Social media marketing courses can help you learn content creation, audience engagement strategies, analytics interpretation, and campaign management. You can build skills in crafting compelling posts, optimizing ad spend, and measuring ROI on various platforms. Many courses introduce tools like Hootsuite for scheduling, Google Analytics for tracking performance, and Canva for designing eye-catching visuals, showing how these skills are applied in real campaigns.

Universidad Austral
Skills you'll gain: Google Ads, Content Performance Analysis, Campaign Management, Pay Per Click Advertising, Keyword Research, Performance Metric, Contextual Advertising, Performance Analysis, Online Advertising, Performance marketing, Digital Advertising, Budget Management, Search Engine Marketing, Advertising Campaigns, Paid media, Advertising, Media Planning, Bidding, Target Audience
Beginner · Course · 1 - 4 Weeks

Skills you'll gain: Information Architecture, UI/UX Research, User Research, Agile Software Development, User Interface and User Experience (UI/UX) Design, Design Thinking, User Experience, User Centered Design, Usability, Usability Testing, Responsive Web Design, Agile Methodology, Kanban Principles, User Flows, User Interface (UI), Figma (Design Software), Wireframing, Design Research, Prototyping, Persona (User Experience)
Beginner · Professional Certificate · 3 - 6 Months

Skills you'll gain: Facebook, Sales Process, Social Media, Lead Generation, Marketing Analytics, Sales, Marketing Channel, E-Commerce, Marketing, Growth Strategies, Business
Beginner · Guided Project · Less Than 2 Hours

Skills you'll gain: Multimedia, Writing and Editing, Public Speaking, Storytelling, Branding
Intermediate · Course · 1 - 3 Months

AI CERTs
Skills you'll gain: Natural Language Processing, Digital Signal Processing, Data Ethics, Tensorflow, Responsible AI, Augmented Reality, Artificial Intelligence, AI Personalization, Music, Multimedia, Music Performance, Deep Learning, Information Privacy, Creativity
Beginner · Course · 1 - 3 Months

Coursera
Skills you'll gain: Canva (Software), Graphic Design, User Accounts, Design Software, Shared Media, Presentations, Organizational Skills, Account Management, Content Creation, Marketing
Beginner · Guided Project · Less Than 2 Hours

O.P. Jindal Global University
Skills you'll gain: Cognitive flexibility, Hospice, Mental Health Diseases and Disorders, Mental Health, Prenatal Care, Critical Thinking
Build toward a degree
Beginner · Course · 3 - 6 Months

Skills you'll gain: Adobe Firefly, Adobe Photoshop, Photo Editing, Storytelling, Adobe Creative Cloud, Generative AI Agents, Image Quality, Color Theory, Generative AI, Photography, Graphic and Visual Design, Graphics Software, Editing, Creative Design, Data Import/Export, Design Software, Design, Creative Thinking, Creativity, Portfolio Management
Beginner · Specialization · 1 - 3 Months

Skills you'll gain: Facebook, Social Media Campaigns, Advertising, Digital Advertising, Social Media Marketing, Marketing, Driving engagement, Social Media, Project Implementation, Business Process Management
Beginner · Guided Project · Less Than 2 Hours

Alex Genadinik
Skills you'll gain: Search Engine Optimization, Web Analytics and SEO, Keyword Research, Web Analytics, Auditing, Content Strategy, WordPress, HTML and CSS, Content Management, Performance Improvement
Mixed · Course · 3 - 6 Months
University of Illinois Urbana-Champaign
Skills you'll gain: Social Determinants Of Health, Community Health, Health Equity, Behavioral Economics, Health Administration, Consumer Behaviour, Business Modeling, Artificial Intelligence
Build toward a degree
Beginner · Course · 1 - 4 Weeks

LearnQuest
Skills you'll gain: Account Management, Consultative Selling, Selling Techniques, Upselling, Business Metrics, Business Communication, Overcoming Objections, Business Priorities, Sales Process, Solution Selling, Brand Loyalty, Business Transformation, Customer Engagement, Strategic Thinking, Stakeholder Engagement, Innovation, Strategic Communication, Stakeholder Analysis, Value Propositions, Business Analytics
Beginner · Specialization · 1 - 3 Months