• For Individuals
  • For Businesses
  • For Universities
  • For Governments
Degrees
Log In
Join for Free
  • Browse
  • Marketing Analytics

Marketing Analytics Courses

Marketing analytics courses can help you learn data analysis, customer segmentation, campaign performance measurement, and return on investment calculations. You can build skills in interpreting marketing metrics, optimizing digital strategies, and leveraging consumer insights to drive decisions. Many courses introduce tools like Google Analytics, Tableau, and Excel, that support analyzing data and visualizing trends, enabling you to apply your skills in real marketing scenarios.


Popular Marketing Analytics Courses and Certifications


  • Status: Preview
    Preview
    B

    Board Infinity

    Fundamentals of NuxtJS

    Skills you'll gain: Vue.JS, Application Deployment, JavaScript Frameworks, Application Design, User Interface (UI), Frontend Performance, Web Analytics and SEO, Android Development, Server Side, Data Management

    3.6
    Rating, 3.6 out of 5 stars
    ·
    9 reviews

    Intermediate · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    A

    Arizona State University

    Information Gathering and Vetting

    Skills you'll gain: Research, Data Collection, Surveys, Scientific Methods, Research Methodologies, Persuasive Communication, Data Analysis, Case Studies, Information Management

    4.1
    Rating, 4.1 out of 5 stars
    ·
    10 reviews

    Mixed · Course · 1 - 3 Months

  • Status: New
    New
    Status: Free Trial
    Free Trial
    S

    Skillshare

    Freelance Editing: Launch & Build Your Video Editing Career

    Skills you'll gain: Video Editing, Client Services, Self-Motivation, Post-Production, Price Negotiation, Customer Relationship Building, Video Production, Entrepreneurship, Goal Setting, Business Systems, Professional Networking, Adaptability

    Mixed · Course · 1 - 4 Weeks

  • Status: Preview
    Preview
    W

    Whizlabs

    Exam Prep: Google Cloud Certified Cloud Digital Leader

    Skills you'll gain: Cloud Computing Architecture, Application Deployment, Data Storage, Analytics, Cloud Services, Containerization, Virtual Networking, Network Architecture

    Beginner · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    B

    Board Infinity

    Strategic Product Management

    Skills you'll gain: Design Thinking, Technical Product Management, Product Management, Product Lifecycle Management, Agile Methodology, Product Development, Go To Market Strategy, New Product Development, Data Visualization Software, Market Analysis, Target Market, Competitive Analysis, Data Analysis, Microsoft Excel, Cross-Functional Collaboration

    Beginner · Course · 1 - 4 Weeks

  • Status: New
    New
    L

    LearnQuest

    Foundations of Sales Psychology and Buyer Behavior

    Skills you'll gain: Consultative Selling, Communication, Consumer Behaviour, Trustworthiness, Marketing Psychology, Solution Selling, Sales Presentation, Persuasive Communication, Sales, Sales Strategy, Needs Assessment, Customer Relationship Building, Rapport Building, Influencing, Customer Insights, Storytelling, Empathy, Target Audience, Cultural Sensitivity

    Intermediate · Course · 1 - 4 Weeks

  • Status: Preview
    Preview
    U

    University of Michigan

    파이썬의 응용 소셜 네트워크 분석

    Skills you'll gain: Social Network Analysis, Network Analysis, Graph Theory, Predictive Analytics, Predictive Modeling, Pandas (Python Package), Matplotlib, Probability Distribution, Algorithms

    Intermediate · Course · 1 - 4 Weeks

  • C

    Coursera

    How to find audience interests with Meta Business Suite

    Skills you'll gain: Facebook, Target Audience, Customer Insights, Online Advertising, Advertising Campaigns, Digital Advertising, Customer Analysis, Advertising, Market Opportunities, Business Metrics, Content Performance Analysis, Data Import/Export

    4.3
    Rating, 4.3 out of 5 stars
    ·
    6 reviews

    Beginner · Guided Project · Less Than 2 Hours

  • Status: New
    New
    Status: Preview
    Preview
    C

    Coursera

    TikTok Storytelling: Write Compelling Stories

    Skills you'll gain: TikTok, Storytelling, Content Creation, Storyboarding, Video Production, Scripting, Concision, Writing

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    P

    Packt

    Keras Deep Learning & Generative Adversarial Networks (GAN)

    Skills you'll gain: Generative Adversarial Networks (GANs), Exploratory Data Analysis, Model Deployment, Keras (Neural Network Library), NumPy, Transfer Learning, PyTorch (Machine Learning Library), Predictive Modeling, Matplotlib, Data Analysis, Artificial Intelligence, Data Preprocessing, Development Environment, Pandas (Python Package), Deep Learning, Classification And Regression Tree (CART), Artificial Neural Networks, Image Analysis, Machine Learning, Data Science

