Marketing strategy courses can help you learn customer segmentation, brand positioning, competitive analysis, and campaign planning. You can build skills in data interpretation, digital marketing tactics, and content creation strategies. Many courses introduce tools like Google Analytics, social media management platforms, and email marketing software, showing how these resources can enhance your marketing efforts and track performance effectively.

West Virginia University
Skills you'll gain: Expense Management, Sales Management, Operating Expense, Compensation Strategy, Travel Arrangements, Transportation Operations, Compensation Management, Sales Strategy, Sales, Cost Control, Performance Metric, Goal Setting
Mixed · Course · 1 - 4 Weeks

Skills you'll gain: Project Management Institute (PMI) Methodology, Project Management Life Cycle, Practice Management, Project Risk Management, Project Management, Project Planning, Stakeholder Engagement
Beginner · Course · 1 - 4 Weeks

Arizona State University
Skills you'll gain: Program Implementation, Plan Execution, Sustainable Development, Business Planning, Data Analysis, Sustainability Reporting, Spreadsheet Software, Contract Management, Waste Minimization, Marketing and Public Relations, Analysis, Sustainability Standards, Policy Development, Annual Reports, Interactive Learning, Sustainable Business, Vendor Contracts, Goal Setting, Business Writing, Project Management
Beginner · Specialization · 3 - 6 Months

Skills you'll gain: AI Enablement, Organizational Change, Generative AI Agents, Business Transformation, Stakeholder Communications, Organizational Development, Business Communication, Communication, Internal Communications, Employee Training, Workforce Development, Stakeholder Engagement, Employee Engagement, Change Management
Beginner · Course · 1 - 4 Weeks

Skills you'll gain: Facebook, Advertising Campaigns, Social Media Campaigns, Lead Generation, Social Media, Social Media Marketing, Paid media, Digital Advertising, Campaign Management, Advertising, Driving engagement
Intermediate · Guided Project · Less Than 2 Hours

University of Michigan
Skills you'll gain: Legal Technology, Responsible AI, AI Enablement, Artificial Intelligence, Critical Thinking, Experimentation, Advocacy, Legal Strategy, AI Workflows, Generative AI, ChatGPT, Prompt Engineering, Creativity, Communication
Beginner · Course · 1 - 4 Weeks

Skills you'll gain: Calendar Management, Content Development and Management, Scheduling, Project Management Software, Content Creation, Workflow Management, Organizational Skills, Project Management, User Accounts, Marketing
Intermediate · Guided Project · Less Than 2 Hours

Rice University
Skills you'll gain: Diversity Equity and Inclusion Initiatives, Diversity Training, Human Resource Strategy, Strategic Planning, Employee Retention, Diversity and Inclusion, Human Resources, Workplace inclusivity, Recruitment Strategies, Workforce Development, Organizational Effectiveness, Talent Acquisition, Organizational Change
Intermediate · Course · 1 - 3 Months
Rice University
Skills you'll gain: Portfolio Management, Asset Management, Investments, Financial Management, Financial Market, Simulation and Simulation Software, Performance Analysis, Market Trend, Risk Analysis, Financial Forecasting, Case Studies, Decision Making, Peer Review, Forecasting
Mixed · Course · 1 - 3 Months

Skills you'll gain: Information Privacy, General Data Protection Regulation (GDPR), AI Security, Responsible AI, Personally Identifiable Information, Legal Technology, Data Security, Data Ethics, Large Language Modeling, Business Ethics, Data Governance, Prompt Engineering, Cyber Security Strategy, Legal Risk, Data Loss Prevention, Generative AI, Regulatory Compliance, Cybersecurity, Risk Analysis, Governance
Beginner · Specialization · 1 - 3 Months

Skills you'll gain: Facebook, Dashboard, Social Media Management, Business Management, Social Media, Account Management, User Accounts, Social Media Marketing
Beginner · Guided Project · Less Than 2 Hours

Skills you'll gain: Vendor Management, Hospitality, Hospitality Management, Vendor Relationship Management, Performance Measurement, Business Process, Business Process Management, Global Marketing, Business Communication, Process Optimization, Creative Problem-Solving, Key Performance Indicators (KPIs), Law, Regulation, and Compliance, Strategic Thinking
Beginner · Course · 1 - 4 Weeks