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  • Marketing Analytics

Marketing Analytics Courses

Marketing analytics courses can help you learn data analysis, customer segmentation, campaign performance measurement, and return on investment calculations. You can build skills in interpreting marketing metrics, optimizing digital strategies, and leveraging consumer insights to drive decisions. Many courses introduce tools like Google Analytics, Tableau, and Excel, that support analyzing data and visualizing trends, enabling you to apply your skills in real marketing scenarios.


More to explore:

Popular Marketing Analytics Courses and Certifications


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    Automatic Data Processing, Inc. (ADP)

    Analyzing Job Needs and Creating Job Postings

    Skills you'll gain: Recruitment, Job Analysis, Consultative Approaches, Market Research, Recruitment Strategies, Talent Acquisition, Marketing Materials, Talent Sourcing, Compensation Management, Needs Assessment, Competitive Analysis, Branding, Advertising

    Beginner · Course · 1 - 4 Weeks

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    Packt

    Master Retrieval-Augmented Generation (RAG) Systems

    Skills you'll gain: Retrieval-Augmented Generation, Embeddings, Large Language Modeling, Prompt Engineering, Data Visualization, Generative AI, Vector Databases, Text Mining, Data Processing

    Intermediate · Course · 1 - 3 Months

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    Coursera

    AI-Enhanced Presentations Captivating Audiences with TOME

    Skills you'll gain: Generative AI, Prompt Engineering, Presentations, AI Personalization, Document Management, Graphic and Visual Design

    Beginner · Course · 1 - 4 Weeks

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    EDUCBA

    PySpark: Apply & Analyze Advanced Data Processing

    Skills you'll gain: PySpark, Customer Analysis, Big Data, Data Processing, Advanced Analytics, Statistical Modeling, Text Mining, Customer Insights, Data Transformation, Unstructured Data, Simulation and Simulation Software, Data Manipulation, Image Analysis

    Mixed · Course · 1 - 4 Weeks

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    Packt

    Prompt Engineering in Python, with GPT, and the OpenAI API

    Skills you'll gain: Multimodal Prompts, OpenAI API, ChatGPT, JSON, Large Language Modeling, Python Programming, Text Mining, Data Validation, Unstructured Data

    Intermediate · Course · 1 - 3 Months

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    Universidad Nacional Autónoma de México

    Python: de explorador de datos a analista

    Skills you'll gain: Exploratory Data Analysis, Pandas (Python Package), Data Analysis, Data Visualization Software, Data Science, Python Programming, Software Installation, Data Manipulation, Scripting, Package and Software Management, Development Environment, Virtual Environment

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    Rating, 3.8 out of 5 stars
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    9 reviews

    Mixed · Course · 1 - 3 Months

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    Simplilearn

    Generative AI in Product Development Training

    Skills you'll gain: AI Product Strategy, Generative AI, Miro AI, Product Management, Product Lifecycle Management, Marketing Materials, Product Roadmaps, Go To Market Strategy, ChatGPT, Product Improvement, User Feedback, Competitive Analysis, Customer Insights, Market Research, Marketing Strategies

    Beginner · Course · 1 - 4 Weeks

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    Northeastern University

    Business Strategy and Value Creation In Action

    Skills you'll gain: Business Strategy, Corporate Strategy, Strategic Thinking, Strategic Planning, Business Planning, Organizational Strategy, Business, Competitive Analysis, Strategic Marketing, Growth Strategies, Strategic Decision-Making, New Business Development, Value Propositions, Strategic Prioritization

    Beginner · Course · 1 - 4 Weeks

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    Fundação Instituto de Administração

    Globalização, Impacto Social e Mundo Digital

    Skills you'll gain: Social Impact, Diversity and Inclusion, Sustainable Business, Internet Of Things, Emerging Technologies, Environmental Social And Corporate Governance (ESG), Corporate Sustainability, FinTech, Business Technologies, International Relations, Blockchain, Business Strategies, Digital Transformation, Digital Assets, Global Marketing, Performance Measurement, Business Transformation, Supply Chain, Investments

    4.9
    Rating, 4.9 out of 5 stars
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    16 reviews

    Beginner · Course · 1 - 4 Weeks

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    LearnKartS

    Salesforce Data Management, Reports, and Dashboards

    Skills you'll gain: Dashboard, Salesforce Development, Salesforce, Analytics, Data Import/Export, Data Presentation, Data Analysis, Business Reporting, Data Cleansing, Data Management, Interactive Data Visualization, Data Sharing, Data Validation, Data Security

    Beginner · Course · 1 - 4 Weeks

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    Coursera

    Apache Kafka - An Introduction

    Skills you'll gain: Apache Kafka, Real Time Data, Data Pipelines, Data Processing, Operational Databases, System Monitoring, Scalability, Performance Tuning, Configuration Management

    3.5
    Rating, 3.5 out of 5 stars
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    11 reviews

    Beginner · Course · 1 - 4 Weeks

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    Coursera

    Présentez votre Business avec Visme

    Skills you'll gain: Presentations, Business Writing, Sales Presentation, Marketing Materials, Business Planning, Product Demonstration, Price Negotiation, Marketing Design, Business Strategy, Entrepreneurship

    Beginner · Guided Project · Less Than 2 Hours

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In summary, here are 10 of our most popular marketing analytics courses

  • Analyzing Job Needs and Creating Job Postings : Automatic Data Processing, Inc. (ADP)
  • Master Retrieval-Augmented Generation (RAG) Systems: Packt
  • AI-Enhanced Presentations Captivating Audiences with TOME: Coursera
  • PySpark: Apply & Analyze Advanced Data Processing: EDUCBA
  • Prompt Engineering in Python, with GPT, and the OpenAI API: Packt
  • Python: de explorador de datos a analista: Universidad Nacional Autónoma de México
  • Generative AI in Product Development Training: Simplilearn
  • Business Strategy and Value Creation In Action: Northeastern University
  • Globalização, Impacto Social e Mundo Digital: Fundação Instituto de Administração
  • Salesforce Data Management, Reports, and Dashboards: LearnKartS

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