• For Individuals
  • For Businesses
  • For Universities
  • For Governments
Degrees
​
Log In
Join for Free
  • Browse
  • Marketing Strategy

Marketing Strategy Courses

Marketing strategy courses can help you learn customer segmentation, brand positioning, competitive analysis, and campaign planning. You can build skills in data interpretation, digital marketing tactics, and content creation strategies. Many courses introduce tools like Google Analytics, social media management platforms, and email marketing software, showing how these resources can enhance your marketing efforts and track performance effectively.


Popular Marketing Strategy Courses and Certifications


  • Status: Free Trial
    Free Trial
    T

    Tecnológico de Monterrey

    Estrategias y estilos de negociación      

    Skills you'll gain: Negotiation, Conflict Management, Business Leadership, Communication Strategies, Strategic Planning, Relationship Building, Decision Making, Intercultural Competence

    4.8
    Rating, 4.8 out of 5 stars
    ·
    181 reviews

    Intermediate · Course · 1 - 4 Weeks

  • Status: Preview
    Preview
    W

    West Virginia University

    Today’s Music Industry

    Skills you'll gain: Music, Music History, Intellectual Property, Consumer Behaviour, Event Management, Live Streaming, Regulation and Legal Compliance, Production Process, Digital Transformation, Promotional Strategies

    4.7
    Rating, 4.7 out of 5 stars
    ·
    126 reviews

    Mixed · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    O

    Oracle

    Oracle Cloud and AI

    Skills you'll gain: Oracle Cloud, Generative AI, Large Language Modeling, Generative AI Agents, Artificial Intelligence and Machine Learning (AI/ML), ChatGPT, Cloud Services, Cloud Solutions, Cloud Computing, Cloud Infrastructure, Deep Learning, Prompt Engineering, Artificial Neural Networks, Natural Language Processing, Enterprise Resource Planning, Application Deployment, Python Programming, Supply Chain Management, Customer Relationship Management (CRM) Software, Human Capital

    4.7
    Rating, 4.7 out of 5 stars
    ·
    33 reviews

    Beginner · Specialization · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    J

    Johns Hopkins University

    AI for Cybersecurity

    Skills you'll gain: Generative Adversarial Networks (GANs), Anomaly Detection, AI Security, Generative AI, Fraud detection, Intrusion Detection and Prevention, Model Evaluation, Malware Protection, Cyber Threat Hunting, Cybersecurity, Threat Detection, Cyber Threat Intelligence, Feature Engineering, Network Analysis, Cyber Attacks, Cyber Security Strategy, Applied Machine Learning, Email Security, Network Security, Jupyter

    4.3
    Rating, 4.3 out of 5 stars
    ·
    103 reviews

    Intermediate · Specialization · 3 - 6 Months

  • Status: Preview
    Preview
    T

    Tecnológico de Monterrey

    Administración ágil de proyectos

    Skills you'll gain: Agile Methodology, Agile Project Management, Program Management, Organizational Strategy, Project Management Institute (PMI) Methodology, Project Management, Organizational Change, Leadership, Kanban Principles, Governance, Portfolio Management

    4.9
    Rating, 4.9 out of 5 stars
    ·
    107 reviews

    Intermediate · Course · 1 - 4 Weeks

  • Status: Preview
    Preview
    T

    Tel Aviv University

    Economic Growth and Distributive Justice Part II - Maximize Social Wellbeing

    Skills you'll gain: Economics, Economics, Policy, and Social Studies, Tax, Economic Development, Social Justice, Socioeconomics, Public Policies, Sustainable Development, Tax Management, Policy Analysis, Income Tax, Market Analysis

    4.6
    Rating, 4.6 out of 5 stars
    ·
    135 reviews

    Mixed · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    I

    Illinois Tech

    Artificial Intelligence

    Skills you'll gain: Responsible AI, Data Ethics, Artificial Intelligence, Generative AI, AI Product Strategy, Machine Learning, OpenAI, Anthropic Claude, Supervised Learning, Business Intelligence, ChatGPT, Human Machine Interfaces, Emerging Technologies, Deep Learning, Market Trend, Market Data

    4.3
    Rating, 4.3 out of 5 stars
    ·
    54 reviews

    Beginner · Course · 1 - 3 Months

  • Status: Preview
    Preview
    C

    Coursera

    Facebook Monetization: Collaborate with Brands

    Skills you'll gain: Facebook, Target Audience, Social Media Management, Social Media Strategy, Social Media Marketing, Content Strategy, Content Marketing, Goal Setting, Business Development, New Business Development, Live Streaming

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    I

    Interactive Brokers

    ESG Investing: Setting Standards & Conducting Analysis

    Skills you'll gain: Environmental Social And Corporate Governance (ESG), Sustainable Development, Corporate Sustainability, Sustainability Standards, Environmental Regulations, Regulatory Compliance, Risk Analysis, Investments, Social Impact, Water Sustainability, Portfolio Management, Financial Market, Financial Analysis

