• For Individuals
  • For Businesses
  • For Universities
  • For Governments
Degrees
​
Log In
Join for Free
  • Browse
  • Social Media Marketing

Social Media Marketing Courses

Social media marketing courses can help you learn content creation, audience engagement strategies, analytics interpretation, and campaign management. You can build skills in crafting compelling posts, optimizing ad spend, and measuring ROI on various platforms. Many courses introduce tools like Hootsuite for scheduling, Google Analytics for tracking performance, and Canva for designing eye-catching visuals, showing how these skills are applied in real campaigns.


Popular Social Media Marketing Courses and Certifications


  • Status: Free Trial
    Free Trial
    S

    Saïd Business School, University of Oxford

    Foundations of Sustainability and ESG

    Skills you'll gain: Environmental Social And Corporate Governance (ESG), Corporate Sustainability, Stakeholder Engagement, Sustainable Business, Governance, Business Metrics, Sustainable Development, Sustainability Reporting, Business Reporting, Stakeholder Management, Sustainability Standards, Stakeholder Analysis, Performance Measurement, Business Ethics, Environmental Management Systems, Investment Management, Natural Resource Management, Investments, Risk Management, Diversity and Inclusion

    4.6
    Rating, 4.6 out of 5 stars
    ·
    54 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    U

    University of Colorado Boulder

    Giving Helpful Feedback

    Skills you'll gain: Constructive Feedback, Recognizing Others, Team Motivation, Tactfulness, Performance Review, Performance Management, Employee Performance Management, Staff Management, Emotional Intelligence, Coaching, Creativity, Communication

    4.8
    Rating, 4.8 out of 5 stars
    ·
    2K reviews

    Beginner · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    R

    Royal Holloway, University of London

    Cybercrime

    Skills you'll gain: Human Factors (Security), Cyber Threat Intelligence, Cybersecurity, Cyber Attacks, Security Awareness, Social Sciences, Exploitation techniques, Culture, Psychology, Survey Creation, Research

    4.8
    Rating, 4.8 out of 5 stars
    ·
    101 reviews

    Beginner · Course · 1 - 4 Weeks

  • C

    Coursera

    Construya estrategicamente su red en LinkedIn

    Skills you'll gain: Professional Networking, LinkedIn, Content Creation, Professional Development, Relationship Building, Social Media, Branding, Social Media Strategy

    4.5
    Rating, 4.5 out of 5 stars
    ·
    24 reviews

    Intermediate · Guided Project · Less Than 2 Hours

  • C

    Coursera

    First Steps in Easil

    Skills you'll gain: Promotional Materials, Marketing Materials, Design Software, Presentations, Advertising, Design, Graphic Design, Marketing, User Accounts

    Beginner · Guided Project · Less Than 2 Hours

  • Status: Free Trial
    Free Trial
    I

    IBM

    IBM AI Enterprise Workflow

    Skills you'll gain: Feature Engineering, Model Deployment, Data Visualization, Data Ethics, Exploratory Data Analysis, Model Evaluation, Unsupervised Learning, Data Presentation, Tensorflow, Application Deployment, Dimensionality Reduction, MLOps (Machine Learning Operations), Probability Distribution, Apache Spark, Statistical Hypothesis Testing, Supervised Learning, Design Thinking, Data Science, Machine Learning, Python Programming

    4.4
    Rating, 4.4 out of 5 stars
    ·
    354 reviews

    Advanced · Specialization · 3 - 6 Months

  • Status: Preview
    Preview
    D

    Duke University

    ART of the MOOC: Activismo y Movimientos Sociales

    Skills you'll gain: Art History, Community Organizing, World History, Social Justice, Social Impact, Social Sciences, Cultural Diversity, Liberal Arts, Performing Arts, Creativity, Media and Communications

    4.6
    Rating, 4.6 out of 5 stars
    ·
    27 reviews

    Mixed · Course · 1 - 3 Months

  • Status: Preview
    Preview
    U

    Universidad Austral

    Trabajar para ser feliz

    Skills you'll gain: Rapport Building, Relationship Building, Constructive Feedback, Professional Development, Employee Engagement, Environmental Social And Corporate Governance (ESG), Industrial and Organizational Psychology, Human Relations Movement, Corporate Sustainability, Leadership, Personal Development, Family Support, Empowerment, Compassion, Adaptability, Cultural Diversity

    4.8
    Rating, 4.8 out of 5 stars
    ·
    654 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Preview
    Preview
    K

    Koç University

    Etkili Konuşma (Effective Speaking)

    Skills you'll gain: Oral Expression, Verbal Communication Skills, Public Speaking, Communication, Emotional Intelligence, Communication Strategies, Personal Development

