Marketing analytics courses can help you learn data analysis, customer segmentation, campaign performance measurement, and return on investment calculations. You can build skills in interpreting marketing metrics, optimizing digital strategies, and leveraging consumer insights to drive decisions. Many courses introduce tools like Google Analytics, Tableau, and Excel, that support analyzing data and visualizing trends, enabling you to apply your skills in real marketing scenarios.

Skills you'll gain: User Feedback, Customer Service, Customer experience strategy (CX), Customer Engagement, Customer Insights, Customer Analysis, Communication, Continuous Improvement Process, Case Studies, Culture Transformation, Focus Group, Data-Driven Decision-Making, Social Media
Beginner · Course · 1 - 4 Weeks

Skills you'll gain: Azure Synapse Analytics, Microsoft Azure, Data Lakes, Microsoft SQL Servers, Transact-SQL, Data Integration, Cloud Storage, SQL, File Management
Intermediate · Guided Project · Less Than 2 Hours

Skills you'll gain: Reconciliation, Accounting Records, Bookkeeping, Financial Reporting, Financial Controls, Accounting, Financial Data, Compliance Management, Financial Statements, Internal Communications, Verbal Communication Skills, Internal Controls, Automation
Beginner · Course · 1 - 4 Weeks
University of Illinois Urbana-Champaign
Skills you'll gain: Global Marketing, Business Strategy, Growth Strategies, Business Development, Corporate Strategy, International Relations, Strategic Thinking, Strategic Planning, Go To Market Strategy, Strategic Partnership, Strategic Decision-Making, Competitive Analysis, Market Opportunities, Value Propositions, Cost Reduction, Risk Management, Risk Analysis
Build toward a degree
Beginner · Course · 1 - 4 Weeks

Skills you'll gain: Target Audience, Facebook, Advertising Campaigns, Instagram, Social Media Campaigns, Marketing, Online Advertising, Advertising, Goal Setting, Social Media, Promotions and Campaigns, Digital Advertising, Campaign Management, Paid media, Social Media Management, Social Media Marketing, Marketing Strategy and Techniques, Social Media Content, Content Creation
Intermediate · Guided Project · Less Than 2 Hours

Skills you'll gain: SQL, Database Design, Database Management, Data Analysis, Database Architecture and Administration, Data Cleansing, Data Transformation, Data Manipulation, Query Languages, Analytics, GitHub, Data Integration, AI Enablement, Git (Version Control System), Performance Tuning
Beginner · Course · 1 - 3 Months

Skills you'll gain: Google Cloud Platform, Data Pipelines, Real Time Data, Data Processing, Big Data, Serverless Computing, Ad Hoc Analysis, Query Languages, SQL, Scalability, Advanced Analytics, Performance Tuning
Intermediate · Course · 1 - 3 Months
University of Toronto
Skills you'll gain: Bioinformatics, Network Analysis, Data Visualization Software, Data Analysis, Data Mining, Exploratory Data Analysis, Databases
Intermediate · Course · 1 - 3 Months

Interactive Brokers
Skills you'll gain: Environmental Social And Corporate Governance (ESG), Market Data, Financial Data, Investments, Data Collection, Due Diligence, Big Data, Analytics, Investment Management, Financial Market, Business Ethics, Real Time Data, Sustainable Business, Artificial Intelligence, Machine Learning, Natural Language Processing
Beginner · Course · 1 - 3 Months

Sciences Po
Skills you'll gain: Social Sciences, Data Governance, Political Sciences, Governance, Data Literacy, Public Administration, Digital Transformation, Policy Analysis, Data Analysis, Big Data, Algorithms, Data Ethics, Computing Platforms, Personally Identifiable Information, Information Privacy
Beginner · Course · 1 - 4 Weeks

University of California San Diego
Skills you'll gain: Model Deployment, Data Manipulation, MLOps (Machine Learning Operations), Flask (Web Framework), Application Deployment, Data Preprocessing, Django (Web Framework), Web Applications, Predictive Modeling, Machine Learning, Python Programming
Mixed · Course · 1 - 3 Months

Queen Mary University of London
Skills you'll gain: Research Reports, Statistical Hypothesis Testing, Survey Creation, Research Design, Statistical Analysis, Data Collection, Quantitative Research, Research Methodologies, Data Preprocessing, Statistics, Data Analysis, Descriptive Statistics
Beginner · Course · 1 - 4 Weeks