    Intermediate · Specialization · 3 - 6 Months

  • G

    Google Cloud

    BigQuery Soccer Data Analysis

    Skills you'll gain: Databases, Big Data, SQL, Data Analysis, Data Science, Statistical Analysis

    3.1
    Rating, 3.1 out of 5 stars
    ·
    9 reviews

    Beginner · Project · Less Than 2 Hours

  • Status: Free Trial
    Free Trial
    W

    Whizlabs

    Exam Prep (SAP-C02): AWS Solutions Architect - Professional

    Skills you'll gain: AWS Identity and Access Management (IAM), Amazon CloudWatch, AWS SageMaker, Amazon DynamoDB, Amazon Redshift, Serverless Computing, Amazon Web Services, Identity and Access Management, Amazon S3, AWS CloudFormation, Cloud Management, AWS Kinesis, Infrastructure as Code (IaC), Virtual Networking, Cloud Security, Network Security, Threat Detection, Network Architecture, Amazon Elastic Compute Cloud, Containerization

    Advanced · Specialization · 3 - 6 Months

Searches related to marketing analytics

marketing analytics foundation
marketing analytics with meta
marketing analytics: know your customers
marketing analytics: data predictions and dashboards
marketing analytics capstone project
meta marketing analytics
digital marketing analytics
text marketing analytics
1…297298299…390

In summary, here are 10 of our most popular marketing analytics courses

  • Fundamentals of NuxtJS: Board Infinity
  • Information Gathering and Vetting: Arizona State University
  • Freelance Editing: Launch & Build Your Video Editing Career: Skillshare
  • Exam Prep: Google Cloud Certified Cloud Digital Leader: Whizlabs
  • Strategic Product Management: Board Infinity
  • Foundations of Sales Psychology and Buyer Behavior: LearnQuest
  • 파이썬의 응용 소셜 네트워크 분석: University of Michigan
  • How to find audience interests with Meta Business Suite: Coursera
  • TikTok Storytelling: Write Compelling Stories: Coursera
  • Keras Deep Learning & Generative Adversarial Networks (GAN): Packt

Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

Other topics to explore

Arts and Humanities
338 courses
Business
1095 courses
Computer Science
668 courses
Data Science
425 courses
Information Technology
145 courses
Health
471 courses
Math and Logic
70 courses
Personal Development
137 courses
Physical Science and Engineering
413 courses
Social Sciences
401 courses
Language Learning
150 courses

Coursera Footer

Skills

  • Artificial Intelligence (AI)
  • Cybersecurity
  • Data Analytics
  • Digital Marketing
  • English Speaking
  • Generative AI (GenAI)
  • Microsoft Excel
  • Microsoft Power BI
  • Project Management
  • Python

Certificates & Programs

  • Google Cybersecurity Certificate
  • Google Data Analytics Certificate
  • Google IT Support Certificate
  • Google Project Management Certificate
  • Google UX Design Certificate
  • IBM Data Analyst Certificate
  • IBM Data Science Certificate
  • Machine Learning Certificate
  • Microsoft Power BI Data Analyst Certificate
  • UI / UX Design Certificate

Industries & Careers

  • Business
  • Computer Science
  • Data Science
  • Education & Teaching
  • Engineering
  • Finance
  • Healthcare
  • Human Resources (HR)
  • Information Technology (IT)
  • Marketing

Career Resources

  • Career Aptitude Test
  • Examples of Strengths and Weaknesses for Job Interviews
  • High-Income Skills to Learn
  • How Does Cryptocurrency Work?
  • How to Highlight Duplicates in Google Sheets
  • How to Learn Artificial Intelligence
  • Popular Cybersecurity Certifications
  • Preparing for the PMP Certification
  • Signs You Will Get the Job After an Interview
  • What Is Artificial Intelligence?

Coursera

  • About
  • What We Offer
  • Leadership
  • Careers
  • Catalog
  • Coursera Plus
  • Professional Certificates
  • MasterTrack® Certificates
  • Degrees
  • For Enterprise
  • For Government
  • For Campus
  • Become a Partner
  • Social Impact
  • Free Courses
  • Share your Coursera learning story

Community

  • Learners
  • Partners
  • Beta Testers
  • Blog
  • The Coursera Podcast
  • Tech Blog

More

  • Press
  • Investors
  • Terms
  • Privacy
  • Help
  • Accessibility
  • Contact
  • Articles
  • Directory
  • Affiliates
  • Modern Slavery Statement
  • Do Not Sell/Share
Learn Anywhere
Download on the App Store
Get it on Google Play
Logo of Certified B Corporation
© 2026 Coursera Inc. All rights reserved.
  • Coursera Facebook
  • Coursera Linkedin
  • Coursera Twitter
  • Coursera YouTube
  • Coursera Instagram
  • Coursera TikTok