Transfer Learning, Convolutional Neural Networks, Text Mining, Semantic Web, Tensorflow, PyTorch (Machine Learning Library), Artificial Neural Networks, Python Programming, Cryptography, Classification Algorithms, Probability Distribution, Machine Learning Algorithms, Data Processing, Algorithms
Intermediate · Specialization · 3 - 6 Months

Case Western Reserve University
Skills you'll gain: Geostatistics, Exploratory Data Analysis, Spatial Data Analysis, Spatial Analysis, Geospatial Mapping, Geospatial Information and Technology, Statistical Modeling, R Programming, Statistical Analysis, Probability & Statistics, Data Analysis, Data-Driven Decision-Making, Regression Analysis, Correlation Analysis, Data Validation, Histogram, Box Plots, Simulation and Simulation Software, Model Evaluation
Beginner · Course · 1 - 3 Months

Skills you'll gain: Data Pipelines, Big Data, Data Lakes, Microsoft Azure, Data Processing, Extract, Transform, Load, Data Integration, Cloud Management, Cloud Services
Advanced · Guided Project · Less Than 2 Hours

IE Business School
Skills you'll gain: Critical Thinking, Logical Reasoning, Analytical Skills, Generative AI, Empathy, Cognitive flexibility, Research, Lifelong Learning, Data Analysis, Decision Making, Statistical Analysis
Beginner · Course · 1 - 4 Weeks

Skills you'll gain: Performance Review, Smart Goals, Performance Appraisal, Employee Performance Management, Performance Management, Performance Metric, Goal Setting, Internal Communications, Staff Management
Intermediate · Guided Project · Less Than 2 Hours

Skills you'll gain: Git (Version Control System), Version Control, GitHub, Jupyter, Python Programming, Data Science, Generative AI, Development Environment, Computer Programming, Data Analysis
Beginner · Course · 1 - 4 Weeks
Duke University
Skills you'll gain: Data-Driven Decision-Making, Logistic Regression, Statistical Modeling, Model Evaluation, Predictive Modeling, Regression Analysis, R Programming, Statistics, Data Analysis, Probability & Statistics, Statistical Inference
Beginner · Course · 1 - 4 Weeks

Skills you'll gain: Embeddings, AI Personalization, OpenAI API, Data Analysis, Generative AI, Exploratory Data Analysis, OpenAI, Data Manipulation, Data Visualization, Data Preprocessing, Python Programming, Dimensionality Reduction
Intermediate · Guided Project · Less Than 2 Hours

Johns Hopkins University
Skills you'll gain: Code Review, GitHub, Git (Version Control System), Version Control, Docker (Software), Software Development Tools, Continuous Integration, Containerization, Bioinformatics, Informatics, Automation, Data Analysis, R Programming
Advanced · Course · 1 - 3 Months