Social media marketing courses can help you learn content creation, audience engagement strategies, analytics interpretation, and campaign management. You can build skills in crafting compelling posts, optimizing ad spend, and measuring ROI on various platforms. Many courses introduce tools like Hootsuite for scheduling, Google Analytics for tracking performance, and Canva for designing eye-catching visuals, showing how these skills are applied in real campaigns.

University of Pennsylvania
Skills you'll gain: Environmental Social And Corporate Governance (ESG), Risk Analysis, Risk Management, Case Studies, Stakeholder Engagement, Business Risk Management, Stakeholder Management, Corporate Sustainability, Investment Management, Portfolio Management, Environmental Management Systems, Investments, Financial Analysis, Sustainable Business, Governance, Performance Measurement
Beginner · Course · 1 - 4 Weeks
University of Pennsylvania
Skills you'll gain: Influencing, Relationship Building, Professional Networking, Persuasive Communication, Leadership, Organizational Effectiveness, Initiative and Leadership, Organizational Structure, Business Ethics, Collaboration, Stakeholder Analysis, Decision Making, Social Network Analysis, Self-Awareness
Beginner · Course · 1 - 4 Weeks

University of Washington
Skills you'll gain: Presentations, Public Speaking, Verbal Communication Skills, Infographics, Peer Review, Communication, Storytelling, Constructive Feedback, Communication Strategies, Concision, Diagram Design, Trustworthiness, Planning, Organizational Skills
Beginner · Course · 1 - 3 Months

Skills you'll gain: Google Analytics, Web Analytics, Marketing Analytics, Customer Insights, Analysis, Target Audience, Marketing
Intermediate · Guided Project · Less Than 2 Hours

Skills you'll gain: Newsletters, Marketing Materials, Promotional Materials, Marketing Design, Email Marketing, Content Creation, Event Marketing, Owned Media, Graphic Design, Digital Marketing
Beginner · Guided Project · Less Than 2 Hours
Kennesaw State University
Skills you'll gain: Customer Retention, Trustworthiness, Social Impact, Expectation Management, Corporate Sustainability, Brand Loyalty, Customer Relationship Management, Customer Insights, Customer experience strategy (CX), Sustainable Development, Human Resource Strategy, Customer Relationship Building, Consultative Approaches, Diversity Marketing, Customer Analysis, Value Propositions, Business Ethics, Business Strategy, Business, Marketing
Beginner · Specialization · 1 - 3 Months

Morehouse College
Skills you'll gain: Journalism, Social Studies, Social Justice, Social Sciences, Cultural Responsiveness, Sociology, Oral Expression, Media and Communications, Writing
Beginner · Course · 1 - 4 Weeks

Skills you'll gain: Canva (Software), LinkedIn, Graphic Design, Graphic and Visual Design Software, Graphic and Visual Design, Professional Networking, Design Elements And Principles
Beginner · Guided Project · Less Than 2 Hours

Alfaisal University | KLD
Skills you'll gain: Strategic Marketing, Marketing Strategies, Product Strategy, Marketing, Product Development, Marketing Planning, Consumer Behaviour, Go To Market Strategy, Business Strategy, Competitive Intelligence, Growth Strategies, Market Share, Customer Retention
Beginner · Course · 1 - 4 Weeks
Skills you'll gain: Customer Service, Customer experience improvement, Customer Retention, Customer Relationship Management (CRM) Software, Facebook, Customer Insights, Goal Setting, Google Sheets, Social Media Campaigns, Marketing, Purchasing, Communication, Business
Beginner · Guided Project · Less Than 2 Hours

Case Western Reserve University
Skills you'll gain: Nutrition and Diet, Meal Planning And Preparation, Goal Setting, Self-Discipline, Stress Management, Smart Goals, Behavior Management, Exercise Science, Self-Awareness, Mindfulness
Beginner · Course · 1 - 3 Months

ESSEC Business School
Skills you'll gain: Communication Strategies, Cultural Sensitivity, Intercultural Competence, Cultural Diversity, Verbal Communication Skills, Communication, Relationship Building, Non-Verbal Communication, Negotiation, International Relations
Intermediate · Course · 1 - 4 Weeks