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  • Marketing Analytics

Marketing Analytics Courses

Marketing analytics courses can help you learn data analysis, customer segmentation, campaign performance measurement, and return on investment calculations. You can build skills in interpreting marketing metrics, optimizing digital strategies, and leveraging consumer insights to drive decisions. Many courses introduce tools like Google Analytics, Tableau, and Excel, that support analyzing data and visualizing trends, enabling you to apply your skills in real marketing scenarios.


More to explore:

Popular Marketing Analytics Courses and Certifications


  • C

    Coursera

    Working with BigQuery

    Skills you'll gain: Statistical Reporting, Data Visualization, Big Data, SQL, Query Languages, Data Import/Export, Data Presentation, Google Cloud Platform, Data Warehousing, Data Sharing, Analytics

    4.3
    Rating, 4.3 out of 5 stars
    ·
    244 reviews

    Beginner · Guided Project · Less Than 2 Hours

  • Status: Free Trial
    Free Trial
    U

    University of Colorado Boulder

    Statistical Modeling for Data Science Applications

    Skills you'll gain: Statistical Inference, Statistical Modeling, Statistical Hypothesis Testing, Regression Analysis, R Programming, Data Ethics, Research Design, Statistical Methods, Data Science, Data Analysis, Statistical Analysis, Data Modeling, Predictive Modeling, Mathematical Modeling, Probability & Statistics, Quantitative Research, Machine Learning, Model Evaluation, Logistic Regression, Feature Engineering

    Build toward a degree

    4.2
    Rating, 4.2 out of 5 stars
    ·
    54 reviews

    Intermediate · Specialization · 3 - 6 Months

  • Status: Preview
    Preview
    T

    Tel Aviv University

    Economic Growth and Distributive Justice Part II - Maximize Social Wellbeing

    Skills you'll gain: Economics, Economics, Policy, and Social Studies, Tax, Economic Development, Social Justice, Socioeconomics, Public Policies, Sustainable Development, Tax Management, Policy Analysis, Income Tax, Market Analysis

    4.6
    Rating, 4.6 out of 5 stars
    ·
    135 reviews

    Mixed · Course · 1 - 3 Months

  • Status: New
    New
    Status: Free Trial
    Free Trial
    U

    University of Colorado Boulder

    High-Performance and Parallel Computing

    Skills you'll gain: Bash (Scripting Language), Distributed Computing, Scalability, Software Architecture, File I/O, Big Data, Operating Systems, File Systems, Cloud Development, Scripting, Command-Line Interface, C and C++, Performance Tuning, Linux, Programming Principles, Computer Architecture, Communication Systems

    3.8
    Rating, 3.8 out of 5 stars
    ·
    161 reviews

    Advanced · Specialization · 3 - 6 Months

  • Status: Free Trial
    Free Trial
    J

    Johns Hopkins University

    Statistics for Genomic Data Science

    Skills you'll gain: Biostatistics, Bioinformatics, Exploratory Data Analysis, Statistical Analysis, Statistical Methods, Statistical Hypothesis Testing, Statistics, R Programming, Probability & Statistics, Data Preprocessing, Data Analysis, Statistical Inference, Regression Analysis, Data Pipelines, Data Transformation, Logistic Regression

    4.2
    Rating, 4.2 out of 5 stars
    ·
    378 reviews

    Mixed · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    T

    Tecnológico de Monterrey

    Diseñando una estrategia de negocios en América Latina

    Skills you'll gain: Business Strategy, Economics, Business Economics, Business Development, Entrepreneurship, Socioeconomics, Innovation, International Relations, Market Analysis, Law, Regulation, and Compliance, Finance

    4.7
    Rating, 4.7 out of 5 stars
    ·
    128 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    L

    LearnQuest

    Artificial Intelligence Algorithms Models and Limitations

    Skills you'll gain: Model Evaluation, Predictive Modeling, Data Ethics, Algorithms, Machine Learning, Predictive Analytics, Responsible AI, Artificial Intelligence, Machine Learning Algorithms, AI Enablement, Artificial Intelligence and Machine Learning (AI/ML), Ethical Standards And Conduct, Generative AI, Economics

    4.7
    Rating, 4.7 out of 5 stars
    ·
    515 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    J

    Johns Hopkins University

    Command Line Tools for Genomic Data Science

    Skills you'll gain: Unix Commands, Bioinformatics, Unix, Data Management, Command-Line Interface, Linux Commands, Molecular Biology, Big Data, File Management, Data Analysis Software, Data Processing

    4
    Rating, 4 out of 5 stars
    ·
    570 reviews

    Mixed · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    C

    Coursera

    Enhancing Customer Insights with Generative AI

    Skills you'll gain: Big Data, Generative AI, Case Studies, Customer Insights, Market Research, Data Preprocessing, Market Analysis, Marketing Analytics, Data Analysis, AI Enablement, Data Visualization Software, Consumer Behaviour, Business Strategy

    Intermediate · Course · 1 - 4 Weeks

  • Status: Free
    Free
    C

    Coursera

    Meta Ads Manager for Beginners: GenAI Feature Integration

    Skills you'll gain: Digital Advertising, Online Advertising, Campaign Management, Advertising, Advertising Campaigns, Marketing, Social Media Campaigns, Marketing Management, Generative AI Agents, Budget Management, Target Audience

    Beginner · Guided Project · Less Than 2 Hours

  • C

    Coursera

    Organize an event with Canva

    Skills you'll gain: Event Planning, Canva (Software), Event Management, Digital Content, Event Marketing, Graphic Design, Graphic and Visual Design Software, Social Media Campaigns, Social Media, Product Design, Digital Marketing, Marketing Communications

    4
    Rating, 4 out of 5 stars
    ·
    6 reviews

    Beginner · Guided Project · Less Than 2 Hours

  • Status: Preview
    Preview
    U

    Universidad de los Andes

    Fundamentos de estadística aplicada

    Skills you'll gain: Statistical Hypothesis Testing, Descriptive Statistics, Statistical Methods, Data Analysis, Regression Analysis, Sampling (Statistics), Statistical Analysis, Probability & Statistics, Probability Distribution, Applied Mathematics, Statistical Inference

    4.5
    Rating, 4.5 out of 5 stars
    ·
    139 reviews

    Intermediate · Course · 1 - 3 Months

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In summary, here are 10 of our most popular marketing analytics courses

  • Working with BigQuery: Coursera
  • Statistical Modeling for Data Science Applications: University of Colorado Boulder
  • Economic Growth and Distributive Justice Part II - Maximize Social Wellbeing: Tel Aviv University
  • High-Performance and Parallel Computing: University of Colorado Boulder
  • Statistics for Genomic Data Science: Johns Hopkins University
  • Diseñando una estrategia de negocios en América Latina: Tecnológico de Monterrey
  • Artificial Intelligence Algorithms Models and Limitations: LearnQuest
  • Command Line Tools for Genomic Data Science: Johns Hopkins University
  • Enhancing Customer Insights with Generative AI: Coursera
  • Meta Ads Manager for Beginners: GenAI Feature Integration: Coursera

Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

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