Marketing analytics courses can help you learn data analysis, customer segmentation, campaign performance measurement, and return on investment calculations. You can build skills in interpreting marketing metrics, optimizing digital strategies, and leveraging consumer insights to drive decisions. Many courses introduce tools like Google Analytics, Tableau, and Excel, that support analyzing data and visualizing trends, enabling you to apply your skills in real marketing scenarios.

Skills you'll gain: Content Strategy, Search Engine Optimization, Content Creation, Keyword Research, Digital Content, Content Marketing, Social Media Content, Target Audience, ChatGPT, Web Analytics and SEO, Video Production, Prompt Engineering, Workflow Management
Beginner · Course · 1 - 4 Weeks

Skills you'll gain: Diagram Design, Persona Development, User Accounts, Productivity Software, Strategic Thinking, Market Analysis, Marketing Communications
Beginner · Guided Project · Less Than 2 Hours

Goldman Sachs
Skills you'll gain: Competitive Analysis, Value Propositions, Business Marketing, Target Market, Business Strategy, Competitive Intelligence, Market Research, Price Negotiation, Customer Insights, Market Analysis
Mixed · Course · 1 - 4 Weeks

Skills you'll gain: Instagram, Canva (Software), Photo Editing, Social Media Content, Social Media Management, Social Media, Graphic and Visual Design, Branding, Design
Beginner · Guided Project · Less Than 2 Hours

Skills you'll gain: Matplotlib, Seaborn, Plot (Graphics), Scatter Plots, Histogram, Data Visualization, Data Visualization Software, Statistical Visualization, Data Analysis, Python Programming
Beginner · Guided Project · Less Than 2 Hours

Google Cloud
Skills you'll gain: Data Access, Machine Learning, Google Cloud Platform, Data Transformation, Data Infrastructure, SQL, Applied Machine Learning, Big Data, Dashboard, Database Management, Data Cleansing, Artificial Intelligence and Machine Learning (AI/ML), Data Preprocessing, Data Warehousing, Cloud Infrastructure, Data Analysis, Data Visualization Software, Data Architecture, Data Integration, Query Languages
Beginner · Specialization · 3 - 6 Months

Amazon Web Services
Skills you'll gain: Amazon Web Services, Customer Communications Management, Customer experience strategy (CX), Integrated Marketing Communications, Cross-Channel Marketing, Service Level, Systems Integration, Security Controls
Beginner · Course · 1 - 4 Weeks

Corporate Finance Institute
Skills you'll gain: Tableau Software, Business Intelligence, Dashboard, Technical Analysis, Market Data, Investment Banking, Tree Maps, Interactive Data Visualization, Data Visualization Software, Market Analysis, Data Analysis, SQL
Beginner · Course · 1 - 3 Months

Skills you'll gain: Matplotlib, Linear Algebra, Data Visualization, NumPy, Machine Learning Algorithms, Pandas (Python Package), Seaborn, Data Science, Machine Learning, Data Analysis, Supervised Learning, Python Programming, Jupyter, Data Manipulation, Classification Algorithms, Regression Analysis, Data Structures, Software Installation
Beginner · Course · 1 - 3 Months

Google Cloud
Skills you'll gain: Kubernetes, Application Performance Management, YAML, Google Cloud Platform, Configuration Management, Real Time Data, Data Analysis
Beginner · Project · Less Than 2 Hours

Skills you'll gain: Web Analytics and SEO, Generative AI Agents, Google Cloud Platform, Enterprise Application Management, Data Compilation, Analytics, Data Store, Frontend Integration, System Configuration
Beginner · Project · Less Than 2 Hours

Skills you'll gain: Google Cloud Platform, Dataflow, Data Pipelines, Model Deployment, Data Warehousing, Data Lakes, Real Time Data, Data Preprocessing, Data Processing, Dashboard, Tensorflow, Cloud Engineering, Data Infrastructure, Apache Spark, Big Data, Extract, Transform, Load, Applied Machine Learning, Query Languages, Cloud Storage, Scripting Languages
Intermediate · Specialization · 3 - 6 Months