Advertising courses can help you learn campaign strategy, audience targeting, creative development, and media planning. You can build skills in copywriting, brand management, and analytics to measure campaign effectiveness. Many courses introduce tools like Google Ads, social media platforms, and analytics software, showing how these resources can enhance your advertising efforts and optimize outreach.

Skills you'll gain: Google Analytics, Web Analytics, Marketing Analytics, Customer Insights, Analysis, Target Audience, Marketing
Intermediate · Guided Project · Less Than 2 Hours

University of Maryland, College Park
Skills you'll gain: Pay Per Click Advertising, Marketing Analytics, Web Analytics, Search Engine Optimization, Analytics, Digital Marketing, Data-Driven Decision-Making, A/B Testing, Data Analysis, Contextual Advertising, Big Data, Key Performance Indicators (KPIs), Customer Data Management, Predictive Analytics, Artificial Intelligence and Machine Learning (AI/ML), Consumer Behaviour, Machine Learning
Beginner · Course · 1 - 4 Weeks

Tecnológico de Monterrey
Skills you'll gain: Search Engine Marketing, Customer Engagement, Brand Management, Digital Media Strategy, Search Engine Optimization, Target Market, Digital Marketing, Web Analytics and SEO, Marketing Communications, Digital Advertising, Social Media Strategy, Digital Transformation, Customer Retention, Content Strategy, Marketing Analytics, Marketing Strategies, Social Media Marketing, Lead Generation, Customer Acquisition Management, Email Marketing
Intermediate · Specialization · 1 - 3 Months

Yale University
Skills you'll gain: Health Promotion, Health Education, Media and Communications, Advertising Campaigns, Program Evaluation, Patient Communication, Surveys, Behavioral Health, Digital Communications, Driving engagement, Persuasive Communication, Instagram, Facebook, Research
Intermediate · Course · 1 - 3 Months

Skills you'll gain: Large Language Modeling, LLM Application, OpenAI API, Trend Analysis, Real Time Data, Analytics, Business Marketing, Program Development, Prompt Engineering, Business Strategy, Generative AI, ChatGPT, Technology Roadmaps, Market Trend, Artificial Intelligence and Machine Learning (AI/ML), Artificial Neural Networks, Content Marketing
Beginner · Course · 1 - 4 Weeks

Skills you'll gain: TikTok, Storytelling, Content Creation, Video Editing, Video Production, Social Media Content, Social Media, Drive Engagement, Target Audience, Business Marketing, Customer Engagement, User Accounts
Beginner · Course · 1 - 4 Weeks

Skills you'll gain: Presentations, Customer Analysis, Data Visualization, Data Presentation, Microsoft PowerPoint, Target Audience, Business Consulting, Microsoft Excel, Data Storytelling, Business Analysis, Data Analysis, Pivot Tables And Charts, Dashboard, Constructive Feedback
Beginner · Course · 1 - 3 Months

Universitat Autònoma de Barcelona
Skills you'll gain: Media and Communications, Culture, Media Relations, Media Strategy, Video Production, Social Media, Brand Management, Advertising, Event Marketing, Media Production, Branding, Social Media Strategy
Beginner · Course · 1 - 3 Months

Skills you'll gain: Social Media, Content Creation
Beginner · Course · 1 - 4 Weeks

Skills you'll gain: TikTok, Video Production, Content Performance Analysis, Content Creation, Web Analytics and SEO, Social Media Content, Video Editing, Social Media, Photography, Media Production, Social Media Campaigns, Driving engagement, Social Media Marketing, Social Media Strategy, Content Strategy, Storytelling, Photo Editing, Branding, Drive Engagement, Web Content
Beginner · Professional Certificate · 3 - 6 Months

University of California, Irvine
Skills you'll gain: Pay Per Click Advertising, Search Engine Marketing, Customer Retention, Digital Marketing, Search Engine Optimization, Keyword Research, Digital Advertising, Marketing Strategies, Marketing, Customer Acquisition Management, Web Analytics and SEO, Content Marketing, Lead Generation, Target Audience
Beginner · Course · 1 - 4 Weeks

Coursera
Skills you'll gain: Fundraising, Goal Setting, Campaign Management, Project Design, Drive Engagement, Content Creation
Beginner · Guided Project · Less Than 2 Hours