• For Individuals
  • For Businesses
  • For Universities
  • For Governments
Coursera
  • Online Degrees
  • Careers
  • Log In
  • Join for Free
    Coursera
    • Browse
    • Marketing Analytics

    Marketing Analytics Courses Online

    Master marketing analytics for data-driven decision-making. Learn to analyze marketing data, measure performance, and optimize campaigns.

    Skip to search results

    Filter by

    Subject
    Required
     *

    Language
    Required
     *

    The language used throughout the course, in both instruction and assessments.

    Learning Product
    Required
     *

    Level
    Required
     *

    Duration
    Required
     *

    Skills
    Required
     *

    Subtitles
    Required
     *

    Educator
    Required
     *

    Explore the Marketing Analytics Course Catalog

    • Status: Free Trial
      Free Trial
      U

      University of Colorado Boulder

      Marketing Strategy for Engineers and Technologists

      Skills you'll gain: Value Propositions, Business Marketing, Market Research, Customer Relationship Management, Branding, Strategic Marketing, Strategic Planning, Data-Driven Decision-Making, Marketing Strategy and Techniques, Business Writing, Marketing Planning, Customer Service, Competitive Analysis, Media Strategy, Search Engine Optimization, Marketing, Social Media Marketing, Digital Marketing, Google Ads, Forecasting

      Build toward a degree

      4.6
      Rating, 4.6 out of 5 stars
      ·
      14 reviews

      Beginner · Specialization · 3 - 6 Months

    • Status: New
      New
      Status: Free Trial
      Free Trial
      U

      University of Colorado Boulder

      Data Visualization & Analytics in Tableau

      Skills you'll gain: Dashboard, Tableau Software, Data Visualization, Interactive Data Visualization, Data Visualization Software, Data Storytelling, Geospatial Mapping, Data Presentation, Spatial Analysis, Graphing, Histogram, Color Theory, Scatter Plots, Data Integration, Data Analysis, Data Import/Export, Business Analytics, Marketing Analytics, Analytics, Forecasting

      Beginner · Specialization · 1 - 3 Months

    • Status: Free Trial
      Free Trial
      M

      Meta

      الإعلان من خلال فيسبوك

      Skills you'll gain: Facebook, Advertising Campaigns, Marketing Budgets, Advertising, Online Advertising, Target Audience, Paid media, Social Media, Social Media Campaigns, Campaign Management, Digital Advertising, Media Planning, Instagram, Budget Management, Bidding, A/B Testing, Performance Analysis

      4.8
      Rating, 4.8 out of 5 stars
      ·
      27 reviews

      Beginner · Course · 1 - 3 Months

    • Status: Preview
      Preview
      A

      Alibaba Cloud Academy

      Big Data Analysis Deep Dive

      Skills you'll gain: Big Data, PySpark, Business Intelligence, Apache Hive, Apache Spark, Apache Hadoop, SQL, Data Processing, Data Integration, Data Visualization Software, Dashboard, Pandas (Python Package), Analytics, Database Management, Data Manipulation

      4.6
      Rating, 4.6 out of 5 stars
      ·
      33 reviews

      Intermediate · Course · 1 - 3 Months

    • Status: Free Trial
      Free Trial
      U

      University of Colorado Boulder

      Software Architecture Patterns for Big Data

      Skills you'll gain: Performance Testing, Software Architecture, Data Architecture, Predictive Modeling, Database Architecture and Administration, Distributed Computing, Software Design, Software Development, Software Testing, Microservices, Testability, Software Engineering, Scalability, Big Data, Middleware, Relational Databases

      Build toward a degree

      3.6
      Rating, 3.6 out of 5 stars
      ·
      29 reviews

      Advanced · Course · 1 - 4 Weeks

    • Status: Free Trial
      Free Trial
      C

      Coursera Instructor Network

      GenAI for Program Managers

      Skills you'll gain: Program Management, Project Management Software, Generative AI, Resource Allocation, Engineering Management, Technical Management, Project Risk Management, Software Development Tools, Analytics, Planning, Machine Learning, Natural Language Processing

      Intermediate · Course · 1 - 4 Weeks

    • Status: Free Trial
      Free Trial
      I

      INSEAD

      Blockchain Para a Empresa

      Skills you'll gain: Blockchain, Digital Assets, Market Research, FinTech, Market Opportunities, Cryptography, Project Design, Business Strategies, Business Transformation, Market Analysis, Business Management, Competitive Analysis, Technology Strategies, Emerging Technologies, Peer Review, Governance, Strategic Leadership, Public Key Cryptography Standards (PKCS), Financial Services, Transaction Processing

      4.9
      Rating, 4.9 out of 5 stars
      ·
      39 reviews

      Beginner · Specialization · 3 - 6 Months

    • Status: Preview
      Preview
      C

      Coursera Instructor Network

      Data Engineering: Pipelines, ETL, Hadoop

      Skills you'll gain: Data Pipelines, Apache Hadoop, Extract, Transform, Load, Apache Hive, Dataflow, Data Transformation, Data Warehousing, Big Data, Data Infrastructure, Data Architecture, Data Processing, Data Lakes, Apache Spark, Data Manipulation, Data Analysis, Scalability

      Intermediate · Course · 1 - 4 Weeks

    • Status: Free Trial
      Free Trial
      U

      Università di Napoli Federico II

      Machine Learning e Data Mining in R

      Skills you'll gain: Predictive Modeling, Unsupervised Learning, Supervised Learning, R Programming, Deep Learning, Exploratory Data Analysis, Machine Learning, Regression Analysis, Artificial Neural Networks, Tidyverse (R Package), Data Mining, Statistical Analysis, Data Analysis, Ggplot2, Data Wrangling, Dimensionality Reduction, Data Manipulation, Data Structures

