Marketing strategy courses can help you learn customer segmentation, brand positioning, competitive analysis, and campaign planning. You can build skills in data interpretation, digital marketing tactics, and content creation strategies. Many courses introduce tools like Google Analytics, social media management platforms, and email marketing software, showing how these resources can enhance your marketing efforts and track performance effectively.

Coursera
Skills you'll gain: Target Audience, Facebook, Online Advertising, Market Opportunities, Customer Insights, Social Media Marketing, Social Media, Marketing, Data Validation
Beginner · Guided Project · Less Than 2 Hours

University of Maryland, College Park
Skills you'll gain: Global Marketing, International Relations, International Finance, Cultural Sensitivity, Business Risk Management, Market Dynamics, Economics, Business Strategy, Political Sciences, Supply Chain Management, Market Analysis, Brand Management
Beginner · Course · 1 - 3 Months

Amazon Web Services
Skills you'll gain: Amazon Bedrock, Generative AI Agents, AI Product Strategy, AI Enablement, Business Solutions, Business Transformation, Technical Communication
Beginner · Course · 1 - 4 Weeks

University of Colorado Boulder
Skills you'll gain: Accountability, Executive Presence, Decision Making, Conflict Management, Business Ethics, Succession Planning, Risk Management, Organizational Structure, Stakeholder Management, Professional Networking, Diversity Equity and Inclusion Initiatives, Strategic Leadership, Relationship Building, Culture Transformation, Business Strategy, Organizational Leadership, Engineering Management, Team Building, Leadership, People Management
Build toward a degree
Beginner · Specialization · 3 - 6 Months

University of Cambridge
Skills you'll gain: Legal Research, Court Systems, Case Law, Legal Strategy, Civil Law, Legal Proceedings, Law, Regulation, and Compliance, Appeals, Litigation and Civil Justice, Civil Procedures, Political Sciences, Social Justice
Beginner · Course · 1 - 3 Months

Johns Hopkins University
Skills you'll gain: Generative AI, Large Language Modeling, Responsible AI, ChatGPT, AI Product Strategy, Artificial Intelligence, Data Ethics, Prompt Engineering, AI Security, Computational Logic
Intermediate · Course · 1 - 4 Weeks

Skills you'll gain: Content Performance Analysis, TikTok, Driving engagement, Marketing Analytics, Content Strategy, Performance Metric, Key Performance Indicators (KPIs), Analytics, Data-Driven Decision-Making, Brand Awareness
Beginner · Course · 1 - 4 Weeks

Skills you'll gain: Newsletters, Target Audience, Email Marketing, Communication Strategies, Marketing Communications, Marketing Materials, Campaign Management, Testability, Digital Marketing, Registration, User Accounts
Beginner · Guided Project · Less Than 2 Hours

Skills you'll gain: Facebook, Sales Process, Social Media, Lead Generation, Marketing Analytics, Sales, Marketing Channel, E-Commerce, Marketing, Growth Strategies, Business
Beginner · Guided Project · Less Than 2 Hours

Fundação Instituto de Administração
Skills you'll gain: Innovation, Forecasting, Strategic Thinking, Corporate Strategy, Strategic Decision-Making, Business Strategy, Organizational Strategy, Trend Analysis, Analysis, Market Opportunities, Organizational Change, Decision Making, Market Dynamics, Business Research, Process Improvement
Advanced · Course · 1 - 3 Months

University of Pennsylvania
Skills you'll gain: Analysis, Case Studies, Business Analysis, Business, Business Management, Competitive Analysis, Business Marketing, Business Strategies, Business Operations, Business Strategy, Proposal Writing, Performance Review
Mixed · Course · 1 - 3 Months

Coursera
Skills you'll gain: Responsible AI, AI Personalization, Sales Enablement, Sales Strategy, Sales Process, Sales Management, Sales Development, Customer experience improvement, Sales Operations, Generative AI Agents, Customer Engagement, Sales, Data-Driven Decision-Making, AI Enablement
Beginner · Course · 1 - 4 Weeks