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  • Marketing Analytics

Marketing Analytics Courses

Marketing analytics courses can help you learn data analysis, customer segmentation, campaign performance measurement, and return on investment calculations. You can build skills in interpreting marketing metrics, optimizing digital strategies, and leveraging consumer insights to drive decisions. Many courses introduce tools like Google Analytics, Tableau, and Excel, that support analyzing data and visualizing trends, enabling you to apply your skills in real marketing scenarios.


Popular Marketing Analytics Courses and Certifications


  • Status: Preview
    Preview
    P

    Peking University

    社会调查与研究方法 (下)Methodologies in Social Research (Part 2)

    Skills you'll gain: Survey Creation, Interviewing Skills, Statistical Analysis, Research Methodologies, Data Quality, Data Collection, Data Cleansing, Quantitative Research, Research, Qualitative Research, Research Design, Data Mining, Research Reports, Case Studies, Big Data

    4.9
    Rating, 4.9 out of 5 stars
    ·
    25 reviews

    Mixed · Course · 1 - 3 Months

  • C

    Coursera

    Create surveys with Qualtrics

    Skills you'll gain: Survey Creation, Customer Retention, Customer Insights, Business Research, Customer Data Management, User Feedback, Customer experience improvement

    4.2
    Rating, 4.2 out of 5 stars
    ·
    14 reviews

    Beginner · Guided Project · Less Than 2 Hours

  • Status: New
    New
    Status: Free Trial
    Free Trial
    E

    EDUCBA

    Retail Management: Analyze, Plan & Strategize

    Skills you'll gain: Retail Management, Retail Store Operations, Merchandising, Revenue Management, Customer Analysis, Customer Insights, Product Assortment, Promotional Strategies, Strategic Marketing, Market Intelligence, Price Negotiation, Consumer Behaviour, E-Commerce, Inventory Management System, Operations Management, Competitive Analysis, Organizational Structure

    5
    Rating, 5 out of 5 stars
    ·
    15 reviews

    Mixed · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    J

    Johns Hopkins University

    Introduction to the Tidyverse

    Skills you'll gain: Tidyverse (R Package), Data Wrangling, R (Software), Data Cleansing, Data Transformation, Data Manipulation, R Programming, Data Science, Exploratory Data Analysis, Data Analysis, Data Management, File Management, Data Visualization, Data Import/Export

    4.4
    Rating, 4.4 out of 5 stars
    ·
    53 reviews

    Beginner · Course · 1 - 3 Months

  • C

    Coursera

    تصيميم قصص الفيسبوك والانستغرام باستخدام كانفا (Canva)

    Skills you'll gain: Canva (Software), Advertising, Instagram, Marketing Materials, Content Creation, Social Media Content, Facebook, Social Media Marketing, Design, Graphic Design

    Beginner · Guided Project · Less Than 2 Hours

  • Status: Free Trial
    Free Trial
    J

    Johns Hopkins University

    Statistical Methods for Computer Science

    Skills you'll gain: Network Analysis, R Programming, Statistical Analysis, Regression Analysis, Statistical Modeling, Bayesian Network, Statistical Hypothesis Testing, Statistical Programming, Data Analysis, R (Software), Probability, Probability Distribution, Applied Machine Learning, Probability & Statistics, Statistical Methods, Social Network Analysis, Applied Mathematics, Simulations, Data Science, Markov Model

    Intermediate · Specialization · 3 - 6 Months

  • Status: Free Trial
    Free Trial
    G

    Google Cloud

    Data Engineer, Big Data and ML on Google Cloud em Português

    Skills you'll gain: Model Deployment, Dataflow, Google Cloud Platform, Real Time Data, Data Pipelines, Data Lakes, Extract, Transform, Load, Data Preprocessing, Data Architecture, Apache Airflow, Data Import/Export, Big Data, Tensorflow, Feature Engineering, Data Governance, Workflow Management, Dashboard, Data Warehousing, Apache Spark, Unstructured Data

    4.7
    Rating, 4.7 out of 5 stars
    ·
    125 reviews

    Intermediate · Specialization · 3 - 6 Months

  • Status: New
    New
    Status: Free Trial
    Free Trial
    K

    Khalifa University

    AI for Executives: AI for Customer Relationship Management

    Skills you'll gain: AI Personalization, Sales Enablement, Customer Data Management, Sales Management, AI Enablement, Customer experience improvement, Predictive Analytics, AI Product Strategy, Customer Insights, Customer Engagement, Advanced Analytics, Large Language Modeling, Fraud detection, Artificial Intelligence, Data Integration, Network Analysis, User Feedback, Technology Roadmaps, Change Management

    Beginner · Course · 1 - 3 Months

  • Status: Preview
    Preview
    P

    Pontificia Universidad Católica del Perú

    Behavioral Design

    Skills you'll gain: Behavioral Economics, Human Centered Design, Consumer Behaviour, Economics, Social Sciences, Design and Product, Research Design, Decision Making, Business Ethics, Social Impact

    5
    Rating, 5 out of 5 stars
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    21 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    U

    University of Maryland, College Park

    Dealing With Missing Data

    Skills you'll gain: Sampling (Statistics), Data Cleansing, Statistical Software, Data Transformation, Data Quality, Statistical Analysis, STATA (Software), Statistical Methods, R (Software), Statistical Modeling, R Programming, Regression Analysis, Data Analysis

    3.8
    Rating, 3.8 out of 5 stars
    ·
    138 reviews

    Mixed · Course · 1 - 3 Months

  • Status: New
    New
    Status: Free Trial
    Free Trial
    G

    Google

    Data Structures in Python

    Skills you'll gain: Data Wrangling, Data Import/Export

    Intermediate · Course · 1 - 3 Months

  • Status: Preview
    Preview
    U

    Universidade de São Paulo

    Processamento Neural de Linguagem Natural em Português I

    Skills you'll gain: Recurrent Neural Networks (RNNs), Natural Language Processing, Artificial Neural Networks, Tensorflow, Machine Learning Methods, Python Programming, Embeddings, Applied Machine Learning, Deep Learning, Classification Algorithms, Text Mining, Data Preprocessing

    4.4
    Rating, 4.4 out of 5 stars
    ·
    21 reviews

    Intermediate · Course · 1 - 3 Months

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In summary, here are 10 of our most popular marketing analytics courses

  • 社会调查与研究方法 (下)Methodologies in Social Research (Part 2): Peking University
  • Create surveys with Qualtrics: Coursera
  • Retail Management: Analyze, Plan & Strategize: EDUCBA
  • Introduction to the Tidyverse: Johns Hopkins University
  • تصيميم قصص الفيسبوك والانستغرام باستخدام كانفا (Canva): Coursera
  • Statistical Methods for Computer Science: Johns Hopkins University
  • Data Engineer, Big Data and ML on Google Cloud em Português: Google Cloud
  • AI for Executives: AI for Customer Relationship Management: Khalifa University
  • Behavioral Design: Pontificia Universidad Católica del Perú
  • Dealing With Missing Data: University of Maryland, College Park

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Market (economics) (28)
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Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

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