    4.5
    Rating, 4.5 out of 5 stars
    ·
    72 reviews

    Beginner · Course · 1 - 3 Months

  • P

    Packt

    Winning at Sales

    Skills you'll gain: Sales Presentations, Sales Management, Sales Training, Sales, Sales Strategy, Account Management, Sales Territory Management, Sales Process, Closing (Sales), Presentations, Consultative Selling, Employee Coaching, Customer Relationship Management, Overcoming Objections, Rapport Building, Active Listening

    Intermediate · Course · 1 - 3 Months

  • C

    Coursera

    How To Measure Your Campaign On Pinterest

    Skills you'll gain: Pinterest, Online Advertising, Social Media Campaigns, Digital Advertising, Advertising Campaigns, Content Performance Analysis, Marketing Analytics, Marketing, Social Media Marketing, Target Audience

    Beginner · Guided Project · Less Than 2 Hours

  • Status: Free Trial
    Free Trial
    W

    West Virginia University

    Compensation, Expenses and Quotas

    Skills you'll gain: Expense Management, Sales Management, Operating Expense, Compensation Strategy, Travel Arrangements, Transportation Operations, Compensation Management, Sales Strategy, Sales, Cost Control, Performance Metric, Goal Setting

    4.4
    Rating, 4.4 out of 5 stars
    ·
    36 reviews

    Mixed · Course · 1 - 4 Weeks

Searches related to marketing strategy

marketing strategy and techniques
marketing strategy for entrepreneurs
marketing strategy for engineers and technologists
marketing strategy capstone project
the "who" of the marketing strategy:segmentation & targeting
retail marketing strategy
influencer marketing strategy
fundamentals of marketing strategy
1…227228229…377

In summary, here are 10 of our most popular marketing strategy courses

  • Estrategias y estilos de negociación      : Tecnológico de Monterrey
  • Today’s Music Industry: West Virginia University
  • Oracle Cloud and AI: Oracle
  • AI for Cybersecurity: Johns Hopkins University
  • Administración ágil de proyectos: Tecnológico de Monterrey
  • Economic Growth and Distributive Justice Part II - Maximize Social Wellbeing: Tel Aviv University
  • Artificial Intelligence: Illinois Tech
  • Facebook Monetization: Collaborate with Brands: Coursera
  • ESG Investing: Setting Standards & Conducting Analysis: Interactive Brokers
  • Winning at Sales: Packt

Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

Other topics to explore

Arts and Humanities
338 courses
Business
1095 courses
Computer Science
668 courses
Data Science
425 courses
Information Technology
145 courses
Health
471 courses
Math and Logic
70 courses
Personal Development
137 courses
Physical Science and Engineering
413 courses
Social Sciences
401 courses
Language Learning
150 courses

Coursera Footer

Skills

  • Artificial Intelligence (AI)
  • Cybersecurity
  • Data Analytics
  • Digital Marketing
  • English Speaking
  • Generative AI (GenAI)
  • Microsoft Excel
  • Microsoft Power BI
  • Project Management
  • Python

Certificates & Programs

  • Google Cybersecurity Certificate
  • Google Data Analytics Certificate
  • Google IT Support Certificate
  • Google Project Management Certificate
  • Google UX Design Certificate
  • IBM Data Analyst Certificate
  • IBM Data Science Certificate
  • Machine Learning Certificate
  • Microsoft Power BI Data Analyst Certificate
  • UI / UX Design Certificate

Industries & Careers

  • Business
  • Computer Science
  • Data Science
  • Education & Teaching
  • Engineering
  • Finance
  • Healthcare
  • Human Resources (HR)
  • Information Technology (IT)
  • Marketing

Career Resources

  • Career Aptitude Test
  • Examples of Strengths and Weaknesses for Job Interviews
  • High-Income Skills to Learn
  • How Does Cryptocurrency Work?
  • How to Highlight Duplicates in Google Sheets
  • How to Learn Artificial Intelligence
  • Popular Cybersecurity Certifications
  • Preparing for the PMP Certification
  • Signs You Will Get the Job After an Interview
  • What Is Artificial Intelligence?

Coursera

  • About
  • What We Offer
  • Leadership
  • Careers
  • Catalog
  • Coursera Plus
  • Professional Certificates
  • MasterTrack® Certificates
  • Degrees
  • For Enterprise
  • For Government
  • For Campus
  • Become a Partner
  • Social Impact
  • Free Courses
  • Share your Coursera learning story

Community

  • Learners
  • Partners
  • Beta Testers
  • Blog
  • The Coursera Podcast
  • Tech Blog

More

  • Press
  • Investors
  • Terms
  • Privacy
  • Help
  • Accessibility
  • Contact
  • Articles
  • Directory
  • Affiliates
  • Modern Slavery Statement
  • Do Not Sell/Share
Learn Anywhere
Download on the App Store
Get it on Google Play
Logo of Certified B Corporation
© 2026 Coursera Inc. All rights reserved.
  • Coursera Facebook
  • Coursera Linkedin
  • Coursera Twitter
  • Coursera YouTube
  • Coursera Instagram
  • Coursera TikTok