      4.9
      Rating, 4.9 out of 5 stars
      ·
      9 reviews

      Intermediate · Course · 1 - 4 Weeks

    • Status: Free Trial
      Free Trial
      A

      Arizona State University

      Information Gathering and Vetting

      Skills you'll gain: Storytelling, Data Collection, Data Validation, Investigation, Business Research, Data Analysis, Knowledge Transfer, Strategic Decision-Making

      4
      Rating, 4 out of 5 stars
      ·
      9 reviews

      Mixed · Course · 1 - 3 Months

    • Status: Free Trial
      Free Trial
      T

      The University of Notre Dame

      Why Business? What is the Role of Business in a Just and Humane Society

      Skills you'll gain: Business Ethics, Ethical Standards And Conduct, Business Economics, Economics, Supply And Demand, Socioeconomics, Market Analysis, Social Justice, Business, Public Policies

      4.9
      Rating, 4.9 out of 5 stars
      ·
      23 reviews

      Beginner · Course · 1 - 4 Weeks

    • Status: Free Trial
      Free Trial
      M

      Microsoft

      Modeling Data in Power BI

      Skills you'll gain: Star Schema, Data Analysis Expressions (DAX), Power BI, Data Modeling, Database Design, Performance Tuning, Data Analysis, Data Transformation, Time Series Analysis and Forecasting

      4.4
      Rating, 4.4 out of 5 stars
      ·
      8 reviews

      Beginner · Course · 1 - 4 Weeks

    Marketing Analytics learners also search

    Business Analysis
    Market Research
    Customer Analytics
    Economic Policy
    Business Statistics
    Business English
    Business Calculus
    Business Skills
    1…198199200…345

    In summary, here are 10 of our most popular marketing analytics courses

    • Marketing Strategy for Engineers and Technologists: University of Colorado Boulder
    • Data Visualization & Analytics in Tableau: University of Colorado Boulder
    • الإعلان من خلال فيسبوك: Meta
    • Big Data Analysis Deep Dive: Alibaba Cloud Academy
    • Software Architecture Patterns for Big Data: University of Colorado Boulder
    • GenAI for Program Managers: Coursera Instructor Network
    • Blockchain Para a Empresa: INSEAD
    • Data Engineering: Pipelines, ETL, Hadoop: Coursera Instructor Network
    • Machine Learning e Data Mining in R: Università di Napoli Federico II
    • Information Gathering and Vetting: Arizona State University

    Skills you can learn in Marketing

    Market (economics) (28)
    Social Media (15)
    Marketing Strategy (14)
    Analytics (13)
    Brand (13)
    Digital Marketing (13)
    Marketing Analytics (11)
    Plan (11)
    Advertising (9)
    Modeling (9)
    Social Media Marketing (9)
    Brand Management (7)

    Other topics to explore

    Arts and Humanities
    338 courses
    Business
    1095 courses
    Computer Science
    668 courses
    Data Science
    425 courses
    Information Technology
    145 courses
    Health
    471 courses
    Math and Logic
    70 courses
    Personal Development
    137 courses
    Physical Science and Engineering
    413 courses
    Social Sciences
    401 courses
    Language Learning
    150 courses

    Coursera Footer

    Technical Skills

    • ChatGPT
    • Coding
    • Computer Science
    • Cybersecurity
    • DevOps
    • Ethical Hacking
    • Generative AI
    • Java Programming
    • Python
    • Web Development

    Analytical Skills

    • Artificial Intelligence
    • Big Data
    • Business Analysis
    • Data Analytics
    • Data Science
    • Financial Modeling
    • Machine Learning
    • Microsoft Excel
    • Microsoft Power BI
    • SQL

    Business Skills

    • Accounting
    • Digital Marketing
    • E-commerce
    • Finance
    • Google
    • Graphic Design
    • IBM
    • Marketing
    • Project Management
    • Social Media Marketing

    Career Resources

    • Essential IT Certifications
    • High-Income Skills to Learn
    • How to Get a PMP Certification
    • How to Learn Artificial Intelligence
    • Popular Cybersecurity Certifications
    • Popular Data Analytics Certifications
    • What Does a Data Analyst Do?
    • Career Development Resources
    • Career Aptitude Test
    • Share your Coursera Learning Story

    Coursera

    • About
    • What We Offer
    • Leadership
    • Careers
    • Catalog
    • Coursera Plus
    • Professional Certificates
    • MasterTrack® Certificates
    • Degrees
    • For Enterprise
    • For Government
    • For Campus
    • Become a Partner
    • Social Impact
    • Free Courses
    • ECTS Credit Recommendations

    Community

    • Learners
    • Partners
    • Beta Testers
    • Blog
    • The Coursera Podcast
    • Tech Blog

    More

    • Press
    • Investors
    • Terms
    • Privacy
    • Help
    • Accessibility
    • Contact
    • Articles
    • Directory
    • Affiliates
    • Modern Slavery Statement
    • Do Not Sell/Share
    Learn Anywhere
    Download on the App Store
    Get it on Google Play
    Logo of Certified B Corporation
    © 2025 Coursera Inc. All rights reserved.
    • Coursera Facebook
    • Coursera Linkedin
    • Coursera Twitter
    • Coursera YouTube
    • Coursera Instagram
    • Coursera TikTok