Marketing analytics courses can help you learn data analysis, customer segmentation, campaign performance measurement, and return on investment calculations. You can build skills in interpreting marketing metrics, optimizing digital strategies, and leveraging consumer insights to drive decisions. Many courses introduce tools like Google Analytics, Tableau, and Excel, that support analyzing data and visualizing trends, enabling you to apply your skills in real marketing scenarios.

Coursera
Skills you'll gain: Blogs, Facebook, Social Media, Instagram, Social Media Marketing, Automation, Content Management Systems, User Accounts, Advertising, Marketing
Intermediate · Guided Project · Less Than 2 Hours

Georgia Institute of Technology
Skills you'll gain: Materials science, Informatics, Data Science, Data Mining, Data Integration, Data-Driven Decision-Making, Data Processing, Systems Design, Big Data, Structural Analysis, Statistics
Intermediate · Course · 1 - 3 Months

Skills you'll gain: Regression Analysis, Microsoft Excel, Statistical Hypothesis Testing, Business Analytics, Data-Driven Decision-Making, Excel Formulas, Data Visualization, Data Literacy, Business Analysis, Data Presentation, Business Intelligence, Statistical Analysis, Statistical Methods, Analytics, Spreadsheet Software, Data Analysis, Data Analysis Software, Correlation Analysis, Case Studies, Data Manipulation
Beginner · Course · 1 - 4 Weeks

Skills you'll gain: Marketing Materials, Presentations, Social Media Content, Content Creation, Promotional Materials, Brand Awareness, Marketing Design, Social Media Marketing, Graphic Design, Branding, User Accounts, Business Communication
Beginner · Guided Project · Less Than 2 Hours

Duke University
Skills you'll gain: PySpark, Databricks, Data Pipelines, Apache Spark, MLOps (Machine Learning Operations), Apache Hadoop, Big Data, Data Warehousing, Data Quality, Data Integration, Data Processing, Database Architecture and Administration, DevOps, Distributed Computing, Data Transformation, SQL, Python Programming
Advanced · Course · 1 - 4 Weeks

Akamai Technologies, Inc.
Skills you'll gain: Endpoint Security, Database Systems, Computer Security Incident Management, Security Management, Ubuntu, Routing Protocols, Database Design, Application Development, Network Architecture, Linux Commands, TCP/IP, Operating Systems, Database Theory, Web Design and Development, Cascading Style Sheets (CSS), Web Development, Data Structures, Python Programming, Data Analysis, Software Development
Beginner · Professional Certificate · 3 - 6 Months

Skills you'll gain: Microsoft Excel, Pivot Tables And Charts, Excel Formulas, Spreadsheet Software, Business Reporting, Data Visualization, Excel Macros, Dashboard, Forecasting, Data Analysis, Data Visualization Software, Predictive Modeling, Data Validation, Productivity Software, Data Entry, Data Management, Financial Modeling, Data Security, Data Integrity, Computer Literacy
Beginner · Specialization · 1 - 3 Months

Skills you'll gain: Database Design, Relational Databases, Databases, SQL, Big Data, Database Systems, NoSQL, Operational Databases, Data Warehousing, Data Management, Virtual Machines, Data Storage, Data Analysis
Beginner · Course · 1 - 3 Months

Arizona State University
Skills you'll gain: Experimentation, Sample Size Determination, Research Design, Regression Analysis, Statistical Analysis, Statistical Methods, Data Analysis Software, Statistical Modeling, Statistical Hypothesis Testing, Design Strategies, Sampling (Statistics), Probability & Statistics, Mathematical Modeling, Analysis, Model Evaluation, Data Transformation, Descriptive Statistics, Probability Distribution, Variance Analysis, Data Analysis
Beginner · Specialization · 3 - 6 Months

L&T EduTech
Skills you'll gain: Product Lifecycle Management, Embedded Systems, Manufacturing and Production, Manufacturing Processes, Robotic Process Automation, Control Systems, Computer-Aided Design, Manufacturing Operations, Programmable Logic Controllers, Automation, Internet Of Things, Production Process, Robotics, Lean Manufacturing, Digital Transformation, Engineering Analysis, C (Programming Language), Enterprise Resource Planning, Industrial Engineering, Geometric Dimensioning And Tolerancing
Intermediate · Specialization · 1 - 3 Months

Skills you'll gain: Value Propositions, Emotional Intelligence, Business Planning, Productivity, Financial Statements, Financial Acumen, User Research, Target Audience, Business Marketing, Microsoft Excel, Marketing Strategies, Customer Acquisition Management, Content Marketing, Financial Analysis, Branding, Market Research, Social Media Strategy, Adaptability, Digital Marketing, Data Visualization
Beginner · Specialization · 3 - 6 Months

Skills you'll gain: Data Storytelling, Data Visualization, Data Visualization Software, Dashboard, Data Modeling, Data Access, Business Analytics, UI/UX Strategy, Data Analysis, Data Governance, Performance Tuning, Cloud Services, Self Service Technologies, Version Control
Beginner · Course · 1 - 3 Months