    4.8
    Rating, 4.8 out of 5 stars
    ·
    438 reviews

    Mixed · Course · 1 - 3 Months

  • Status: Preview
    Preview
    U

    University of Michigan

    High Stakes Leadership: Leading in Times of Crisis

    Skills you'll gain: Crisis Management, Leadership, Strategic Communication, Resilience, Organizational Leadership, Stakeholder Management, Business Continuity, Organizational Change, Dealing With Ambiguity, Proactivity, Communication Strategies, Business Risk Management, Adaptability, Change Management, Communication

    4.7
    Rating, 4.7 out of 5 stars
    ·
    443 reviews

    Intermediate · Course · 1 - 4 Weeks

  • Status: Preview
    Preview
    N

    Northeastern University

    Fundamentals of Integrated Brand Promotion

    Skills you'll gain: Branding, Advertising, Consumer Behaviour, Brand Management, Brand Strategy, Integrated Marketing Communications, Advertising Campaigns, Marketing Communications, Brand Awareness, Marketing, Promotional Strategies, Media Planning, Digital Advertising, Media Strategy, Design Thinking

    Beginner · Course · 1 - 4 Weeks

  • C

    Coursera

    Preparation for Job Interviews

    Skills you'll gain: Interviewing Skills, Recruitment, Oral Expression, Follow Through, Communication, Business Writing

    4.3
    Rating, 4.3 out of 5 stars
    ·
    927 reviews

    Beginner · Guided Project · Less Than 2 Hours

Searches related to social media marketing

meta social media marketing
meta social media marketing professional certificate
social media marketing free
introduction to social media marketing
free social media marketing
social media marketing specialization
social media marketing in practice
meta social media marketing capstone
1…232233234…459

In summary, here are 10 of our most popular social media marketing courses

  • Foundations of Sustainability and ESG: Saïd Business School, University of Oxford
  • Giving Helpful Feedback: University of Colorado Boulder
  • Cybercrime: Royal Holloway, University of London
  • Construya estrategicamente su red en LinkedIn: Coursera
  • First Steps in Easil: Coursera
  • IBM AI Enterprise Workflow: IBM
  • ART of the MOOC: Activismo y Movimientos Sociales: Duke University
  • Trabajar para ser feliz: Universidad Austral
  • Etkili Konuşma (Effective Speaking): Koç University
  • High Stakes Leadership: Leading in Times of Crisis: University of Michigan

Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

Other topics to explore

Arts and Humanities
338 courses
Business
1095 courses
Computer Science
668 courses
Data Science
425 courses
Information Technology
145 courses
Health
471 courses
Math and Logic
70 courses
Personal Development
137 courses
Physical Science and Engineering
413 courses
Social Sciences
401 courses
Language Learning
150 courses

Coursera Footer

Skills

  • Artificial Intelligence (AI)
  • Cybersecurity
  • Data Analytics
  • Digital Marketing
  • English Speaking
  • Generative AI (GenAI)
  • Microsoft Excel
  • Microsoft Power BI
  • Project Management
  • Python

Certificates & Programs

  • Google Cybersecurity Certificate
  • Google Data Analytics Certificate
  • Google IT Support Certificate
  • Google Project Management Certificate
  • Google UX Design Certificate
  • IBM Data Analyst Certificate
  • IBM Data Science Certificate
  • Machine Learning Certificate
  • Microsoft Power BI Data Analyst Certificate
  • UI / UX Design Certificate

Industries & Careers

  • Business
  • Computer Science
  • Data Science
  • Education & Teaching
  • Engineering
  • Finance
  • Healthcare
  • Human Resources (HR)
  • Information Technology (IT)
  • Marketing

Career Resources

  • Career Aptitude Test
  • Examples of Strengths and Weaknesses for Job Interviews
  • High-Income Skills to Learn
  • How Does Cryptocurrency Work?
  • How to Highlight Duplicates in Google Sheets
  • How to Learn Artificial Intelligence
  • Popular Cybersecurity Certifications
  • Preparing for the PMP Certification
  • Signs You Will Get the Job After an Interview
  • What Is Artificial Intelligence?

Coursera

  • About
  • What We Offer
  • Leadership
  • Careers
  • Catalog
  • Coursera Plus
  • Professional Certificates
  • MasterTrack® Certificates
  • Degrees
  • For Enterprise
  • For Government
  • For Campus
  • Become a Partner
  • Social Impact
  • Free Courses
  • Share your Coursera learning story

Community

  • Learners
  • Partners
  • Beta Testers
  • Blog
  • The Coursera Podcast
  • Tech Blog

More

  • Press
  • Investors
  • Terms
  • Privacy
  • Help
  • Accessibility
  • Contact
  • Articles
  • Directory
  • Affiliates
  • Modern Slavery Statement
  • Do Not Sell/Share
Learn Anywhere
Download on the App Store
Get it on Google Play
Logo of Certified B Corporation
© 2026 Coursera Inc. All rights reserved.
  • Coursera Facebook
  • Coursera Linkedin
  • Coursera Twitter
  • Coursera YouTube
  • Coursera Instagram
  • Coursera TikTok